Sophie Herriot - Pole Vault, NIL, Marketing & the Mental Side of Sports - Ep. #50

Sophie Herriot is a Wisconsin track and field athlete, who graduated from Arrowhead High School, moving on to pole vault at UW-Madison before transferring to Marquette last season.

In this episode, Brad and Sophie discuss her passion for vaulting, having her Dad as a coach, mental and physical hurdles she has faced in being a D1 college athlete, NIL and marketing, being an influencer, the value of persistence, and much, MUCH, more!

https://www.instagram.com/sophherriot/

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