March 2, 2026

Prescott Balch - Data Center Impacts to Wisconsin Communities - Episode #68

Prescott Balch - Data Center Impacts to Wisconsin Communities - Episode #68
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Prescott Balch is a retired technology executive and community advocate who has become a leading voice for Wisconsin residents navigating the arrival of large-scale data centers. With a 38-year career in technology, including 18 years as a senior executive at U.S. Bank, Prescott brings a unique "insider" perspective to the debate over industrial land use and rural preservation.

Drawing on his extensive background in software development and data center operations, Prescott helps communities understand the complex realities behind these projects, from tax implications and utility rate impacts to the long-term sustainability of the buildings themselves. A resident of Caledonia, Wisconsin, he gained statewide attention for his role in educating local citizens and advocating for transparency in negotiations with major tech corporations.

In this conversation, Brad and Prescott objectively discuss the balance of power between tech companies and Wisconsin communities, the considerations that should be had when a proposal comes to your community, Prescott's experience organizing and advocating against a data center coming to his community, insights into municipal funding and where incentives exist, power rate impacts and the art of budgeting, and much, MUCH more.

https://www.linkedin.com/in/prescott-balch-088681/

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What's up friends, welcome back
to Rooted Wisconsin.

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Appreciate you for clicking
another episode.

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Grateful to have you here.
Today's episode is with Prescott

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Balch.
Fascinating conversation.

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You know, I've been looking for
someone to talk with about the

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impact of data centers and the
process of back and forth with

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them when they come to a
community, and Prescott is

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exactly that person.
Awesome conversation.

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Really dove into the details of
what communities need to

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consider when a proposed data
center comes to your spot.

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We see this across Wisconsin
right now and him and an

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excellent group of individuals
have AI.

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Guess I'll call them a set of
resources willing to help after

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they want to battle against one
in a place that didn't seem to

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make a lot of sense.
Big shout out to our sponsors.

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Without further ado though,
let's jump into it.

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Prescott Balch So
Well, again, thanks for making

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the trip.
Pleasure.

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I appreciate it.
I'm really excited to learn some

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things today.
We generally tell the story of

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people, so I'm sure I'm going to
delve into that territory too.

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Because in in when I asked you
to be on.

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Oh, I should fix your mic too.
OK, super.

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When I had, when I had initially
reached out, I came across the

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social media post came, you were
the subject matter expert and

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first thing I did was kind of
checked out your LinkedIn

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profile in your background and
then see what you've done.

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So I, I, there has to be a
fascinating path to the

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conversation that leads us to
here today too.

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But also this one's a little bit
different too, because I, I

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think we're going to try to shed
some light on and for me, and I

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think probably a lot of other
people learn some of the impacts

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that are, you know, in the midst
of have and potentially will be

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coming to impact Wisconsin
communities, which I think is

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super important.
So I guess maybe first, what was

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the event that I came across you
learning about you and, and what

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you do?
What what did you do in let with

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the folks in in that community
and kind of what leads you to

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the chair?
Sure.

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So the Greenleaf presentation
that I did was is what is now a

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fairly well rehearsed
presentation that I do on the

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risks that come along with the
rewards of large data center

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proposals.
The the path that I was on to

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get there was that back in the
summer and early fall, I had a

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proposal land in my backyard in
Caledonia.

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I had recently retired from a
long technology career, very

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successful career, writing,
managing large complex software

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systems in the financial
services industry.

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And so I knew a thing or two, I
guess, about technology.

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And when the proposal landed in
my town, I, I sort of pride

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myself on being reasonably
objective.

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I had, I had a background that
would say I'd likely be in favor

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of such a thing, but I had a
proximity to it that would seem

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likely to be opposed to it.
And so I wanted to be very

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objective about reviewing the
proposal, understanding its pros

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and cons.
And, and I joined forces with an

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A group of people locally to
resist because what I saw I

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really didn't like.
I didn't think that it was the

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right location inside of our
town.

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There were other places where
they could have put it that

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would have been better.
And anyway, dug really deep into

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the pros and cons and we
successfully resisted that

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proposal.
Microsoft backed out just before

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the final vote.
And after that, my phone started

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ringing my my literal phone and
my social media handle phone.

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I got lots of contacts because
we became a pretty hot story

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about a community that actually
won.

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And I am, I bristle at
unfairness, I guess, and, and

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the, the information imbalance
in an equation in, in a proposal

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like that.
And so I looked around the rest

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of the state and I saw these
other proposals and of people

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calling me.
And I thought, you guys are,

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you're in a way worse situation
than I was because I at least

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brought a technical background
and a financial services

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background to the discussion.
And I could, I think, add a ton

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of value.
So I just started helping

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people.
I started telling them what we

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did what what was successful for
us and what we stayed away from

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because we didn't think it would
be successful.

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And it's just mushroomed from
there that the proposals are

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never ending.
The Greenleaf back to that place

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where we've now intersected.
That was just another in the

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string of communities that have
reached out to me to ask for

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some assistance.
And I've been as generous as I

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possibly can be with my time to
make the rounds, help people

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out, share lessons learned
documents, share my technical

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expertise.
I have a very, very specific

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focus on the topic that's
technical and financial and what

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risks that creates for
particularly small communities.

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And I think it's a very
compelling argument and it's the

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main one that I share, but there
are related ones as well, just

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about construction and such that
I think are relevant.

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But I've just been telling that
same story over and over and

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over to as many communities as
ask, ask for help.

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And it's not limited to
Wisconsin anymore either.

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It's, it's gone multi state.
I, I think I've, I just was

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counting before I got here.
I think I'm at my 8th state that

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has contacted me for at least an
initial call and some advice if

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not more than that.
And so yeah, I'm a travelling

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show now that is just trying to
help what I say.

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I'm trying to level the playing
field.

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The Fortune 100 company against
tiny little 2000 person town is

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just not a fair fight.
Truly David.

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Goliath.
You're you're not going to have

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all the information that you
need to make a good decision.

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I'm not trying to convince you
one way or the other on on the

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decision.
I'm trying to give you all of

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the information that you need to
make a wise decision.

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And everybody will and should
weigh each of the risks and

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rewards according to their
needs, their own community's

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needs.
I can't make that waiting up for

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you, but I can give you all of
the things that you need to

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wait.
And that's what I've been trying

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to do and.
Yeah, yeah.

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Keeping me busy.
I bet because it's such critical

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information right now, it, it is
such a nebulous territory for

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that small town, that small area
to try to navigate versus

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something like this.
Adjacent to this conversation, I

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have a former, former Meta
employee that I've been talking

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with that says she has
information that could be

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interesting to talk about on the
podcast.

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We'll leave it there for now,
but that that encompasses my

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entire kind of stance and point
right now is that that

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empowerment is so critical right
now because that voice doesn't

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have nearly the representation
or the resources that the

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Fortune 100 company does.
So maybe can we start with what

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are some of those positives and
negatives?

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Can we get a kind of lay of the
land of what are the things that

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should be considered for, you
know, generic middle of

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Wisconsin town?
I know it's not a silver bullet,

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but what are some of those
positives and negatives?

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Well, the positives are.
Almost.

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Exclusively, the amount of tax
revenue that they're projecting

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that your locality will get,
whether that's your village,

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whether that's the county, the
school system, the Community

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College district, those 4 taxing
authorities are absolutely going

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to for some period of time,
we'll come back to that.

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But for some period of time,
potentially long period of time,

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you will be wealthy beyond
belief.

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The smaller the town, the bigger
the footprint.

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So there's an enormous amount of
revenue because these hyperscale

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data centers are so large.
There are million, 2,000,000

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square feet.
They're massive.

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So in no uncertain terms,
there's a pot of gold there that

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you will have for some period of
time.

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The other absolute benefit is
the amount of construction work

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that it generates and the amount
of construction jobs that it

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supports for a very long time.
These are large data center

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campuses that are multiple
buildings generally don't build

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all the buildings at the same
time.

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They build them consecutively in
order to manage their own risk

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of technology change, which as
you all know, happens all the

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time.
So you can have a decade's worth

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of construction jobs and a large
number of them in a relatively

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small community.
And that generates obviously the

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construction jobs, but it also
very legitimately generates a

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lot of indirect economic impact
while those construction jobs

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are in your town.
That's what the those are the

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headlines of the pro development
cohort is going to tell you.

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And it's all true.
That part is true.

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The then there's a category of I
think benefits they overstate.

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So one would be the permanent
direct employment that a data

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center generates.
Those numbers are very low.

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I am a fax and data guy.
I like sightable sources.

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So I went and found the the
rosiest accurate or rosiest

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precise number of direct
employment in Northern Virginia

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in the data center industry.
So Northern Virginia is the

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biggest, it's called data center
alley.

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It's got the biggest number of
data centers.

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So I figured, well, that's a,
that's a pretty decent sample

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size, right?
We can go with that number.

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And then I went and I got the
rosiest forecast or not

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forecast, but count of data
center jobs from their own

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economic development Corp in, in
that area.

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And they said there were roughly
10,000 direct jobs and data

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Centers for 549 data centers.
Let's if you do the math, that's

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18.
So if you tell me that they're

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going to be 50 employees for
building or 100 or 200, then

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tell me why your data centers
are different than all of the

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ones in Northern Virginia.
I'm going to go with the

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actuals, but also as an insider
in the technology field, I know

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they have a phrase that's called
lights out operation, which is

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it's their way of defining the
goal for minimizing, if not

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getting all the way to
elimination of human beings in

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the data center.
Like we, we, we as the industry

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long ago solved the problem of
remote management of machines

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long ago.
And so since solving that

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problem, the goal has always
been, well, let's have as few

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people in the data center as
possible that all of the jobs

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that are generated from it are
going to be someplace else.

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They're going to be in the
places that revolve around the

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software and out the hardware.
So data centers don't employ a

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lot of people.
They don't they don't attract a

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lot of supply chain businesses.
They're they, they replace all

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their equipment regularly, the
computers and the disk drives

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and so on.
There's a regular replacement

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schedule, but all of that stuff
is manufactured overseas,

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certainly outside of Wisconsin.
So those benefits are usually

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overstated as part of the sales
pitch, which, you know, whatever

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salespeople will tell you, yeah,
what, whatever, whatever lights

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you up, you should just not, you
know, like any salesperson you

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shouldn't trust, you should
verify.

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And the numbers just don't
support the claims.

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The downsides, though, are
really risks and significant

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00:14:31,000 --> 00:14:35,600
risks Even so.
The first one is particular to

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small towns, and by small towns
I would say 30,000 people or

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less.
There's a saying in financial

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00:14:47,760 --> 00:14:49,920
services called financial
concentration risk.

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00:14:49,920 --> 00:14:52,160
Simple, simple math.
You know, you don't put all your

218
00:14:52,160 --> 00:14:55,120
eggs in one basket.
You don't invest all of your

219
00:14:55,400 --> 00:14:58,040
retirement money in one volatile
stock.

220
00:14:58,640 --> 00:15:01,520
So the technology industry is
somewhat volatile.

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00:15:01,520 --> 00:15:05,040
It's changing all the time.
There's a relatively short

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00:15:05,040 --> 00:15:07,480
lifespan to most technology
products.

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00:15:08,200 --> 00:15:12,520
The the product, so to speak, or
the component of technology that

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sort of lasts the longest is the
one that's physically the most

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expensive to build and maintain,
which is a data center.

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00:15:18,600 --> 00:15:20,680
So they tend to last longer than
your phone.

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00:15:21,040 --> 00:15:23,640
They tend to last longer than
the software, which you can

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00:15:23,680 --> 00:15:26,440
literally throw away without
without concern.

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00:15:27,120 --> 00:15:29,640
So data center will last longer,
but they don't last forever.

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We change technology there as
well.

231
00:15:32,880 --> 00:15:38,640
And we're building entirely
different data centers today

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than we were even 5 to 10 years
ago.

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They're much larger.
They have much more computing

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00:15:45,320 --> 00:15:47,600
power in them.
They require much more energy.

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00:15:48,440 --> 00:15:54,840
And there's a risk of that
technology change causing harm

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00:15:55,560 --> 00:16:00,920
to an A small municipality that
has that financial concentration

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00:16:00,920 --> 00:16:04,720
risk.
If you fast forwarded, say, 15

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00:16:04,720 --> 00:16:08,480
years, you've got a village
that's paved its streets with

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00:16:08,480 --> 00:16:11,800
gold that is chauffeuring your
kids to school every day because

240
00:16:11,800 --> 00:16:13,240
they don't know what to do with
all this money.

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00:16:14,280 --> 00:16:19,000
All of a sudden that valuation
of that building drops because

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00:16:19,000 --> 00:16:21,440
the technology changed and now
everybody wants to build a

243
00:16:21,440 --> 00:16:24,640
different kind of building.
And it's harder to rent out the

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00:16:25,160 --> 00:16:28,840
the data center space and the
one that you built in tiny town

245
00:16:28,840 --> 00:16:33,480
Wisconsin, you can lose a big
portion of that tax revenue like

246
00:16:33,480 --> 00:16:35,800
that because of that technology
change.

247
00:16:36,880 --> 00:16:44,040
The very stark risk on the
extreme end of that is complete

248
00:16:44,040 --> 00:16:49,080
obsolescence.
Some whiz kid comes up with some

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00:16:49,280 --> 00:16:54,680
fantastical improvement to the
software that renders half the

250
00:16:54,680 --> 00:16:59,000
data centers we built like
unnecessary because now

251
00:16:59,000 --> 00:17:05,520
artificial intelligence as a
computing event is 1/3 is as

252
00:17:05,520 --> 00:17:08,440
expensive as it used to be, or a
tenth of as expensive in

253
00:17:08,440 --> 00:17:10,200
computing resources as it used
to be.

254
00:17:11,040 --> 00:17:14,599
So how many of these things are
we really going to need if some

255
00:17:14,599 --> 00:17:16,280
of those improvements come to
pass?

256
00:17:17,640 --> 00:17:23,880
That kind of volatile change in
the industry has significant

257
00:17:23,880 --> 00:17:28,079
impact on building valuation and
complete obsolescence.

258
00:17:28,079 --> 00:17:34,360
And you know the the magnitude
of the change can drive the

259
00:17:34,360 --> 00:17:36,920
magnitude of the impact on the
small village and where the

260
00:17:36,920 --> 00:17:40,880
small town that's hosted one of
these things is relying on it

261
00:17:40,880 --> 00:17:42,800
for such a large percentage of
their income.

262
00:17:43,240 --> 00:17:45,680
There is just a really bad scene
at the end of that.

263
00:17:47,680 --> 00:17:54,680
So the, the other thing I wanted
to mention around risks is the

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00:17:54,680 --> 00:17:57,560
risk of that consecutive
construction schedule.

265
00:17:58,360 --> 00:18:01,960
So it's actually helpful to
manage the risk that I just

266
00:18:01,960 --> 00:18:04,840
talked about of obsolescence by
stringing the construction out.

267
00:18:04,840 --> 00:18:10,760
So the, the developer will use
new technology, say, every two

268
00:18:10,760 --> 00:18:13,320
years when they're starting a
new building and, and the

269
00:18:13,320 --> 00:18:17,800
village or town gets to manage
its risk a little bit by having

270
00:18:18,080 --> 00:18:20,440
fewer obsolete all at once
buildings.

271
00:18:21,400 --> 00:18:25,880
However, that, like all good
things, comes with another edge

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00:18:25,880 --> 00:18:28,440
on the, on the sword.
And the other edge of that sword

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00:18:28,440 --> 00:18:33,160
is you've got a construction
site that's 10 years long.

274
00:18:34,280 --> 00:18:40,880
And today we tolerate, say, a
house being built next door

275
00:18:41,480 --> 00:18:46,040
because it's, it's not that
invasive an activity and it's

276
00:18:46,040 --> 00:18:48,280
only going to last a few months.
And then your neighbors move in,

277
00:18:48,280 --> 00:18:50,160
you like them and have barbecues
with them.

278
00:18:50,920 --> 00:18:55,160
But a data center construction
site, if you haven't been to 1,

279
00:18:55,160 --> 00:18:58,360
you really should to get a sense
for just how industrial scale

280
00:18:58,360 --> 00:19:02,360
they are.
They're massive, absolutely

281
00:19:02,360 --> 00:19:04,200
massive.
Drive past the one in Port

282
00:19:04,200 --> 00:19:06,080
Washington, drive down to Mount
Pleasant.

283
00:19:07,080 --> 00:19:13,080
These are these are very
different than the end use of

284
00:19:13,080 --> 00:19:17,200
the of the property.
All of the zoning that we've

285
00:19:17,200 --> 00:19:21,800
done historically has been
around permanent usage, not

286
00:19:21,800 --> 00:19:26,080
about trying to govern much of
the construction, let let alone

287
00:19:26,080 --> 00:19:30,080
dictate, you know, a usage of a
property based on the impact of

288
00:19:30,080 --> 00:19:33,640
the construction.
But the construction here is so

289
00:19:33,640 --> 00:19:37,400
invasive and can last for so
many years that you have to sort

290
00:19:37,400 --> 00:19:41,240
of take a pause and say, do I
want to put this anywhere near a

291
00:19:41,240 --> 00:19:46,280
residential area?
Do I want to subject is it even

292
00:19:46,400 --> 00:19:51,920
is it even moral to to subject
a, a group of residents to 10

293
00:19:51,920 --> 00:19:55,760
years worth of construction of
an industrial scale?

294
00:19:55,880 --> 00:20:00,680
And that was one of the key
problems in in my community was

295
00:20:00,680 --> 00:20:03,560
a low density residential area.
But there were 100 homes within

296
00:20:03,560 --> 00:20:08,920
a mile in a, in a sort of UN
unblocked mile as well.

297
00:20:08,920 --> 00:20:12,400
Not it wasn't forested or
something to to block a lot of

298
00:20:12,400 --> 00:20:15,360
the noise and dust and it it
would have been.

299
00:20:16,200 --> 00:20:22,520
A huge property value loss
during that 10 year period, it

300
00:20:22,520 --> 00:20:27,080
would have been a a burden on
those residents that bordered on

301
00:20:29,680 --> 00:20:35,360
what's the word I want it's like
just shy of evil to do that on

302
00:20:35,360 --> 00:20:36,760
purpose to somebody.
You know you.

303
00:20:37,560 --> 00:20:41,840
So, you know, all of these
things, all of these risks,

304
00:20:43,120 --> 00:20:47,560
there is a way to manage them
or, or mitigate them

305
00:20:48,200 --> 00:20:52,280
contractually, but you can't do
that if you don't know to do

306
00:20:52,280 --> 00:20:55,840
that.
And, and back to how I, why I

307
00:20:55,840 --> 00:21:01,400
got involved in all this.
I, I can't sit idly by and know

308
00:21:01,400 --> 00:21:05,000
that some little community has
no idea what these risks are and

309
00:21:05,000 --> 00:21:07,400
they're about to make an
agreement and not realizing what

310
00:21:07,400 --> 00:21:10,720
might happen in five, 10/15/20
years.

311
00:21:11,280 --> 00:21:14,400
And I just feel like if you put
this information in front of

312
00:21:14,400 --> 00:21:19,120
them and say, 1, you have all
these risks, decide what's

313
00:21:19,120 --> 00:21:20,760
right.
Two, if you decide if you're

314
00:21:20,760 --> 00:21:24,040
going to decide to go forward,
here are some other strategies

315
00:21:24,040 --> 00:21:27,840
that other communities have
employed to try to manage those

316
00:21:27,840 --> 00:21:29,600
risks.
Yeah.

317
00:21:30,520 --> 00:21:35,120
And in like you drive through
them so like they're they're

318
00:21:35,120 --> 00:21:39,000
almost, they're almost ominous
in a way.

319
00:21:39,000 --> 00:21:41,720
It seems like a movie.
Yeah, for sure.

320
00:21:41,720 --> 00:21:44,480
It feels very strange.
And that's a very interesting

321
00:21:44,480 --> 00:21:46,560
description.
I lived in the UP for quite some

322
00:21:46,560 --> 00:21:50,640
time, and I can't help but think
of the UP and the evolution of

323
00:21:50,640 --> 00:21:56,000
the mining industry there of a
once very booming place with all

324
00:21:56,000 --> 00:22:02,000
of their eggs in one basket.
And when that ask it leaves, we

325
00:22:02,080 --> 00:22:06,440
like we've seen the decades long
deterioration of UP communities

326
00:22:06,440 --> 00:22:09,720
because there are no more fiscal
resources that they can lean on

327
00:22:10,880 --> 00:22:13,920
and they haven't addressed it
with tourism like they haven't

328
00:22:13,920 --> 00:22:16,480
addressed it with industry like
there, there is no replacement.

329
00:22:16,680 --> 00:22:21,360
And then we see the gradual
degradation of these

330
00:22:21,360 --> 00:22:22,880
communities, which is
concerning.

331
00:22:22,880 --> 00:22:25,240
And I can't help but think of
that hearing you kind of walk,

332
00:22:25,240 --> 00:22:28,120
yeah, through those.
I, I had a presentation that I

333
00:22:28,120 --> 00:22:31,720
did in Michigan and I said to
them essentially the same thing.

334
00:22:32,160 --> 00:22:36,000
Of all the places in the country
that should know better than to

335
00:22:36,000 --> 00:22:42,400
walk into a single industry,
single taxpayer concentration

336
00:22:42,400 --> 00:22:45,480
risk, it should be Michigan.
You guys should know better than

337
00:22:45,480 --> 00:22:47,400
this.
Like don't, don't go eyes wide

338
00:22:47,400 --> 00:22:49,240
open into that.
You know how that ends.

339
00:22:50,760 --> 00:22:54,360
There's a, there's an
interesting difference with data

340
00:22:54,360 --> 00:22:59,440
centers versus mining or
automobile manufacturing that

341
00:22:59,440 --> 00:23:03,120
can be pitched as both a
positive and a negative with

342
00:23:03,120 --> 00:23:05,760
respect to that concentration
risk.

343
00:23:05,760 --> 00:23:09,400
And, and one way to look at it
is to say, well, there are no

344
00:23:09,400 --> 00:23:14,720
employees.
So if, if the money dries up, at

345
00:23:14,720 --> 00:23:18,760
the very least you haven't
fired, you know, 70% of the you

346
00:23:18,760 --> 00:23:21,800
don't have 70% unemployment in
your town because the place

347
00:23:21,800 --> 00:23:25,880
didn't hire anybody.
OK, Yeah, that's better.

348
00:23:26,400 --> 00:23:28,920
But the flip side of that is,
well, they're going to be more

349
00:23:29,000 --> 00:23:33,000
likely to walk out when the math
says walk out because they have

350
00:23:33,000 --> 00:23:36,400
no connection to the community
as an as a taxpayer.

351
00:23:37,040 --> 00:23:41,960
They've they've essentially just
purchased a whole bunch of land

352
00:23:42,000 --> 00:23:46,280
in your village limits and
they've put a giant building

353
00:23:46,280 --> 00:23:48,520
there and housed their servers
there.

354
00:23:49,160 --> 00:23:52,760
And they're going to be there as
long as the math says to be

355
00:23:52,760 --> 00:23:54,640
there.
And then they're going to leave

356
00:23:55,120 --> 00:23:59,480
without saying goodbye.
There's just, there's no

357
00:23:59,480 --> 00:24:06,440
connection at all.
And and, but in Full disclosure,

358
00:24:06,440 --> 00:24:11,320
you've got people on different
polar opposites of the debate

359
00:24:11,320 --> 00:24:14,000
saying one of those is, you
know, that same thing is good.

360
00:24:14,000 --> 00:24:15,800
And the other people say, yeah,
that's bad.

361
00:24:16,960 --> 00:24:21,480
It's a mixed bag.
Yeah, that, so that incentive

362
00:24:21,480 --> 00:24:24,560
concerns me a little bit,
especially through the lens of

363
00:24:24,560 --> 00:24:29,280
the people who end up by proxy
being the the representative of,

364
00:24:29,560 --> 00:24:33,880
you know, formulating the
contract or going through with

365
00:24:33,880 --> 00:24:37,400
the process.
Because the fiscal immediate

366
00:24:37,400 --> 00:24:39,120
benefit I didn't know was that
large.

367
00:24:39,160 --> 00:24:41,160
I I didn't know it could be that
impactful.

368
00:24:41,720 --> 00:24:45,880
So through the lens of a local
politician or something, that's

369
00:24:46,280 --> 00:24:49,720
very favorable, right?
Like, they can use those funds,

370
00:24:49,760 --> 00:24:53,200
but that brings motive into the
conversation.

371
00:24:53,200 --> 00:24:58,680
Well, OK, you, you're going to
take me down a really big rabbit

372
00:24:58,680 --> 00:24:59,560
hole.
Love it.

373
00:24:59,560 --> 00:25:01,840
That might be several episodes
long.

374
00:25:03,320 --> 00:25:09,240
Try me.
So one of the things I quickly

375
00:25:09,240 --> 00:25:15,080
learned by diving into my own
proposal and diving into my own

376
00:25:15,600 --> 00:25:22,440
villages finances was how one,
municipal financing and two,

377
00:25:22,440 --> 00:25:26,600
municipal budgeting works in the
state and what laws govern it

378
00:25:26,920 --> 00:25:29,200
and what incentives that that
creates.

379
00:25:30,920 --> 00:25:34,120
And I was just in Port
Washington earlier this week

380
00:25:34,120 --> 00:25:37,720
giving a presentation to them
and their projects obviously

381
00:25:37,720 --> 00:25:41,360
already underway, but lots of
controversy about how it

382
00:25:41,360 --> 00:25:44,120
happened.
And I was asked to come up and

383
00:25:44,120 --> 00:25:45,960
give a talk.
And I decided I was going to

384
00:25:45,960 --> 00:25:48,640
give him a talk on how you got
here.

385
00:25:49,320 --> 00:25:53,120
What were the incentives that
were created by state law?

386
00:25:54,120 --> 00:25:58,000
Why are people behaving the way
they were behaving and what are

387
00:25:58,000 --> 00:26:01,120
they trying to achieve?
And why did they do the deal?

388
00:26:01,120 --> 00:26:04,360
Like, if you can understand the
some, the people that made the

389
00:26:04,360 --> 00:26:07,720
decision are not stupid people,
that they had a reason.

390
00:26:08,000 --> 00:26:10,440
Maybe they misjudged something,
maybe they misunderstood

391
00:26:10,440 --> 00:26:12,520
something, I don't know.
But they're not stupid people.

392
00:26:12,840 --> 00:26:16,600
They had to have motives that
should at least be explainable

393
00:26:16,600 --> 00:26:21,120
even if you disagree with them.
So I I went through that top to

394
00:26:21,120 --> 00:26:24,560
bottom.
Here's the sequence of state

395
00:26:24,560 --> 00:26:28,760
laws that conspire to create
this perfect storm of incentives

396
00:26:29,080 --> 00:26:33,520
that is creating all of these
data center proposals in this

397
00:26:33,520 --> 00:26:37,080
state and in a lot of other
states as well, but particularly

398
00:26:37,080 --> 00:26:40,320
in Wisconsin.
And it all starts, and I joked

399
00:26:40,360 --> 00:26:44,320
it starts in 2013, but the
story's not that long.

400
00:26:44,320 --> 00:26:46,920
So don't, don't get, don't get
too discouraged yet.

401
00:26:47,440 --> 00:26:52,880
But in 2013, there was a change
to the the state law that

402
00:26:52,880 --> 00:26:58,280
dictates how much a community
can raise its tax levy.

403
00:26:59,200 --> 00:27:02,000
Tax levy being the sum of all
tax bills.

404
00:27:02,880 --> 00:27:06,680
So well-intentioned but poorly
executed, I call it.

405
00:27:07,360 --> 00:27:13,240
The intention was these
cavalier, irresponsible local

406
00:27:13,240 --> 00:27:16,480
officials are just going to
raise your taxes to make their

407
00:27:16,480 --> 00:27:19,760
budgeting decisions easier.
And your taxes are going to

408
00:27:19,760 --> 00:27:22,800
suffer year over year over year.
And we're going to save you as

409
00:27:22,800 --> 00:27:26,560
the state legislature.
And so we're going to create a

410
00:27:26,840 --> 00:27:30,200
algorithm that defines how much
they're allowed to raise the

411
00:27:30,200 --> 00:27:34,960
taxes so that you your own tax
bill doesn't keep going up

412
00:27:37,800 --> 00:27:39,560
without some justification for
it.

413
00:27:40,360 --> 00:27:47,200
And they created a single
variable called that new

414
00:27:47,200 --> 00:27:51,280
construction that drives how
much the tax levy can rise.

415
00:27:52,320 --> 00:27:57,200
So net new construction is if
I've had, I'm going to have to

416
00:27:57,200 --> 00:28:00,680
do math in my head, which is
always troubling.

417
00:28:01,160 --> 00:28:04,080
Let's save $25 million in new
construction.

418
00:28:04,080 --> 00:28:07,120
So you add up all the permits
and the value that they produced

419
00:28:07,240 --> 00:28:09,000
through the year.
You have 25,000,000.

420
00:28:09,440 --> 00:28:13,320
And let's say your total
valuation of all your existing

421
00:28:13,320 --> 00:28:16,840
buildings is 100 million.
Well, if you had that, you could

422
00:28:16,840 --> 00:28:27,080
raise your levy 25%, but you
have $25 million in new, you

423
00:28:27,080 --> 00:28:29,640
have $25 million in new
valuation to tax.

424
00:28:30,040 --> 00:28:35,280
So if your tax levy is going up
25%, presumably you've got

425
00:28:35,280 --> 00:28:37,680
somebody to pay for that 25%
increase.

426
00:28:37,680 --> 00:28:40,640
So that's fine.
What the state legislature was

427
00:28:40,640 --> 00:28:44,560
doing was just saying we need a
proxy for why a a city would

428
00:28:44,560 --> 00:28:48,840
need to add more cost and
construction seems to be a

429
00:28:48,840 --> 00:28:53,920
reasonable proxy.
You could do it with population,

430
00:28:53,920 --> 00:28:57,600
but we don't have population
counts that are accurate

431
00:28:57,600 --> 00:29:01,600
accurate year to year.
So let's go with construction.

432
00:29:01,600 --> 00:29:07,320
Sounds good, and it's a
reasonable proxy, but there are

433
00:29:07,320 --> 00:29:09,240
a couple of problems with it I.
Was going to say, is it though?

434
00:29:09,720 --> 00:29:16,160
Well, right, the first problem
is people have, will they have

435
00:29:16,160 --> 00:29:19,720
agency?
And if I tell you as a local

436
00:29:19,720 --> 00:29:23,160
official, the only way you can
raise your levy and pay your

437
00:29:23,160 --> 00:29:26,200
cops a raise and your get your
firefighters and your trucks and

438
00:29:26,440 --> 00:29:29,720
equipment and so on.
If if you tell me that's the

439
00:29:29,760 --> 00:29:33,400
only way to manage the budget,
then I am going to work my butt

440
00:29:33,400 --> 00:29:36,320
off to get new construction,
right?

441
00:29:36,400 --> 00:29:39,160
It is.
So if you could, if you could

442
00:29:39,160 --> 00:29:41,560
secretly watch how much
construction there was and say,

443
00:29:41,560 --> 00:29:44,280
OK, you can raise your levy 3%,
that would be one thing because

444
00:29:44,280 --> 00:29:47,440
you wouldn't be affecting the
behavior of individuals.

445
00:29:47,720 --> 00:29:51,120
But as soon as you publish the
stupid algorithm they're going

446
00:29:51,120 --> 00:29:53,640
to, they're going to try to
juice the construction numbers

447
00:29:53,640 --> 00:29:54,920
and well, how are they going to
do that?

448
00:29:54,920 --> 00:29:57,720
Well, they're going to call
their commercial real estate

449
00:29:57,720 --> 00:30:03,440
friends and say, can you come
build here or data center

450
00:30:03,440 --> 00:30:07,320
company XYZ is going to call and
say I can give you a lot of new

451
00:30:07,320 --> 00:30:11,400
construction, dude.
So you can see now dots starting

452
00:30:11,400 --> 00:30:16,720
to connect with why these local
officials are so excited at

453
00:30:16,720 --> 00:30:19,760
least out of the gate for the
data center projects because

454
00:30:19,760 --> 00:30:26,280
they represent a solution for
the next 20 years on raising

455
00:30:26,280 --> 00:30:28,640
that levy.
And they don't necessarily need

456
00:30:28,640 --> 00:30:31,360
to take all of the new
construction and raise the levy

457
00:30:31,360 --> 00:30:34,320
50 sixty 70%.
But man, I don't have to worry

458
00:30:34,320 --> 00:30:39,720
about inflation.
And so but there's a problem

459
00:30:40,920 --> 00:30:47,000
these and the problem is scale.
So problem #1 is a data center

460
00:30:47,000 --> 00:30:53,320
is going to require, like in the
case of Port Washington, $170

461
00:30:53,320 --> 00:30:56,760
million worth of public
infrastructure to support the

462
00:30:56,760 --> 00:31:01,520
parcel.
Well, Port Washington's general

463
00:31:01,520 --> 00:31:05,600
fund property tax levy is $4
million a year.

464
00:31:06,200 --> 00:31:10,200
So no bank is going to say,
yeah, sure, 170 where do I sign?

465
00:31:11,120 --> 00:31:16,560
No problem.
So the deal then turned into,

466
00:31:16,560 --> 00:31:23,200
OK, we, we Vantage, the
developer in this case, are

467
00:31:23,200 --> 00:31:26,360
going to front the 170 million.
We'll pay for it.

468
00:31:27,080 --> 00:31:32,200
But you guys in Port Washington
have to pay us back by giving

469
00:31:32,200 --> 00:31:36,280
U.S. tax breaks.
So that thing is another state

470
00:31:36,280 --> 00:31:39,240
law called tax increment
financing, which you should

471
00:31:39,240 --> 00:31:45,880
learn all about because it's the
key to lots of what's going on

472
00:31:45,880 --> 00:31:48,920
here.
All three data center projects

473
00:31:48,920 --> 00:31:54,640
use this financing mechanism.
The tax increment financing is a

474
00:31:54,640 --> 00:32:01,600
tool that the state offers to
municipalities to incentivize

475
00:32:01,640 --> 00:32:05,960
developers to do development in
their communities, to encourage

476
00:32:05,960 --> 00:32:09,240
development.
And in this case, it allows

477
00:32:09,600 --> 00:32:14,920
Vantage to pay the money upfront
and the community to give them

478
00:32:14,920 --> 00:32:18,760
their property tax back for the
next 20 years to pay off the

479
00:32:18,760 --> 00:32:22,760
$170 million with interest in
this case.

480
00:32:22,760 --> 00:32:27,600
And at the end of 20 years, it's
actually a $455,000,000 price

481
00:32:27,600 --> 00:32:32,320
tag.
And, and then the whole problem

482
00:32:32,320 --> 00:32:37,120
with this is that that ends up
to the tax bill being passed on

483
00:32:37,120 --> 00:32:38,400
to the people who live there,
right?

484
00:32:38,400 --> 00:32:41,600
Well, hang on one more dot to
connect.

485
00:32:42,360 --> 00:32:44,440
So there was still another
problem.

486
00:32:45,360 --> 00:32:48,840
And the the next problem is
there was also a state law that

487
00:32:48,840 --> 00:32:53,200
says you can't have one of these
tax districts that's more than

488
00:32:53,200 --> 00:32:55,920
12% of the total size of the
city.

489
00:32:56,560 --> 00:32:59,480
And then back to my financial
concentration risk, Port

490
00:32:59,480 --> 00:33:04,200
Washington's is 50%.
It's going to double the oh,

491
00:33:04,200 --> 00:33:06,760
it's actually 100%.
So it's going to double the

492
00:33:06,760 --> 00:33:09,200
valuation of the city.
It's huge.

493
00:33:10,440 --> 00:33:13,600
Yeah, that much so there.
There's this.

494
00:33:13,600 --> 00:33:18,280
It's called the 12% rule.
And Port Washington Beaver Dam

495
00:33:18,280 --> 00:33:22,760
both had this problem.
And they got the legislature in

496
00:33:22,960 --> 00:33:27,840
a stunning show of
bipartisanship like you've never

497
00:33:27,840 --> 00:33:31,400
seen.
They they honest to God, this

498
00:33:31,400 --> 00:33:33,720
was the most lopsided vote I've
ever seen.

499
00:33:33,720 --> 00:33:37,600
They they would, I joked the
other night if they passed a law

500
00:33:37,600 --> 00:33:40,240
that said the Packers are the
state team, it would probably be

501
00:33:40,240 --> 00:33:44,120
a little more lopsided, but but
this was as pretty much as close

502
00:33:44,120 --> 00:33:48,240
to that as you can get,
something like 93 to 6 in the

503
00:33:48,240 --> 00:33:51,080
assembly.
That never happens.

504
00:33:51,560 --> 00:33:54,080
So they gave an exemption to
both of them so they could

505
00:33:54,080 --> 00:33:58,160
proceed.
So, So now you have well, we

506
00:33:58,160 --> 00:34:02,320
solved the problem of net new
construction, but then we had to

507
00:34:02,320 --> 00:34:05,640
solve the problem of paying
Vantage back for fronting the

508
00:34:05,640 --> 00:34:09,040
money and then we had to solve
for the 12% problem.

509
00:34:09,040 --> 00:34:13,679
Now we have all our problems
solved, but all along the way

510
00:34:14,159 --> 00:34:18,960
they've neglected to make sure
that they were actually solving

511
00:34:18,960 --> 00:34:22,520
some problem that they set out
to solve, which was to be able

512
00:34:22,520 --> 00:34:26,280
to increase the levy so they
could keep up with inflation,

513
00:34:26,280 --> 00:34:29,120
provide more services to
residents, etcetera.

514
00:34:29,639 --> 00:34:34,040
And that's where the tax
increment finance law comes back

515
00:34:34,040 --> 00:34:38,000
into play and creates an
unsolvable problem for these

516
00:34:38,400 --> 00:34:43,480
three communities that are that
have these projects underway.

517
00:34:43,679 --> 00:34:47,400
And that is, I'm sorry to get
really into the weeds on this,

518
00:34:47,719 --> 00:34:52,440
but with tax increment
financing, you remember that I

519
00:34:52,440 --> 00:34:57,520
said your net new construction
number, your new construction

520
00:34:57,520 --> 00:35:00,120
number divided by your total
valuation is called that new

521
00:35:00,120 --> 00:35:01,800
construction.
And that's the percentage that

522
00:35:01,800 --> 00:35:05,360
you can raise the levy.
Well, the nuance that really

523
00:35:05,360 --> 00:35:10,200
harms these projects is when you
have a tax increment district,

524
00:35:10,720 --> 00:35:16,640
your tax payments are stuck
inside that thing paying for in

525
00:35:16,960 --> 00:35:19,280
Port Washington's case, paying
back vantage for the

526
00:35:19,280 --> 00:35:22,800
infrastructure work.
But the new construction comes

527
00:35:22,800 --> 00:35:28,720
out as it happens.
So when when Mount Pleasant got

528
00:35:28,720 --> 00:35:32,280
their first Microsoft building
on the tax rolls, it was a

529
00:35:32,280 --> 00:35:35,720
billion dollar building and
their new construction

530
00:35:35,720 --> 00:35:41,400
calculation was 17%.
And when So Mount Pleasant had a

531
00:35:41,400 --> 00:35:45,880
decision to make, I can raise
the levy 17%, but that guy

532
00:35:46,240 --> 00:35:49,760
Microsoft is stuck in the tax
increment district paying taxes

533
00:35:50,040 --> 00:35:52,480
there.
They're not contributing to

534
00:35:52,480 --> 00:35:57,360
whatever I raised the levy.
So your, your levy increase only

535
00:35:57,360 --> 00:36:00,360
hits the current residence if
you raise the levy.

536
00:36:01,240 --> 00:36:05,080
Now imagine you walk up and down
the streets of Mount Pleasant or

537
00:36:05,080 --> 00:36:08,200
Port Washington or Beaver Dam
and you say, how would you,

538
00:36:08,640 --> 00:36:11,360
would you be in favor of this
data center if it meant we could

539
00:36:11,360 --> 00:36:16,200
raise your taxes?
They act to even the most pro

540
00:36:16,200 --> 00:36:19,120
development resident would say,
no, no, no, no, no, that's not

541
00:36:19,120 --> 00:36:20,640
what you told us this was going
to do.

542
00:36:21,320 --> 00:36:27,120
But the levy calculation law,
the TID financing laws, the 12%

543
00:36:27,120 --> 00:36:30,680
exception, they've all come
together and coalesced into this

544
00:36:30,840 --> 00:36:38,440
massive problem where these 3
municipalities have a really

545
00:36:38,440 --> 00:36:42,160
difficult decision to make.
Do I raise the levy and tax only

546
00:36:42,160 --> 00:36:45,000
current residents, raise taxes
on only current residents

547
00:36:45,480 --> 00:36:52,000
because of the data centers?
Or do I bypass the opportunity

548
00:36:52,360 --> 00:36:56,320
to take that levy increase and
and give it up forever?

549
00:36:56,520 --> 00:37:00,360
It's use it or lose it.
This the theory being, well, if

550
00:37:00,360 --> 00:37:02,800
you didn't need it now, like you
can't have it later, you need

551
00:37:02,800 --> 00:37:05,320
to, you know, grow later and you
can have it then.

552
00:37:07,600 --> 00:37:15,880
So my opinion based on data
point number one of three is

553
00:37:15,880 --> 00:37:18,400
they did exactly what I expect
them to do, which is to take

554
00:37:18,400 --> 00:37:21,120
some levy increase and not tell
their residents why they were

555
00:37:21,120 --> 00:37:23,000
doing it or how the whole thing
works.

556
00:37:23,800 --> 00:37:27,120
And so that makes me really mad
and I want to go around and tell

557
00:37:27,120 --> 00:37:30,240
everybody I'm home Pleasant.
And by the way, I live in Racine

558
00:37:30,240 --> 00:37:33,160
County.
So the the footprint is so big

559
00:37:33,160 --> 00:37:36,360
that it affects county, county
taxes the same way.

560
00:37:36,680 --> 00:37:39,640
Not quite as much because the
base is bigger for the county

561
00:37:39,640 --> 00:37:43,240
versus just Mount Pleasant.
But my county taxes went up 4%

562
00:37:43,240 --> 00:37:45,640
because of the first Microsoft
data center building.

563
00:37:46,600 --> 00:37:49,400
So 4%.
OK, whatever.

564
00:37:49,400 --> 00:37:54,320
That's, it's sort of borderline
annoying, but Mount Pleasant

565
00:37:54,320 --> 00:37:58,680
raised their general fund levy
8% year over year because of the

566
00:37:58,680 --> 00:38:01,120
data center, because the data
center afforded them the

567
00:38:01,120 --> 00:38:08,040
opportunity to do it.
And I've I think transparency is

568
00:38:08,040 --> 00:38:11,520
what has got everybody irritated
in this whole debate.

569
00:38:11,760 --> 00:38:16,600
And this is another example of
local government not being

570
00:38:16,600 --> 00:38:20,920
transparent with people.
Either they went into these

571
00:38:20,920 --> 00:38:24,160
deals knowing they had a problem
and knowing that they were just

572
00:38:24,160 --> 00:38:28,280
going to try to be silent about
it and not tell people about the

573
00:38:28,280 --> 00:38:31,880
tax problem.
Or they didn't know.

574
00:38:32,200 --> 00:38:37,040
But either one of those is bad.
Yeah, that being, you know,

575
00:38:37,040 --> 00:38:41,560
unaware isn't a justification.
And the the strange thing about

576
00:38:41,560 --> 00:38:43,480
it, well, it's not strange when
you think about the whole

577
00:38:43,480 --> 00:38:48,440
picture, but the the only entity
truly insulated with several

578
00:38:48,440 --> 00:38:52,320
layers are the is the company
that built the data center,

579
00:38:52,440 --> 00:38:55,280
right?
Yeah, they're, they're and, you

580
00:38:55,280 --> 00:38:58,360
know, back, back to the David
and Goliath thing.

581
00:38:58,520 --> 00:39:00,520
They're going to, they have
enough lawyers.

582
00:39:00,520 --> 00:39:03,040
They have more lawyers than you
have budget for your whole

583
00:39:03,040 --> 00:39:06,200
village.
They're going to sign a deal

584
00:39:06,200 --> 00:39:09,240
that protects them.
And I people get mad at big tech

585
00:39:09,240 --> 00:39:12,120
companies.
I worked in big companies my

586
00:39:12,120 --> 00:39:14,680
whole life.
I don't begrudge them for

587
00:39:14,680 --> 00:39:16,480
protecting themselves.
That's what they're supposed to

588
00:39:16,480 --> 00:39:18,040
do.
I don't begrudge them for making

589
00:39:18,040 --> 00:39:19,640
a profit.
That's what they're supposed to

590
00:39:19,640 --> 00:39:21,680
do.
So go to town.

591
00:39:21,920 --> 00:39:25,880
I'm just trying to help small
villages have a fighting chance

592
00:39:26,400 --> 00:39:29,600
at making their own good deals,
and I think they're giving away

593
00:39:29,600 --> 00:39:32,440
the farm way more than they have
to.

594
00:39:32,440 --> 00:39:36,240
I think Port Washington probably
could have negotiated a far

595
00:39:36,240 --> 00:39:39,800
better deal and certainly one
that could have protected their

596
00:39:39,800 --> 00:39:44,600
current residents from tax
increases for the next 20 years

597
00:39:44,920 --> 00:39:47,760
while waiting for those tax
payments to actually come out

598
00:39:47,760 --> 00:39:50,800
and help the city.
I, I think that was possible.

599
00:39:50,800 --> 00:39:53,400
And that's all I'm trying to do
running around the state is

600
00:39:54,120 --> 00:39:57,280
watch out for these problems,
Protect yourself against these

601
00:39:57,280 --> 00:40:00,800
problems because your, your
fixed income senior citizen

602
00:40:00,880 --> 00:40:04,360
can't afford a 20% property tax
increase.

603
00:40:05,080 --> 00:40:08,480
And that's what you're staring
at if you want to get the value

604
00:40:08,480 --> 00:40:10,640
out of it that you're running
around telling everybody that

605
00:40:10,640 --> 00:40:13,520
you're going to get.
It's a really tough sell for

606
00:40:13,520 --> 00:40:17,160
them too because it's future
driven like the the benefits

607
00:40:17,160 --> 00:40:21,640
come looking forward.
It would be bad enough, I think,

608
00:40:21,640 --> 00:40:24,480
to tell people we're going to do
this big project and you're

609
00:40:24,480 --> 00:40:26,680
going to wait 20 years to see
the benefit.

610
00:40:27,280 --> 00:40:29,800
But in the in the intervening 20
years, it's a wash.

611
00:40:30,080 --> 00:40:33,200
That would be bad.
That would be not a good message

612
00:40:33,200 --> 00:40:35,320
to send.
But if you say to them your

613
00:40:35,320 --> 00:40:38,960
taxes are going to rise for the
next 20 years and then in the

614
00:40:38,960 --> 00:40:42,920
21st year they're going to be
cut in half, that's a really

615
00:40:42,920 --> 00:40:47,680
terrible message because because
half of the residents aren't

616
00:40:47,680 --> 00:40:49,240
even going to be there in 20
years.

617
00:40:49,320 --> 00:40:52,720
Yeah.
So, and this is speaking from

618
00:40:52,720 --> 00:40:57,040
the layman's perspective, but
isn't a logical solution before

619
00:40:57,040 --> 00:41:00,040
we get to the other pieces
because they're they're more

620
00:41:00,040 --> 00:41:04,600
negatives, but isn't a logical
solution to have them be on the

621
00:41:04,600 --> 00:41:06,840
hook for the infrastructure that
comes along with it?

622
00:41:06,840 --> 00:41:09,440
Yeah. 100% they should pay their
own way.

623
00:41:10,120 --> 00:41:12,800
And I'll use again another
example in Port Washington,

624
00:41:12,800 --> 00:41:17,480
there's a $90,000,000 electrical
substation in that deal that is

625
00:41:17,480 --> 00:41:22,000
being paid for with tax rebates.
So these data centers again

626
00:41:22,000 --> 00:41:27,120
scale, they're going to consume
more electricity than you've

627
00:41:27,120 --> 00:41:30,600
ever seen.
Even just a handful of them will

628
00:41:30,600 --> 00:41:35,400
double the energy production,
electricity production in the

629
00:41:35,400 --> 00:41:37,360
state.
That's a huge footprint.

630
00:41:37,720 --> 00:41:43,760
So if I'm building a substation
for for the Vantage data center

631
00:41:43,760 --> 00:41:45,720
in Port Washington, that's
great.

632
00:41:45,920 --> 00:41:49,360
I might get somebody else who
sets up shop, like a

633
00:41:49,360 --> 00:41:52,280
manufacturing facility or of
office building or something

634
00:41:52,560 --> 00:41:55,320
nearby that can take advantage
of that substation that's being

635
00:41:55,320 --> 00:41:57,080
built.
But they're only ever going to

636
00:41:57,080 --> 00:42:00,800
use the tiniest fraction of what
electrons are flowing through

637
00:42:00,800 --> 00:42:06,680
that thing.
So why did it make sense for the

638
00:42:07,240 --> 00:42:14,320
taxpayers of the of the city to
refund the building of that

639
00:42:14,320 --> 00:42:20,760
$90,000,000 substation when it's
it's impossible, literally

640
00:42:20,760 --> 00:42:27,760
impossible for there to be
substantive reuse on a kWh

641
00:42:28,080 --> 00:42:32,440
measurement of that substation
that is always going to be

642
00:42:32,680 --> 00:42:37,240
almost exclusively vantage used
terms of capacity.

643
00:42:37,960 --> 00:42:40,360
So, yeah, we should have charged
him.

644
00:42:40,360 --> 00:42:42,720
The whole thing said if you
don't like those terms, then go

645
00:42:42,720 --> 00:42:50,680
find another community.
But back to my, my, what do you

646
00:42:50,680 --> 00:42:54,160
call it?
The the coalescing of all the

647
00:42:54,160 --> 00:42:56,440
state laws that are creating bad
incentives.

648
00:42:56,440 --> 00:42:58,200
The the perfect storm of
incentives.

649
00:42:59,320 --> 00:43:04,040
If you as a state law, say to a
community, the only way you can

650
00:43:04,040 --> 00:43:07,200
raise your levy and pay for
things that you have to pay for,

651
00:43:07,200 --> 00:43:11,360
like raises for police officers
and you tell them the only way

652
00:43:11,360 --> 00:43:13,360
you can do that is with new
construction.

653
00:43:13,960 --> 00:43:16,040
Guess what?
They are going to quote UN

654
00:43:16,040 --> 00:43:20,040
quote, pay any price for that
new construction because it's

655
00:43:20,200 --> 00:43:24,080
essentially their oxygen.
And if if you can't, if you let

656
00:43:24,720 --> 00:43:29,160
inflation just erode your
purchasing power over time, you

657
00:43:29,160 --> 00:43:34,640
get desperate.
And Port Washington's average

658
00:43:35,280 --> 00:43:38,400
growth rate in new construction
for the last eight years is 1

659
00:43:38,400 --> 00:43:41,360
1/2%.
And we just came out of a really

660
00:43:41,360 --> 00:43:46,360
high inflationary period.
And, and that in and of itself

661
00:43:46,480 --> 00:43:51,320
is compounding the the nature of
the desperation.

662
00:43:51,920 --> 00:43:57,840
So you get 10% increases, 8%
increases in inflation, and then

663
00:43:58,240 --> 00:44:02,680
234 consecutive years of that.
And all of a sudden now it

664
00:44:02,680 --> 00:44:05,760
really hurts because you're only
growing at 1 1/2%.

665
00:44:05,760 --> 00:44:09,560
That's all you can do.
And unless you want to go to

666
00:44:09,560 --> 00:44:12,560
referendum and ask people for
more money, which might or might

667
00:44:12,560 --> 00:44:17,360
not work.
If some rich tech company calls

668
00:44:17,360 --> 00:44:19,160
you up and says, have I got a
deal for you?

669
00:44:20,000 --> 00:44:22,320
You're going to answer the
phone, and you're going to

670
00:44:23,240 --> 00:44:26,360
probably try to figure out a way
to make it work, even if it

671
00:44:26,360 --> 00:44:30,080
means convincing yourself of
things that might not be true.

672
00:44:30,640 --> 00:44:32,760
Absolutely.
Yeah, Yeah.

673
00:44:32,840 --> 00:44:36,080
And almost to the point of
desperation where it's this

674
00:44:36,080 --> 00:44:40,880
choice or not, no choice, but no
good choice.

675
00:44:41,400 --> 00:44:42,560
That's really.
Interesting.

676
00:44:42,560 --> 00:44:46,680
It requires, it would have
required a great deal of

677
00:44:46,680 --> 00:44:53,200
self-discipline of of elected
official self-discipline, I

678
00:44:53,200 --> 00:44:57,800
guess as a it is a City Council
or village council to say no to

679
00:44:57,800 --> 00:45:02,400
it because, yeah, it it solves
the problem the legislature told

680
00:45:02,400 --> 00:45:04,960
you you had to solve for in
order to manage your city

681
00:45:04,960 --> 00:45:08,240
appropriately.
Do I do I blame them for making

682
00:45:08,240 --> 00:45:09,080
the decision?
Why?

683
00:45:09,240 --> 00:45:13,240
I do publicly state often that I
think it's a terrible deal that

684
00:45:13,240 --> 00:45:16,360
they signed, but I at least
understand the thought process

685
00:45:16,360 --> 00:45:20,600
that they used to get there.
And I'm I'm glad I wasn't in

686
00:45:20,600 --> 00:45:22,520
their shoes to have to make that
decision.

687
00:45:24,080 --> 00:45:28,080
But at least mathematically, I
think they signed a terrible

688
00:45:28,080 --> 00:45:31,240
deal that they can't get value
out of without harming current

689
00:45:31,240 --> 00:45:33,760
residents.
And I so I think it's flawed and

690
00:45:33,760 --> 00:45:37,200
fatally so, unless the
legislature comes along and

691
00:45:37,200 --> 00:45:39,800
rescues them with some change
that allows them to get the

692
00:45:39,800 --> 00:45:42,520
value out at least at the end.
That was going to be my next

693
00:45:42,520 --> 00:45:44,120
question.
Has there any been, has there

694
00:45:44,120 --> 00:45:45,920
been any conversation around
that?

695
00:45:45,920 --> 00:45:48,000
Because it seems like that's the
path out.

696
00:45:48,960 --> 00:45:54,560
Well, that's the that's the
party line from the from the

697
00:45:54,560 --> 00:45:59,600
City Council in Port Washington.
I haven't seen any bills that

698
00:45:59,600 --> 00:46:03,640
address it.
I haven't heard any legislator

699
00:46:03,640 --> 00:46:07,320
say anything about it.
I've just heard people say we're

700
00:46:07,320 --> 00:46:10,480
working on it.
People not in the legislature,

701
00:46:10,520 --> 00:46:12,160
legislature saying we're working
on it.

702
00:46:13,040 --> 00:46:16,360
It's an election year.
So I have almost 0 hope that

703
00:46:16,360 --> 00:46:20,960
anything will happen soon but
there will be non election years

704
00:46:20,960 --> 00:46:24,000
that maybe maybe something will
happen.

705
00:46:24,520 --> 00:46:27,840
I don't wish for Port Washington
or Beaver dams failure.

706
00:46:27,840 --> 00:46:29,840
I'd really like their residents
not to get screwed.

707
00:46:30,760 --> 00:46:33,360
I'd love to see the legislature
fix this problem.

708
00:46:34,680 --> 00:46:39,120
I also fear that the legislature
will break it worse if they try

709
00:46:39,120 --> 00:46:41,160
to fix it.
So they we should be really

710
00:46:41,160 --> 00:46:45,840
careful in in guiding them to
the right answer.

711
00:46:46,480 --> 00:46:49,920
Yeah, absolutely.
So there was one piece in there

712
00:46:49,920 --> 00:46:53,360
that I'd like to delve a little
bit deeper on specifically and

713
00:46:53,360 --> 00:46:57,280
maybe it's a bridge to like some
of the extractive nature or what

714
00:46:57,280 --> 00:47:00,560
they extractive situation you
would call it.

715
00:47:01,040 --> 00:47:05,440
But the it's the art.
Hasn't there been some

716
00:47:05,880 --> 00:47:12,040
insulation as well that's going
to pass rise in power prices on

717
00:47:12,040 --> 00:47:17,160
to local folks as compared to
like at a disproportionate level

718
00:47:17,480 --> 00:47:21,600
to the then the company gets?
So the proposal that's on the

719
00:47:21,600 --> 00:47:28,240
table right now from We Energies
is for customers are using more

720
00:47:28,240 --> 00:47:33,520
than 500 megawatts of power.
They go into a separate rate

721
00:47:33,520 --> 00:47:38,720
class and that rate class has to
pay 75% of the construction

722
00:47:38,720 --> 00:47:42,160
costs associated with whatever
infrastructure they're building

723
00:47:42,160 --> 00:47:47,200
for them and 100% of the power
generation costs, the fuel

724
00:47:47,200 --> 00:47:52,400
costs.
So the theory on the 7525 is,

725
00:47:52,400 --> 00:47:56,680
well, it's a shared, I'm
guessing the, the theory is that

726
00:47:56,680 --> 00:48:01,000
it's a shared infrastructure and
building infrastructure benefits

727
00:48:01,000 --> 00:48:05,720
everybody will make the big
users pay 75% of it.

728
00:48:05,720 --> 00:48:10,080
Sounds like a good number and
we'll share the 25% cost with

729
00:48:10,080 --> 00:48:13,600
everybody else because everybody
else gets some benefit out of

730
00:48:14,520 --> 00:48:15,800
it.
Back to that electrical

731
00:48:15,800 --> 00:48:17,880
substation thing.
And who's paying for that?

732
00:48:17,880 --> 00:48:20,040
It's sort of the same thing.
Well, you're doubling the

733
00:48:20,040 --> 00:48:24,320
capacity of of the
infrastructure here to support

734
00:48:24,320 --> 00:48:26,920
these data centers.
They should be paying 100% of

735
00:48:26,920 --> 00:48:28,920
the doubling.
It.

736
00:48:29,080 --> 00:48:34,320
It, it seems tone deaf to me to
even try to propose 75%, right?

737
00:48:34,840 --> 00:48:38,400
I don't know why it wouldn't be
100, but I have a bigger problem

738
00:48:38,400 --> 00:48:41,920
with the whole energy price
debate.

739
00:48:42,080 --> 00:48:45,200
And not that I am not
sympathetic, I am very

740
00:48:45,200 --> 00:48:49,200
sympathetic to the argument that
energy costs to the consumer

741
00:48:49,200 --> 00:48:54,160
will go up.
But just as a in the rearview

742
00:48:54,160 --> 00:48:58,560
mirror, we should understand
costs, cost increases or

743
00:48:58,560 --> 00:49:00,440
decreases.
We should understand that better

744
00:49:00,440 --> 00:49:02,800
in the rearview mirror than we
can predict in the future,

745
00:49:03,160 --> 00:49:03,880
Right?
Simple.

746
00:49:04,800 --> 00:49:12,040
So between I think it was 24 to
25 or maybe 23 to 24 before any

747
00:49:12,040 --> 00:49:16,560
large scale data center goes
online, our electricity rates

748
00:49:16,560 --> 00:49:21,240
went up 8%.
So why do we have agreement on

749
00:49:21,240 --> 00:49:23,680
that?
Can anybody explain that to us

750
00:49:24,480 --> 00:49:28,520
in the rearview mirror?
We cannot explain with any

751
00:49:28,520 --> 00:49:33,720
amount of certainty that would
have, say, 85% of the people in

752
00:49:33,720 --> 00:49:37,800
the state agreeing or even 85%
of the experts who know this

753
00:49:37,800 --> 00:49:41,000
field.
Nobody can tell us exactly why

754
00:49:41,000 --> 00:49:45,960
our energy rates went up 8%.
They they can give you a story,

755
00:49:46,680 --> 00:49:49,960
but nobody can sit down with you
with a spreadsheet and say,

756
00:49:49,960 --> 00:49:52,640
here, look, This is why.
They're just blanketly pointed

757
00:49:52,640 --> 00:49:54,960
inflation.
Well, they'll they'll point at a

758
00:49:54,960 --> 00:49:58,280
lot of things because in
fairness to them, it's a multi

759
00:49:58,280 --> 00:49:59,720
variable problem.
Absolutely.

760
00:49:59,720 --> 00:50:02,400
It is massively complicated
infrastructure.

761
00:50:03,040 --> 00:50:06,880
There are many, many very
complex variables and systems

762
00:50:06,880 --> 00:50:12,680
involved and it's really hard to
do so now look at the problem

763
00:50:12,960 --> 00:50:16,280
going forward and say you're the
person that has to come up with

764
00:50:16,280 --> 00:50:21,280
the price tag for for whomever
Microsoft or Vantage or

765
00:50:21,280 --> 00:50:24,040
whatever.
How do you calculate what we

766
00:50:24,040 --> 00:50:29,400
charge them?
And the whole system is set up

767
00:50:29,760 --> 00:50:34,000
because it has to be that they
have to come up with educated

768
00:50:34,880 --> 00:50:39,440
algorithms about how to
calculate their bill and if they

769
00:50:39,440 --> 00:50:42,800
underestimate then the rate
payer base is going to absorb

770
00:50:42,800 --> 00:50:44,160
the rest.
Right.

771
00:50:44,800 --> 00:50:46,080
I mean, it just has to work that
way.

772
00:50:47,040 --> 00:50:52,520
So I think the whole model is
built on trust me.

773
00:50:53,560 --> 00:50:55,800
And if you want to get really
snarky, you can add bro to the

774
00:50:55,800 --> 00:50:59,480
end of that trust.
Trust me, bro, I know, I know

775
00:50:59,480 --> 00:51:03,320
how to, I'm the, I'm the energy
guy at wherever we energies and

776
00:51:03,320 --> 00:51:06,720
I, you know, I've got my
spreadsheets in the back and big

777
00:51:06,720 --> 00:51:08,880
huge programs that calculate all
this.

778
00:51:08,880 --> 00:51:13,600
And you know, we, we, we can
charge them for their

779
00:51:13,600 --> 00:51:19,840
infrastructure.
Well, I've worked in a similar

780
00:51:19,840 --> 00:51:24,400
environment with a shared large
computing infrastructure that

781
00:51:24,400 --> 00:51:29,120
supported multiple businesses.
And I had to allocate those

782
00:51:29,120 --> 00:51:33,720
costs to those businesses.
And, and then they would call me

783
00:51:33,720 --> 00:51:36,640
and ask me why I allocated that
number.

784
00:51:36,640 --> 00:51:40,560
And I would say, trust me, bro,
because it's an art, not a

785
00:51:40,560 --> 00:51:45,360
science, right?
And, and if I, I would always

786
00:51:45,360 --> 00:51:50,480
have leftover costs because the
algorithm's never perfect and

787
00:51:50,480 --> 00:51:52,160
that leftover cost just gets
spread.

788
00:51:53,520 --> 00:51:55,400
And I, you know, you have to
spread it somehow.

789
00:51:55,400 --> 00:51:58,440
I'll spread it based on your
revenue or I'll spread it based

790
00:51:58,440 --> 00:52:02,560
on the number of programs you
run or what I whatever make up

791
00:52:02,560 --> 00:52:06,840
something.
So I think the model in energy

792
00:52:06,840 --> 00:52:09,520
is essentially the same.
It's, yeah, it's a complicated

793
00:52:09,520 --> 00:52:12,240
shared infrastructure, and it's
really hard to calculate

794
00:52:12,520 --> 00:52:17,240
accurately, particularly looking
into the future, it's really

795
00:52:17,240 --> 00:52:22,360
hard to calculate how much
infrastructure somebody has had

796
00:52:22,360 --> 00:52:25,080
built for them.
We're invariably going to leave,

797
00:52:25,240 --> 00:52:28,720
leave things out that end up
having to just hit the base

798
00:52:30,320 --> 00:52:32,080
because it's an art, not a
science.

799
00:52:32,240 --> 00:52:38,960
And I would ask if I were king
for the day, I would ask for

800
00:52:38,960 --> 00:52:41,120
just more transparency into the
calculations.

801
00:52:41,120 --> 00:52:49,360
Show your work, my field.
Very interesting to mention to

802
00:52:49,360 --> 00:52:51,200
it was all of our work was in
the open.

803
00:52:51,240 --> 00:52:56,160
You work in a team, you check
your software into a repository

804
00:52:56,160 --> 00:52:59,200
that's open to the whole team.
People can see what lines of

805
00:52:59,200 --> 00:53:02,480
code you changed and if it's two
in the morning and you're you

806
00:53:02,480 --> 00:53:05,240
got paged because something
broke, you know you know who did

807
00:53:05,240 --> 00:53:06,480
it and you can yell at it in the
morning.

808
00:53:07,080 --> 00:53:10,200
Working in that kind of open,
fully transparent environment

809
00:53:10,200 --> 00:53:13,240
can be very unsettling to
people, but it's also, it also

810
00:53:13,240 --> 00:53:15,080
produces a far better work
product.

811
00:53:16,040 --> 00:53:22,600
And I, I think we don't ask for
enough transparency on that

812
00:53:22,600 --> 00:53:25,000
issue.
But I think in in general across

813
00:53:25,000 --> 00:53:28,560
all of the space that the whole
issue, there's just so much more

814
00:53:28,560 --> 00:53:31,360
transparency that we should be
demanding.

815
00:53:31,800 --> 00:53:33,640
It would produce a better work
product.

816
00:53:34,080 --> 00:53:38,200
Absolutely.
And you know, with with that,

817
00:53:38,560 --> 00:53:40,960
you know, transparency and
ultimate end product kind of the

818
00:53:40,960 --> 00:53:48,840
path there is it, it shifts the
the accountability within it

819
00:53:49,000 --> 00:53:55,200
because then you know, it's just
the layers of justification that

820
00:53:55,200 --> 00:53:58,600
lead to that lead to the end.
Like there's a trail that got to

821
00:53:58,600 --> 00:54:03,280
where you go.
And so is there a layer to this

822
00:54:03,640 --> 00:54:11,120
that where does, where does the
energy producer live inside of

823
00:54:11,120 --> 00:54:13,760
the deal like the initial deal,
where is that?

824
00:54:13,760 --> 00:54:18,080
That's a, that's actually a
problem, not a problem.

825
00:54:18,200 --> 00:54:25,480
It's a, it's a attribute of this
that can be frustrating because

826
00:54:25,760 --> 00:54:28,240
we ran into this with, with
ours.

827
00:54:30,040 --> 00:54:32,120
You, you have this proposal on
the table.

828
00:54:32,120 --> 00:54:36,360
And one of the common criticisms
that you want to bring to your

829
00:54:36,360 --> 00:54:39,360
village officials is I don't
want my energy rates to go up

830
00:54:40,160 --> 00:54:42,120
and they turn around and say not
my job.

831
00:54:42,840 --> 00:54:44,920
I, I, I don't know squat about
energy.

832
00:54:44,920 --> 00:54:48,760
That's the PS CS problem, Public
Service Commission's problem,

833
00:54:48,760 --> 00:54:50,720
that's the energy company's
problem.

834
00:54:51,200 --> 00:54:56,200
The energy company is making a
deal separately with each of the

835
00:54:56,200 --> 00:55:00,600
providers, I mean, each of the
data center, the developers and

836
00:55:01,000 --> 00:55:05,520
the people approving the deal
that you may or may not be

837
00:55:05,520 --> 00:55:08,240
trying to resist.
They're village officials.

838
00:55:08,240 --> 00:55:10,560
They don't know this energy
space at all.

839
00:55:10,760 --> 00:55:16,240
And the argument about energy in
my view is not, it's not

840
00:55:16,240 --> 00:55:18,120
effective.
It might be valid.

841
00:55:18,160 --> 00:55:21,200
In fact, I I know it's a valid
topic of conversation and

842
00:55:21,200 --> 00:55:26,440
debate, but it's not going to
change a mind on a village

843
00:55:26,440 --> 00:55:29,120
board.
I don't think because they're

844
00:55:29,120 --> 00:55:31,600
not expertise that they don't
have the expertise and they

845
00:55:31,600 --> 00:55:35,640
don't, they don't have any
choice really but to take the

846
00:55:35,640 --> 00:55:39,120
advice of the experts, which are
the energy company and the

847
00:55:39,120 --> 00:55:42,000
Public Service Commission.
And taking into account the

848
00:55:42,000 --> 00:55:45,960
resources of both sides, that
brings me a little on comfort.

849
00:55:46,400 --> 00:55:50,800
Like with that deal being there,
you're completely the the the

850
00:55:50,800 --> 00:55:54,400
residents of the community are
completely removed from it even.

851
00:55:54,640 --> 00:55:56,880
Yeah, you.
Through their representatives.

852
00:55:56,920 --> 00:56:01,440
Well, yeah, there's a There's
another thread here about how

853
00:56:01,440 --> 00:56:04,280
the deck is stacked against
normal people even.

854
00:56:04,280 --> 00:56:09,560
Just try and navigate either the
the tariff deal for the electric

855
00:56:09,560 --> 00:56:13,720
company or the vote at the
village board with with the

856
00:56:14,320 --> 00:56:18,040
Public Service Commission.
As a citizen, you can submit

857
00:56:18,040 --> 00:56:21,400
comments.
Sometimes there are public

858
00:56:21,400 --> 00:56:25,600
hearings where you can actually
show up and rant, rave, but you

859
00:56:25,600 --> 00:56:28,440
know you're limited to whatever
2 to 3 minutes and make your

860
00:56:28,440 --> 00:56:32,280
case and then go sit down and
hope people listen to you.

861
00:56:32,800 --> 00:56:37,120
And it's not it's usually not a
coordinated message.

862
00:56:37,240 --> 00:56:40,920
It's individuals coming up and
saying I think you're going to

863
00:56:40,920 --> 00:56:45,400
RIP me off.
And it's it's a really hard,

864
00:56:46,760 --> 00:56:50,840
it's a really hard decision to
impose any kind of community

865
00:56:50,840 --> 00:56:54,240
will against.
Likewise, on a village side,

866
00:56:54,760 --> 00:57:00,480
there's a huge problem there
with the process by which these

867
00:57:00,480 --> 00:57:04,760
things are happening.
We ran into this headlong.

868
00:57:06,240 --> 00:57:08,800
We did not have any non
disclosure agreements signed,

869
00:57:09,480 --> 00:57:13,280
but you don't, which is another
interesting thread we should

870
00:57:13,280 --> 00:57:16,440
talk about.
But even absent a non disclosure

871
00:57:16,440 --> 00:57:19,600
agreement, there's nothing
compelling your village to tell

872
00:57:19,600 --> 00:57:21,960
you.
Hey, I just got a call from a

873
00:57:21,960 --> 00:57:24,320
data center company and they
they want to talk about a

874
00:57:24,320 --> 00:57:27,760
proposal to build 1 here and and
they're not going to do that.

875
00:57:28,680 --> 00:57:31,920
They're going to and maybe they
shouldn't, maybe they should

876
00:57:31,920 --> 00:57:35,840
take the call and start having
discussions at some point.

877
00:57:36,480 --> 00:57:39,840
My opinion, they should say,
yeah, this is a pretty big deal.

878
00:57:40,240 --> 00:57:43,240
Maybe we should alert the
community and start a dialogue

879
00:57:43,240 --> 00:57:47,720
with them and try to get their
feedback, maybe even some of

880
00:57:47,720 --> 00:57:50,720
their expertise if we have that.
They don't do that either.

881
00:57:51,280 --> 00:57:55,720
They they carry on through the
discussions with the tech

882
00:57:55,720 --> 00:58:00,320
companies and they get to an
almost baked or even baked and

883
00:58:00,320 --> 00:58:04,960
ready to vote on proposal.
And then they let you know that

884
00:58:04,960 --> 00:58:11,000
it's there and then you're six
weeks away from a vote and

885
00:58:11,400 --> 00:58:12,880
you're six weeks away from a
vote.

886
00:58:13,240 --> 00:58:17,600
You We got lucky and we saw a
rezoning sign in the tall grass

887
00:58:17,600 --> 00:58:20,840
on a lonely road and somebody.
That's how you found out.

888
00:58:21,360 --> 00:58:25,240
And, and there's also a
requirement that they in our

889
00:58:25,240 --> 00:58:28,640
village that they notify people
within 300 feet of the property,

890
00:58:29,160 --> 00:58:33,120
which is, and it's a very low
density residential area.

891
00:58:33,120 --> 00:58:37,600
So that means across the street
there, there might have been, I

892
00:58:37,600 --> 00:58:40,440
don't know, 20 or 30 homes.
I got a letter in the mail

893
00:58:40,440 --> 00:58:45,720
saying there's a rezoning.
And so we got lucky that a

894
00:58:45,720 --> 00:58:48,600
couple, I think it was four or
five people actually called and

895
00:58:48,600 --> 00:58:51,360
said, what's up with this?
And they found out it was a data

896
00:58:51,360 --> 00:58:54,840
center.
But you're on a six week clock

897
00:58:54,840 --> 00:58:59,920
here and you have to bring a
community group together who's

898
00:58:59,920 --> 00:59:02,800
never worked with each other,
who might not know anything

899
00:59:02,880 --> 00:59:04,440
about data centers.
They probably don't know

900
00:59:04,440 --> 00:59:07,520
anything about even their own
expertise is in the group.

901
00:59:08,320 --> 00:59:11,920
You, you have to find the right
leaders, You have to find the

902
00:59:11,920 --> 00:59:14,800
right message.
You have to put a communication

903
00:59:14,800 --> 00:59:19,160
strategy together.
You have to get the community

904
00:59:19,160 --> 00:59:22,960
engaged on the topic because 99
1/2% of them don't even know

905
00:59:22,960 --> 00:59:26,920
what's happening.
And all the while the foot is on

906
00:59:26,920 --> 00:59:30,240
the gas, going 100 miles an hour
to that boat.

907
00:59:31,120 --> 00:59:34,960
And when I look back on it, I
say, how on earth did we win?

908
00:59:35,240 --> 00:59:37,520
I know it sounds impossible.
It sounds impossible.

909
00:59:37,520 --> 00:59:42,800
And, and if you have an eager
well funded developer and you

910
00:59:42,800 --> 00:59:44,920
have an eager City Council who's
trying to solve their

911
00:59:44,920 --> 00:59:49,800
construction number problem and
you have six weeks on the clock,

912
00:59:49,920 --> 00:59:53,080
it's like it's practically
impossible to to win.

913
00:59:53,800 --> 00:59:58,280
So I think that's why our story
was so special in the news and

914
00:59:58,280 --> 01:00:00,720
got so many people calling and
saying, how the heck did you do

915
01:00:00,720 --> 01:00:03,720
that?
But the deck is stacked against

916
01:00:03,720 --> 01:00:05,440
people.
And, and when you show up,

917
01:00:06,080 --> 01:00:09,080
there's open comment at public
meetings where you can get up

918
01:00:09,080 --> 01:00:12,000
and speak your piece, but you
get 2 minutes.

919
01:00:13,600 --> 01:00:17,200
So I'm, I'm going to give you my
38 years worth of technology

920
01:00:17,200 --> 01:00:20,280
experience and financial
services industry experience.

921
01:00:20,920 --> 01:00:22,880
And I get 2 minutes.
I'm going to have to talk really

922
01:00:22,880 --> 01:00:25,800
fast to tell you my list of
things.

923
01:00:26,520 --> 01:00:32,440
So we had this just as an aside.
Our strategy was, I'm going to

924
01:00:32,440 --> 01:00:38,080
write the top 20 issues in
two-minute increments and then

925
01:00:38,920 --> 01:00:43,160
we're going to get a group of
people to agree to read them two

926
01:00:43,160 --> 01:00:46,400
minutes at a time back-to-back
to back so that we could get a

927
01:00:46,400 --> 01:00:49,840
20 minute speech out.
That was strategy one.

928
01:00:50,120 --> 01:00:55,320
Strategy 2 was we're, we have 7
people whose boats were trying

929
01:00:55,320 --> 01:01:00,240
to sway and we know their names.
We can find out who they are,

930
01:01:00,240 --> 01:01:02,680
what they did for a living, what
makes them tick, what, what

931
01:01:02,680 --> 01:01:05,080
analogies might work with them
if we're trying to explain

932
01:01:05,080 --> 01:01:08,200
something complex.
And we put a very targeted

933
01:01:08,200 --> 01:01:13,160
strategy together to go 1 by 1
by 1 to try to talk to them as

934
01:01:13,280 --> 01:01:16,760
humans.
And but again, pedal to the

935
01:01:16,760 --> 01:01:18,760
metal, you have six weeks to do
it.

936
01:01:18,760 --> 01:01:22,320
And it got really dicey and
scary right up until the last

937
01:01:22,320 --> 01:01:27,760
minute and but it worked.
But if you don't, if you don't

938
01:01:27,760 --> 01:01:31,920
have that kind of quickly
coalescing community group and

939
01:01:32,120 --> 01:01:35,880
experience doing one of the
hardest things in the world,

940
01:01:35,880 --> 01:01:40,120
which is to change someone's
mind, you will fail.

941
01:01:41,280 --> 01:01:44,160
Yeah.
And immediately my mind goes to

942
01:01:44,400 --> 01:01:48,840
like that was kind of the
perfect storm of subject matter

943
01:01:48,840 --> 01:01:53,600
expertise you found out.
So awareness and then the

944
01:01:54,240 --> 01:01:57,320
ability then to move forward
with organizing very quickly.

945
01:01:58,080 --> 01:02:02,520
If I put my mind in the other
side of the shoes that it seems

946
01:02:02,520 --> 01:02:05,960
like the very logical next step
is to target different

947
01:02:06,280 --> 01:02:10,400
geographic areas that aren't
going to have the similar

948
01:02:10,400 --> 01:02:12,920
resources.
So like, you know, and the

949
01:02:14,160 --> 01:02:18,800
community that's not thriving or
an underserved neighborhood or

950
01:02:18,800 --> 01:02:24,240
something like that where
there's even less tools in the

951
01:02:24,240 --> 01:02:27,520
tool belt for the next project
in the next project in the next

952
01:02:27,520 --> 01:02:28,840
project.
You get what I'm getting at.

953
01:02:28,840 --> 01:02:34,360
It seems like an endless rabbit
hole of, OK, the, you know, kind

954
01:02:34,360 --> 01:02:38,160
of these ones fought back.
Let's try here because the

955
01:02:38,160 --> 01:02:40,880
population is different that
might have the same tools.

956
01:02:41,480 --> 01:02:46,160
Absolutely.
I think there's there's a fair

957
01:02:47,760 --> 01:02:53,240
debate about whether the the
tech companies are purposely

958
01:02:53,240 --> 01:02:55,800
targeting smaller communities or
not.

959
01:02:56,960 --> 01:03:01,520
I, I tend to not think they are
doing it purposely.

960
01:03:01,960 --> 01:03:09,040
I I think maybe I'm naive.
In fact many people say I am

961
01:03:09,040 --> 01:03:10,640
naive for that belief, but
that's OK.

962
01:03:11,880 --> 01:03:15,720
I think their number one
priority is proximity to power.

963
01:03:17,040 --> 01:03:22,560
That that is if you, I found a
map of a high voltage

964
01:03:22,560 --> 01:03:26,200
transmission lines in the state
and if you drop a pin on all of

965
01:03:26,200 --> 01:03:31,840
the proposals, they are all
right on top of the the highest

966
01:03:31,840 --> 01:03:34,240
voltage lines.
And some of you know some of

967
01:03:34,240 --> 01:03:36,520
them might need upgrading and
might, might need new stuff.

968
01:03:36,520 --> 01:03:41,960
But the closer they are to power
the, the less their build costs

969
01:03:41,960 --> 01:03:45,800
are going to be.
And it's the single biggest

970
01:03:45,800 --> 01:03:49,280
thing that they need so #2 is
space.

971
01:03:49,360 --> 01:03:51,160
They have to have a ton of
space.

972
01:03:51,800 --> 01:03:56,760
So I think because of priority
one and priority two, they they

973
01:03:56,760 --> 01:04:00,760
default to smaller communities
because they can find a small

974
01:04:00,760 --> 01:04:04,840
community near power lines and
they certainly the only place

975
01:04:04,840 --> 01:04:08,600
they can find say 600 or 1000
acres of contiguous spaces in a

976
01:04:08,600 --> 01:04:14,040
small community.
So I think it's just a

977
01:04:14,680 --> 01:04:19,760
accidental benefit to them that
that's the type of community

978
01:04:19,760 --> 01:04:23,600
that fits their model.
And Gee, it's convenient that

979
01:04:23,600 --> 01:04:26,200
they don't know how to negotiate
with a Fortune 100 company.

980
01:04:26,880 --> 01:04:31,680
I don't think it's sinister,
some people do, but I I will

981
01:04:31,680 --> 01:04:36,280
continue to think, think the
best of people that rather than

982
01:04:36,280 --> 01:04:37,560
the worst.
Yeah.

983
01:04:37,880 --> 01:04:40,120
Well, you have a very unique
lens of it too with where your

984
01:04:40,120 --> 01:04:43,200
career path had taken you in the
decisions that you had to make

985
01:04:43,200 --> 01:04:46,880
throughout the years.
You can more easily put yourself

986
01:04:46,880 --> 01:04:49,760
in the shoes of the other side.
Then I think some other

987
01:04:49,760 --> 01:04:52,400
thoughts.
And that's great that that's

988
01:04:52,400 --> 01:04:55,840
very good because I mean,
there's certainly a disparity

989
01:04:55,840 --> 01:04:57,200
there too.
I'm sure you ran into your

990
01:04:57,200 --> 01:05:00,560
career, made decisions of that
were founded in logic and

991
01:05:00,560 --> 01:05:04,880
reasoning, but were pushed back
against in scenarios that didn't

992
01:05:04,880 --> 01:05:09,160
call for it kind of along those
lines adjacent to it anyway.

993
01:05:09,920 --> 01:05:14,720
What, how, how like much did you
delve into the other

994
01:05:14,720 --> 01:05:17,960
extractionary piece of the the
water concerns?

995
01:05:17,960 --> 01:05:23,240
Is that something that you kind
of include or researched or?

996
01:05:23,600 --> 01:05:30,520
So I did enough research on
water to know that one it wasn't

997
01:05:30,600 --> 01:05:35,320
that argument wasn't going to
move any of our seven votes, OK,

998
01:05:35,320 --> 01:05:40,120
The the industry believes it
solved the water usage problem

999
01:05:40,320 --> 01:05:43,280
with closed loop systems.
The reuse, yeah, there's still

1000
01:05:43,280 --> 01:05:46,760
some open questions about
chemicals they put in it and

1001
01:05:46,840 --> 01:05:50,640
where they're going to take the
used water when they're done

1002
01:05:50,640 --> 01:05:53,600
with it and how often they're
going to have to remove the

1003
01:05:53,600 --> 01:05:56,520
water and put it someplace else.
There's still plenty of open

1004
01:05:56,520 --> 01:06:02,280
questions there.
But the the industry is telling

1005
01:06:02,280 --> 01:06:04,320
people we've solved this
problem.

1006
01:06:04,320 --> 01:06:07,280
We heard you.
We're not going to be water hogs

1007
01:06:07,280 --> 01:06:09,760
anymore.
The flip side is they're going

1008
01:06:09,760 --> 01:06:12,600
to use more energy because, you
know, there's no free lunch.

1009
01:06:13,160 --> 01:06:15,920
So we'll use less water to cool,
but we'll have to use more

1010
01:06:15,920 --> 01:06:19,920
energy to cool instead.
And so the debate shifts to

1011
01:06:19,920 --> 01:06:21,840
energy.
And then the energy problem has

1012
01:06:21,840 --> 01:06:24,640
that probably we talked about
before, which is it's a decision

1013
01:06:24,640 --> 01:06:27,360
somebody else makes, not the
decision makers in your village.

1014
01:06:28,640 --> 01:06:36,240
But my interesting spin on the
water problem is that's an

1015
01:06:36,240 --> 01:06:38,760
example of how fast the industry
changes.

1016
01:06:40,200 --> 01:06:44,280
And you can't have it both ways.
Like you can't tell me this is a

1017
01:06:44,280 --> 01:06:46,640
really stable asset in your
community and it's going to

1018
01:06:46,640 --> 01:06:50,720
produce lots of tax revenue
forever and ever when five years

1019
01:06:50,720 --> 01:06:54,720
ago there was no such thing as
closed loop water systems and

1020
01:06:54,720 --> 01:06:56,480
now there are.
And they're did this, they're

1021
01:06:56,480 --> 01:06:59,080
the standard.
That's how quickly you guys

1022
01:06:59,240 --> 01:07:02,240
pivot.
And you pivoted for good reason.

1023
01:07:02,800 --> 01:07:05,840
But now everybody that's still
using the water hog systems is

1024
01:07:05,840 --> 01:07:08,480
going to get pressured to
upgrade their facilities to the

1025
01:07:08,480 --> 01:07:11,200
closed loop systems.
And there's a cost associated

1026
01:07:11,200 --> 01:07:14,280
with that.
At some point, these technology

1027
01:07:14,280 --> 01:07:21,560
changes add up to becoming cost
prohibitive and they can't rent

1028
01:07:21,560 --> 01:07:24,560
the facility anymore or they
just decide we're going to try

1029
01:07:24,560 --> 01:07:26,480
to reuse this as some other
thing.

1030
01:07:28,240 --> 01:07:32,240
But it feeds into that argument
that, you know, maybe there is a

1031
01:07:32,240 --> 01:07:35,000
risk here on the on the long end
of this thing.

1032
01:07:35,000 --> 01:07:37,800
And maybe it won't last forever
because technology indeed does

1033
01:07:37,800 --> 01:07:42,760
change all the time.
Yeah, it's, it's a, it's an

1034
01:07:43,040 --> 01:07:46,640
interesting take on it.
But in terms of just the water

1035
01:07:46,640 --> 01:07:51,080
issue, I haven't gone any
further with the nuances around

1036
01:07:51,080 --> 01:07:54,040
the chemicals or the water
removal or whatever.

1037
01:07:54,080 --> 01:07:59,760
I, I, because again, my goal is
I want to help people educate

1038
01:08:00,520 --> 01:08:06,360
their elected officials on the
risks and I want to, I'm going

1039
01:08:06,360 --> 01:08:09,680
to have limited time with them.
So I want, I want to do it on

1040
01:08:09,680 --> 01:08:12,400
the big ticket items that I know
are still there.

1041
01:08:12,400 --> 01:08:16,120
You know that the unsolvable
problems that if you're going to

1042
01:08:16,120 --> 01:08:18,920
move forward, need to be
mitigated because they can't be

1043
01:08:18,920 --> 01:08:21,160
removed.
Yeah, yeah.

1044
01:08:21,160 --> 01:08:22,319
I thought it was super
interesting.

1045
01:08:22,319 --> 01:08:27,760
So in preparation for this
conversation, I listen to and I,

1046
01:08:27,800 --> 01:08:30,560
I can't believe he got the sign
off to do on this, but I can't

1047
01:08:30,560 --> 01:08:32,760
remember the name, name of the
podcast or anything, but it was

1048
01:08:32,840 --> 01:08:35,479
a, it was a developer.
So it was like a lead developer

1049
01:08:35,640 --> 01:08:38,880
of these sites.
And he was on a podcast and he

1050
01:08:38,880 --> 01:08:43,000
talked seemingly very
authentically for an hour and a

1051
01:08:43,000 --> 01:08:45,720
half about all of these key
issues.

1052
01:08:46,680 --> 01:08:50,880
And the water one really struck
me because he mentioned the same

1053
01:08:50,880 --> 01:08:53,319
thing you did with the industry,
solved it with closed loop

1054
01:08:53,319 --> 01:08:56,960
systems.
And then here's where it gets

1055
01:08:56,960 --> 01:09:01,920
weird.
He mentioned that the the energy

1056
01:09:01,920 --> 01:09:06,640
pushback and the water pushback.
He mentioned that even though

1057
01:09:06,640 --> 01:09:10,960
the closed loop systems were far
more efficient, he had LED

1058
01:09:10,960 --> 01:09:14,640
projects where they went with
the far more energy consuming

1059
01:09:14,640 --> 01:09:17,600
air cooled system, which I don't
know how it works.

1060
01:09:17,600 --> 01:09:19,279
Whatever 1 uses air, 1 uses
water.

1061
01:09:19,279 --> 01:09:22,279
I don't know all the logistics,
but they went with the more

1062
01:09:22,359 --> 01:09:25,319
expensive one virtually because
of the optics.

1063
01:09:25,319 --> 01:09:27,960
Like it was a long, way longer
explanation than that.

1064
01:09:27,960 --> 01:09:31,720
But what I got out of it is they
went with the lesser efficient 1

1065
01:09:32,240 --> 01:09:36,160
because of the optics of the
water use.

1066
01:09:36,160 --> 01:09:39,760
Sure.
Which once you start delving

1067
01:09:39,760 --> 01:09:46,120
into making decisions because of
optics as opposed to logic and

1068
01:09:46,120 --> 01:09:49,680
reasoning.
Was very concerning to me to

1069
01:09:49,680 --> 01:09:54,480
hear him be willing to say that
on a podcast and just be like,

1070
01:09:54,480 --> 01:09:57,760
that's the way it was.
That's it was wild.

1071
01:09:58,320 --> 01:09:59,640
Yeah.
That, that actually doesn't

1072
01:09:59,640 --> 01:10:04,440
surprise me as much if you think
about it in the terms of look at

1073
01:10:04,440 --> 01:10:05,800
all the pushback they're
getting.

1074
01:10:06,280 --> 01:10:10,040
Yeah.
And they can invest a year and a

1075
01:10:10,040 --> 01:10:12,960
half trying to get one of these
deals over the line.

1076
01:10:13,800 --> 01:10:18,200
And are they willing to go with
a slightly less efficient

1077
01:10:18,720 --> 01:10:22,240
cooling system to push it over
the line, or are they going to

1078
01:10:22,240 --> 01:10:25,000
go with the more efficient one
and risk losing a year and a

1079
01:10:25,000 --> 01:10:27,400
half worth of work and having to
start over in another community?

1080
01:10:28,280 --> 01:10:31,920
So there's always, again, it's
incentives, right?

1081
01:10:31,920 --> 01:10:34,440
It's the, it's the, the
trade-offs.

1082
01:10:34,640 --> 01:10:38,280
And sometimes, sometimes you
make a decision that on its

1083
01:10:38,280 --> 01:10:42,360
surface looks wrong or
troubling.

1084
01:10:43,040 --> 01:10:45,760
But if you dig a little deeper
and look at all the variables,

1085
01:10:46,080 --> 01:10:48,600
it makes sense.
And, and I'll use Mount Pleasant

1086
01:10:48,600 --> 01:10:52,800
as an example, there's not a lot
of pushback in Mount Pleasant on

1087
01:10:53,080 --> 01:10:56,280
even the most recent fifteen
data center announcement for

1088
01:10:56,280 --> 01:11:04,240
Microsoft because it's replacing
something Foxconn commitments

1089
01:11:04,800 --> 01:11:08,760
that's even worse, right?
What Foxconn's not delivering

1090
01:11:09,040 --> 01:11:10,920
and Microsoft's there to bail
them out.

1091
01:11:10,920 --> 01:11:14,200
They're, they probably welcome
the data centers because they're

1092
01:11:14,200 --> 01:11:15,920
bailing them out of a really
deep hole.

1093
01:11:16,760 --> 01:11:21,440
And so, yeah, there's, there's
always nuance there.

1094
01:11:21,440 --> 01:11:25,720
And I, I think that that person
was probably being super genuine

1095
01:11:25,720 --> 01:11:27,320
about their decision making
process.

1096
01:11:27,320 --> 01:11:30,440
And I completely understand why
they're doing it because of the

1097
01:11:30,440 --> 01:11:33,560
investment they're making in
particularly in time.

1098
01:11:34,560 --> 01:11:38,120
And by the way, on the time
function, these tech companies

1099
01:11:38,120 --> 01:11:41,120
are in a hurry to build.
You know, you look around and

1100
01:11:41,120 --> 01:11:44,840
you think why?
It's like 2 1/2 trillion dollars

1101
01:11:44,840 --> 01:11:48,000
worth of data center proposals
in aggregate.

1102
01:11:48,840 --> 01:11:51,840
Now granted, they're throwing a
lot of them against the wall to

1103
01:11:51,840 --> 01:11:53,760
see which ones stick, and they
know they're not going to get

1104
01:11:53,760 --> 01:11:59,480
all 2 1/2 trillion.
But getting inside their heads

1105
01:11:59,480 --> 01:12:03,840
on why they're proposing so many
artificial intelligence is a

1106
01:12:03,840 --> 01:12:08,160
very expensive operation.
And I don't mean expensive data,

1107
01:12:08,160 --> 01:12:10,080
I mean computing resource
intensive.

1108
01:12:11,680 --> 01:12:16,160
On the flip side, or contrary to
that, a Google search has been

1109
01:12:16,320 --> 01:12:19,600
made so efficient it's like a
fraction of a fraction of a

1110
01:12:19,600 --> 01:12:24,680
penny per search.
Artificial intelligence searches

1111
01:12:24,680 --> 01:12:31,880
or usages are not cheap.
Add to that the buzz around the

1112
01:12:31,880 --> 01:12:34,560
world that artificial
intelligence needs to be in

1113
01:12:34,560 --> 01:12:37,880
every product, everywhere, doing
everything, and you have

1114
01:12:37,880 --> 01:12:40,560
expensive times.
Everything equals I need a

1115
01:12:40,560 --> 01:12:42,360
really large number of data
centers.

1116
01:12:43,440 --> 01:12:49,920
So another risk that that
articulates to that I used to

1117
01:12:49,920 --> 01:12:54,640
articulate to people making
these decisions is, well, what

1118
01:12:54,640 --> 01:12:58,240
happens if somebody comes along
and makes that operation a lot

1119
01:12:58,360 --> 01:13:01,360
more efficient?
Which is almost inevitable,

1120
01:13:01,360 --> 01:13:03,080
right?
It is more than, it's more than

1121
01:13:03,080 --> 01:13:07,280
inevitable.
But you, if you're a, if you're

1122
01:13:07,280 --> 01:13:10,560
a tech company or even a regular
run-of-the-mill company that

1123
01:13:10,560 --> 01:13:13,000
wants to put artificial
intelligence and everything,

1124
01:13:13,320 --> 01:13:17,240
you, you can't bet on that
happening because it might

1125
01:13:17,240 --> 01:13:19,600
happen in six months, it might
happen in six years.

1126
01:13:20,280 --> 01:13:23,480
So you have to keep pushing
based on what you know today.

1127
01:13:24,000 --> 01:13:26,520
And that's why all these
proposals are out there and

1128
01:13:26,520 --> 01:13:31,360
they're trying to build so fast.
If they bet wrong, if they bet

1129
01:13:31,360 --> 01:13:34,000
that somebody will make it more
efficient or we won't need it in

1130
01:13:34,000 --> 01:13:37,320
every product and that proves
not to be true, they just lost

1131
01:13:37,320 --> 01:13:42,800
their business or or at least
took a big hit to their market

1132
01:13:42,920 --> 01:13:45,680
share.
So they're running scared.

1133
01:13:47,000 --> 01:13:50,960
They're literally trying to save
their business from this major

1134
01:13:50,960 --> 01:13:55,480
shift in technology with which
by all accounts is a very

1135
01:13:55,480 --> 01:13:57,640
exciting new technology that can
do a lot of things.

1136
01:13:57,640 --> 01:14:00,640
It could also do a lot of harm
if not handled correctly.

1137
01:14:01,120 --> 01:14:06,160
But yeah, they they have no
choice but to all hit the gas

1138
01:14:06,280 --> 01:14:11,040
and go as fast as they can.
But it as a software guy in my

1139
01:14:11,120 --> 01:14:16,040
former life, it is inevitable on
the short term.

1140
01:14:16,040 --> 01:14:20,800
In the reasonably short term, a
few years, not a lot of years

1141
01:14:20,800 --> 01:14:25,680
term that we figure out a way to
make artificial intelligence a

1142
01:14:25,680 --> 01:14:32,040
heck of a lot more efficient
unless some big giant pile of

1143
01:14:32,040 --> 01:14:37,360
money shows up in terms of
revenue for AI, it has to

1144
01:14:37,360 --> 01:14:40,640
because it's an it's an expense
to everybody's product and

1145
01:14:41,320 --> 01:14:44,320
either you have revenue to cover
it or you can't do it.

1146
01:14:45,200 --> 01:14:48,960
Especially with the way that the
AI industry is, you know,

1147
01:14:48,960 --> 01:14:51,920
promoting and pushing use, I
mean, Super Bowl commercials and

1148
01:14:51,920 --> 01:14:56,280
stuff like promoting the use.
And maybe this is a great kind

1149
01:14:56,280 --> 01:15:02,840
of bridge to maybe shifting
gears a little bit, not really

1150
01:15:02,840 --> 01:15:09,840
playing devil's advocate, but in
the grand scheme, why are, in

1151
01:15:09,840 --> 01:15:16,840
your opinion, why are these
necessary for growth moving

1152
01:15:16,840 --> 01:15:20,080
forward?
Like what are the benefits that

1153
01:15:20,480 --> 01:15:23,800
every that people are going to
see because of the development

1154
01:15:24,080 --> 01:15:28,440
of artificial intelligence?
Well, I think you can.

1155
01:15:28,880 --> 01:15:33,280
You can start to see it today
just with, I guess what I'd call

1156
01:15:33,280 --> 01:15:38,520
it enhanced search.
You know, sit next time you sit

1157
01:15:38,520 --> 01:15:42,880
down at a Google search prompt
or whatever, pick your, pick

1158
01:15:42,880 --> 01:15:45,960
your search engine.
You know, in the old days, a

1159
01:15:46,200 --> 01:15:49,960
couple years ago, the really old
days, you would, you would have

1160
01:15:49,960 --> 01:15:54,640
to intuit what the right search
terms were and find articles and

1161
01:15:54,640 --> 01:15:57,960
start reading the articles.
And you'd have to do a bunch of

1162
01:15:57,960 --> 01:16:02,200
the legwork yourself.
And you can see it now.

1163
01:16:02,200 --> 01:16:06,320
I, you can start just forming
regular English questions and

1164
01:16:06,720 --> 01:16:08,680
it'll go do all that legwork for
you.

1165
01:16:09,240 --> 01:16:11,520
Well, that's a huge time
savings.

1166
01:16:11,800 --> 01:16:14,160
Of course, it could do it wrong
and send you down a terrible

1167
01:16:14,160 --> 01:16:16,400
rabbit hole, but that's another
problem.

1168
01:16:17,160 --> 01:16:24,200
So yeah, if if used
benevolently, it can be a

1169
01:16:24,200 --> 01:16:29,800
massive aid in doing a lot of
that tedious legwork.

1170
01:16:30,720 --> 01:16:37,080
And I can think of innumerable
use cases where that kind of

1171
01:16:37,080 --> 01:16:43,000
analysis would make life better.
It would, you know, calling,

1172
01:16:43,000 --> 01:16:47,480
calling into a call Center for
customer service, some amount of

1173
01:16:47,480 --> 01:16:50,600
artificial intelligence applied
to that that gets you to the

1174
01:16:50,600 --> 01:16:52,640
right person would be really
humble, right?

1175
01:16:52,640 --> 01:16:56,560
Instead of telling your Story 3
times to before you finally get

1176
01:16:56,560 --> 01:17:00,240
to the human that can answer
your question or, or even having

1177
01:17:00,240 --> 01:17:03,560
your question asking your
question in English and having

1178
01:17:03,560 --> 01:17:05,240
it answered without needing the
human.

1179
01:17:05,680 --> 01:17:08,880
You know, there are all kinds of
things that come to mind as

1180
01:17:09,080 --> 01:17:14,760
being able to be smarter than we
are today with our more

1181
01:17:14,760 --> 01:17:20,240
traditional software systems.
Everybody is right to think the

1182
01:17:20,240 --> 01:17:23,600
possibilities are endless.
As you know, we said that with

1183
01:17:23,600 --> 01:17:25,720
the Internet, the possibilities
are endless.

1184
01:17:26,440 --> 01:17:30,480
And, and back to the the other,
the risk topic.

1185
01:17:30,920 --> 01:17:33,680
Yeah, the possibilities were
endless with the Internet.

1186
01:17:33,680 --> 01:17:35,880
And the Internet was going to be
everywhere.

1187
01:17:36,200 --> 01:17:39,040
And we overbuilt like crazy
getting there and we had a whole

1188
01:17:39,040 --> 01:17:41,600
bunch of companies fail and
crash.

1189
01:17:41,760 --> 01:17:44,720
And there's a parallel here to
that.

1190
01:17:46,760 --> 01:17:51,320
It, it's more it's, it's at
least rhyming, if not repeating.

1191
01:17:53,040 --> 01:17:55,680
There's a huge buzz about what
AI can do.

1192
01:17:55,680 --> 01:18:00,200
And it's all legitimate.
And it's likely here to stay as

1193
01:18:00,200 --> 01:18:02,400
the Internet was here to stay
all along.

1194
01:18:02,960 --> 01:18:06,200
But we are going to struggle
mightily figuring out how it's

1195
01:18:06,200 --> 01:18:11,600
going to fit and, and we are
over building both because it's

1196
01:18:11,600 --> 01:18:15,280
super expensive right now, but
and the price has to come down,

1197
01:18:15,960 --> 01:18:20,040
but also because we're just
going to, as the technology

1198
01:18:20,040 --> 01:18:22,240
industry always does, we're
going to toss stuff against the

1199
01:18:22,240 --> 01:18:25,520
wall and see what works.
And if people end up being

1200
01:18:25,520 --> 01:18:28,360
willing to pay for it, great.
And if they don't, then it

1201
01:18:28,360 --> 01:18:30,200
becomes an expense you have to
manage.

1202
01:18:30,960 --> 01:18:34,000
But I agree with people, there
are endless use cases.

1203
01:18:34,000 --> 01:18:37,360
I also agree with people there
are endless nefarious use cases.

1204
01:18:38,520 --> 01:18:44,120
And, and the bottom line, the
whole industry right now is

1205
01:18:44,120 --> 01:18:45,920
struggling with or not
struggling.

1206
01:18:45,920 --> 01:18:50,120
They're, they're groping for
what is the right use and they

1207
01:18:50,120 --> 01:18:52,520
want to, they, everybody wants
to be the one that figures it

1208
01:18:52,520 --> 01:18:55,720
out.
And so the money is chasing that

1209
01:18:55,720 --> 01:18:59,720
because whoever figures it out
is the next trillion dollar

1210
01:18:59,720 --> 01:19:01,520
company.
Absolutely.

1211
01:19:01,520 --> 01:19:04,960
And it's worth the bet.
Yeah, it's going to be

1212
01:19:04,960 --> 01:19:09,120
fascinating to see develop, you
know, my role in in my

1213
01:19:09,120 --> 01:19:11,280
day-to-day role.
And I mean even stuff with the

1214
01:19:11,280 --> 01:19:14,680
podcast to, you know, almost on
a daily basis.

1215
01:19:14,680 --> 01:19:19,080
I use AI in in different
capacities and it's it's

1216
01:19:19,080 --> 01:19:29,520
interesting to see the the
difference in perception of it

1217
01:19:29,880 --> 01:19:33,680
between someone who uses it
regularly or has never.

1218
01:19:33,680 --> 01:19:37,200
Like there's plenty of people
that have never asked to ChatGPT

1219
01:19:37,200 --> 01:19:42,880
a question or something.
And there's a lot, you know, we

1220
01:19:42,880 --> 01:19:46,840
won't get into too much like
conjecture, prognosticating or

1221
01:19:46,840 --> 01:19:49,080
anything.
But there there's it's going to

1222
01:19:49,080 --> 01:19:52,000
be fascinating to see how it
comes to play in the use of

1223
01:19:52,000 --> 01:19:55,480
day-to-day lives on a in a
widespread way, and what ends up

1224
01:19:55,480 --> 01:19:58,480
becoming the quote UN quote
Google.

1225
01:19:58,480 --> 01:20:02,240
Yeah, there, there are, there
are so many interesting threads

1226
01:20:02,240 --> 01:20:06,000
that come off of the technology.
There's there's a whole legal

1227
01:20:06,000 --> 01:20:09,320
thread.
What you know who's who's going

1228
01:20:09,320 --> 01:20:13,000
to be accountable for, legally
accountable for something that

1229
01:20:13,000 --> 01:20:16,120
goes wrong because of an AI
algorithm that got something

1230
01:20:16,120 --> 01:20:19,400
upside down.
Yeah, yeah, they're, they're

1231
01:20:19,400 --> 01:20:22,680
just innumerable different
regulation.

1232
01:20:22,680 --> 01:20:25,120
How are we going to regulate it?
It has to be some sort of

1233
01:20:25,120 --> 01:20:27,040
regulation around privacy of
data and.

1234
01:20:27,600 --> 01:20:32,240
And creation of fake images that
look pretty damn real.

1235
01:20:32,760 --> 01:20:37,000
They're endless topics on and
subtopics within all of those,

1236
01:20:38,640 --> 01:20:45,240
and it's going to be rough and
tumble and probably never ending

1237
01:20:45,720 --> 01:20:48,040
getting to decent answers on
them.

1238
01:20:49,160 --> 01:20:51,560
But we can't stuff the genie
back in the bottle.

1239
01:20:51,960 --> 01:20:55,200
That's impossible.
And there are legitimately

1240
01:20:55,200 --> 01:21:00,040
fantastic uses of it that will
save us a lot of time and effort

1241
01:21:00,040 --> 01:21:02,760
and money and so on.
And it's going to be a big

1242
01:21:02,760 --> 01:21:10,560
adjustment for our economy and
our lives to adjust to something

1243
01:21:10,560 --> 01:21:13,640
that's doing a lot for us that
we otherwise didn't.

1244
01:21:13,960 --> 01:21:17,920
And, and one day you'll wake up
and realize, just like today,

1245
01:21:17,920 --> 01:21:20,560
you wake up and realize, I can't
get anywhere without Google

1246
01:21:20,560 --> 01:21:24,440
Maps, right.
And we used to like look at the

1247
01:21:24,440 --> 01:21:28,560
map before we left in the car to
get where we were going.

1248
01:21:29,160 --> 01:21:33,400
That same path we're on.
We're on that with AI and we're

1249
01:21:33,400 --> 01:21:36,760
going to wake up one day and
say, jeez, it's everywhere.

1250
01:21:36,760 --> 01:21:38,560
And how, how would I do anything
without it?

1251
01:21:39,440 --> 01:21:43,480
And it's, you know, it can be
frightening to people and and it

1252
01:21:43,480 --> 01:21:45,600
also can be legitimately
concerning.

1253
01:21:45,600 --> 01:21:48,360
I share those concerns because
they're awful lot of people out

1254
01:21:48,360 --> 01:21:52,920
there that will cast aside their
ethics to do something to turn a

1255
01:21:52,920 --> 01:21:58,200
buck and and we have to be
diligent in preventing them from

1256
01:21:58,200 --> 01:22:02,200
doing those things.
I use that same exact example in

1257
01:22:02,200 --> 01:22:05,480
the classroom all the time.
Yeah, I'm actually, I have to.

1258
01:22:05,480 --> 01:22:08,680
I'm moderating an AI panel in a
couple weeks.

1259
01:22:09,640 --> 01:22:13,080
And like, I, I use that example
all the time.

1260
01:22:13,080 --> 01:22:15,040
And I use it in relation to my
dad.

1261
01:22:15,040 --> 01:22:16,840
My dad still doesn't use Google
Maps.

1262
01:22:16,840 --> 01:22:19,040
He's got a smartphone now, but
he doesn't use Google Maps for

1263
01:22:19,040 --> 01:22:22,200
him.
I talk with him and he can he

1264
01:22:22,200 --> 01:22:26,760
remembers Rd. names in little,
you know, ABC Wisconsin that he

1265
01:22:26,760 --> 01:22:29,680
hasn't been since 1999.
And he's like, yeah, you just

1266
01:22:29,680 --> 01:22:32,400
got to turn on this road.
Yeah, I'm lucky.

1267
01:22:32,400 --> 01:22:34,560
I know this road my my house is
on.

1268
01:22:36,320 --> 01:22:38,600
Like I lived in my neighborhood
for three years before I knew

1269
01:22:38,600 --> 01:22:40,160
the road that I turned on to my
Rd. from.

1270
01:22:41,560 --> 01:22:45,000
And there's a lot of fun
conversation that can be had in

1271
01:22:45,000 --> 01:22:46,520
that area.
It's, it's fun to chat about

1272
01:22:46,520 --> 01:22:49,840
what you know, how it's going to
change humanity.

1273
01:22:49,920 --> 01:22:53,560
And there's a lot of scary stuff
in that too, about what comes of

1274
01:22:53,560 --> 01:22:55,200
it.
And that's all very real.

1275
01:22:55,320 --> 01:22:59,040
And we could probably, we could
talk ad nauseam about, about

1276
01:22:59,040 --> 01:23:03,960
those things.
But I I love the my awareness

1277
01:23:03,960 --> 01:23:08,600
right now is the community
impact of it.

1278
01:23:08,920 --> 01:23:11,000
I do have one kind of fun
question before we move on from

1279
01:23:11,000 --> 01:23:16,880
that.
I I've thought a plenty about I

1280
01:23:16,880 --> 01:23:20,480
saw that Elon he you know, he
makes these wild forecasts all

1281
01:23:20,480 --> 01:23:23,480
the time.
He he forecasted like he's

1282
01:23:23,480 --> 01:23:26,840
dangling this carrot it it and I
don't know what his incentive is

1283
01:23:26,840 --> 01:23:28,640
about it.
It has to be something that

1284
01:23:28,640 --> 01:23:32,720
Tesla is moving in that
direction as opposed to vehicles

1285
01:23:32,720 --> 01:23:35,320
like where they have been.
But he's dangled this thing

1286
01:23:35,320 --> 01:23:38,760
that, you know, potentially X
amount of years, no one will

1287
01:23:38,760 --> 01:23:42,080
have to work anymore.
And we'll have this grand

1288
01:23:42,080 --> 01:23:46,360
problem of finding our value in
life when we don't have it tied

1289
01:23:46,360 --> 01:23:47,400
to our job.
Yeah.

1290
01:23:48,120 --> 01:23:51,280
As someone who, you know, spent
a long career in the sector and,

1291
01:23:51,280 --> 01:23:57,960
and kind of like has a gauge on
it, is that is that grandiose,

1292
01:23:57,960 --> 01:24:00,840
you know, hyperbole or is it
realistic?

1293
01:24:01,200 --> 01:24:07,640
I it's, it's hyperbole.
I I don't think that, I don't

1294
01:24:07,640 --> 01:24:10,360
think that's possible.
I people need to work.

1295
01:24:11,080 --> 01:24:13,560
People.
People get value from working.

1296
01:24:13,640 --> 01:24:18,640
And every technology advancement
in the past has displaced jobs,

1297
01:24:18,640 --> 01:24:21,040
but they've been replaced with
something else.

1298
01:24:21,040 --> 01:24:25,520
If we've humans will adapt and
they will adapt to do something

1299
01:24:25,520 --> 01:24:28,120
that solves tomorrow's problem
instead of today's problem.

1300
01:24:30,080 --> 01:24:37,320
And so, yeah, I think it's
hyperbolic and, and the model of

1301
01:24:37,640 --> 01:24:40,760
all of us silly humans sitting
around and reaping the benefits

1302
01:24:40,760 --> 01:24:44,240
of robots running around doing
everything for us.

1303
01:24:45,040 --> 01:24:51,240
I I don't think that ends well.
Yeah, I don't that that sounds

1304
01:24:51,640 --> 01:24:54,160
like a model that would never
ever work.

1305
01:24:54,160 --> 01:24:56,160
Sounds really dystopian.
Yeah, exactly.

1306
01:24:56,160 --> 01:25:02,400
Yeah, it it's, you know, as, as
someone who you know, is

1307
01:25:02,400 --> 01:25:04,440
passionate about a lot of
different things and is willing

1308
01:25:04,440 --> 01:25:06,760
to run in really strange
directions at times just to

1309
01:25:06,760 --> 01:25:10,560
chase that passion.
It's fun to think about.

1310
01:25:10,720 --> 01:25:16,560
But I agree the, there will
always be.

1311
01:25:17,280 --> 01:25:20,160
I, I don't think you know, that
the person doesn't go to work

1312
01:25:20,160 --> 01:25:25,600
the, the nine to five job, you
know, and make their $70,000

1313
01:25:25,600 --> 01:25:28,600
and, and work on the line or
whatever they're doing.

1314
01:25:29,080 --> 01:25:34,880
They don't do it of firm faith
and belief in the end product

1315
01:25:34,880 --> 01:25:37,720
all the time.
It it it's that or or like the

1316
01:25:37,720 --> 01:25:40,800
other side of supporting your
family and stuff, which we all

1317
01:25:40,800 --> 01:25:44,640
have to do.
There's, there's a human value

1318
01:25:44,640 --> 01:25:54,160
that is pretty unanimous that
searches for, I'm at a loss for

1319
01:25:54,160 --> 01:25:57,960
words kind of something to cling
to that it is part of your

1320
01:25:58,720 --> 01:26:03,440
identity in a way.
And I don't, I guess what I'm

1321
01:26:03,440 --> 01:26:08,840
getting at is I don't see that
becoming disconnected from

1322
01:26:09,200 --> 01:26:12,440
acquiring resources as it has
been in the past.

1323
01:26:12,440 --> 01:26:15,200
Like I, I don't see how those
two things could divert so far

1324
01:26:15,200 --> 01:26:17,800
away that tomorrow I don't have
to go to work.

1325
01:26:18,120 --> 01:26:20,680
I just have to decide what I'm
passionate about, then do it.

1326
01:26:20,680 --> 01:26:25,120
It's always going to come with
some type of fiscal or resource

1327
01:26:25,720 --> 01:26:28,160
trade, I think.
Yeah, absolutely.

1328
01:26:28,840 --> 01:26:32,080
You, you can't.
I think it's too ingrained in

1329
01:26:32,080 --> 01:26:35,080
human beings to want to be able
to produce something of value

1330
01:26:35,080 --> 01:26:37,800
for someone else, whether it's a
good or a service or whatever.

1331
01:26:38,720 --> 01:26:42,600
You, you can't.
It would not end well if our

1332
01:26:42,600 --> 01:26:47,560
jobs were to sit on the couch
and watch TV and not ever do

1333
01:26:47,560 --> 01:26:49,040
anything.
We would go nuts.

1334
01:26:49,040 --> 01:26:53,320
And we, it, there's, there's
something human there that you

1335
01:26:53,320 --> 01:26:58,200
can't escape.
And, and AI is not going to

1336
01:26:58,440 --> 01:27:00,600
cause us to go down that path.
There's no way.

1337
01:27:00,600 --> 01:27:02,880
We'll, we'll figure out
something else to do that people

1338
01:27:02,880 --> 01:27:08,040
want to exchange dollars or
services or whatever, whether

1339
01:27:08,040 --> 01:27:11,520
it's a barter system or a
monetary system, We've always

1340
01:27:11,520 --> 01:27:16,600
traded things in a mutual
exchange that is beneficial to

1341
01:27:16,600 --> 01:27:18,760
both parties.
And we're going to continue to

1342
01:27:18,760 --> 01:27:21,120
do that.
Hopefully for hopefully it goes

1343
01:27:21,120 --> 01:27:23,720
up for the price of the person
actually playing the guitar.

1344
01:27:23,720 --> 01:27:30,400
It is it is possible that it
displaces a lot more jobs than

1345
01:27:31,520 --> 01:27:33,880
any other technology change has
in the past.

1346
01:27:33,880 --> 01:27:35,840
Yeah.
That's a, that's a possibility.

1347
01:27:36,080 --> 01:27:40,520
It could be more disruptive, but
I'm even a little skeptical of

1348
01:27:40,520 --> 01:27:43,840
that.
I, I think the timeline on that

1349
01:27:44,360 --> 01:27:50,440
is protracted and there's not
some Cliff awaiting us where

1350
01:27:51,440 --> 01:27:54,000
quarter of the population now no
longer has work to do.

1351
01:27:54,000 --> 01:27:57,680
The technology's not that ready
for prime time, in case you

1352
01:27:57,680 --> 01:27:59,440
haven't noticed in your own use
of it.

1353
01:28:00,080 --> 01:28:05,680
I it gets some stuff horribly
wrong and it'll tighten up over

1354
01:28:05,680 --> 01:28:09,440
time, but it's any kind of
change like that is going to be

1355
01:28:09,440 --> 01:28:13,240
more gradual than the
prognosticators predict.

1356
01:28:13,480 --> 01:28:18,000
Yeah, it is fascinating to see
how much, how quickly it has

1357
01:28:18,000 --> 01:28:21,880
gotten better, you know, even
within the last two years,

1358
01:28:21,920 --> 01:28:24,640
things two years ago that I
would have never thought using

1359
01:28:24,640 --> 01:28:29,240
it for today I can use it very
effectively and efficiently.

1360
01:28:30,320 --> 01:28:36,400
So it is interesting and that
there's certainly there's

1361
01:28:36,400 --> 01:28:40,520
certainly a component to it of I
get the motivation because of

1362
01:28:40,520 --> 01:28:44,040
it's, it's almost like another
space race in a way, like the

1363
01:28:44,200 --> 01:28:49,480
the countries who implement this
correctly are going to be much

1364
01:28:49,480 --> 01:28:54,120
better positioned than than
countries that don't to move

1365
01:28:54,120 --> 01:28:57,800
forward in whatever the the the
post AI world develops into.

1366
01:28:58,560 --> 01:29:02,480
So that was that's one of my
main intentions to really dive

1367
01:29:02,480 --> 01:29:07,400
in and try to understand this
holistically, because I get that

1368
01:29:07,400 --> 01:29:12,520
lay and I and I agree with it to
some instance where that like

1369
01:29:12,520 --> 01:29:15,200
who, who wins, quote UN quote
wins.

1370
01:29:15,200 --> 01:29:17,960
That's a bad way to put it.
But who develops this more

1371
01:29:17,960 --> 01:29:22,960
effectively and and quicker and
in a way that benefits for the

1372
01:29:22,960 --> 01:29:26,440
most part, the output.
I'm saying not the communities

1373
01:29:26,440 --> 01:29:30,320
because I, I think that's pretty
clear as of right now, but who,

1374
01:29:30,400 --> 01:29:34,800
who benefits as a whole from it
are going to be very well

1375
01:29:34,800 --> 01:29:38,320
positioned moving forward.
And I think that's where some of

1376
01:29:38,320 --> 01:29:40,680
the trade off has to come in
with this conversation because

1377
01:29:40,680 --> 01:29:44,080
it's like the kind of the not in
my backyard argument, right?

1378
01:29:44,080 --> 01:29:46,840
It's like, well, I don't want it
by me, but we really need it.

1379
01:29:47,760 --> 01:29:51,680
Here's here's the place.
But there will always be these

1380
01:29:52,240 --> 01:30:00,640
forces manipulating where
something like this ends up and

1381
01:30:00,640 --> 01:30:02,880
where the infrastructure goes
and where they go.

1382
01:30:02,920 --> 01:30:06,200
Sure.
And I just see from a bird's eye

1383
01:30:06,200 --> 01:30:11,240
view, from the layman's view, I,
your, our conversation today

1384
01:30:11,240 --> 01:30:15,400
completely justified in my mind
where I was at that the levels

1385
01:30:15,600 --> 01:30:20,040
of power and resources between
the two parties at the

1386
01:30:20,040 --> 01:30:23,280
bargaining table are the
disparity between them is so

1387
01:30:23,280 --> 01:30:27,000
huge that it's, it's past the
point of being unfair.

1388
01:30:27,000 --> 01:30:32,320
It it's just not even realistic.
Correct on the topic of we need

1389
01:30:32,320 --> 01:30:38,120
them somewhere, but where It's a
common topic that I address when

1390
01:30:38,120 --> 01:30:43,920
I talk to communities as a
technology professional, I think

1391
01:30:43,920 --> 01:30:49,240
we need data centers.
I, I don't dispute that I'm not

1392
01:30:49,240 --> 01:30:54,680
a no data center anywhere guy.
So people have asked me, OK,

1393
01:30:54,800 --> 01:30:58,560
smart ass, if, if we have to
have them somewhere where.

1394
01:30:59,360 --> 01:31:04,040
And my answer is one they need
because of the risk of

1395
01:31:04,520 --> 01:31:06,760
technology change and
obsolescence and lower

1396
01:31:06,760 --> 01:31:09,520
valuations of buildings and
financial concentration, blah

1397
01:31:09,520 --> 01:31:11,880
blah blah.
They have to be in a place that

1398
01:31:11,880 --> 01:31:14,840
has a large enough tax base to
absorb that kind of problem.

1399
01:31:15,640 --> 01:31:20,000
If you put them in a place where
they're half your tax base,

1400
01:31:20,680 --> 01:31:24,120
that's not going to end well.
But if it's 5% of your tax base,

1401
01:31:24,120 --> 01:31:26,400
OK, now it's getting a little
more tolerable.

1402
01:31:26,400 --> 01:31:28,280
If it's 1%, that'd be even
better.

1403
01:31:30,480 --> 01:31:36,920
The other salient feature of
places where they can be as some

1404
01:31:36,920 --> 01:31:42,120
place that decides they want to
do a lot of them, Northern

1405
01:31:42,120 --> 01:31:43,520
Virginia wants to do a lot of
them.

1406
01:31:43,520 --> 01:31:46,720
They like data centers, call
they're crazy, but whatever.

1407
01:31:46,960 --> 01:31:50,280
You know that if you want to
build a lot of them, go to town.

1408
01:31:50,840 --> 01:31:54,600
You will have constant
construction and you'll have

1409
01:31:54,600 --> 01:31:58,080
constant economic development
because of all the construction.

1410
01:31:58,240 --> 01:32:01,640
The construction becomes the
permanent thing about your data

1411
01:32:01,640 --> 01:32:03,920
centers.
You've got some little towns out

1412
01:32:03,920 --> 01:32:08,560
West in Oregon and Washington
that that are near good power

1413
01:32:08,560 --> 01:32:13,840
sources that have decided we're
going to do a lot of them.

1414
01:32:14,160 --> 01:32:18,840
There's some places in Iowa
10/15/20 data centers over the

1415
01:32:18,840 --> 01:32:22,080
course of 15 to 20 years, just
non-stop construction.

1416
01:32:22,720 --> 01:32:25,280
So if that's what a community
wants to do because it's

1417
01:32:25,280 --> 01:32:28,480
desperate, it's you know, maybe
maybe it's on just on the other

1418
01:32:28,480 --> 01:32:33,880
side of an event where the big
employer in town left and they

1419
01:32:34,040 --> 01:32:35,600
they're desperate for the
revenue.

1420
01:32:35,640 --> 01:32:39,480
Fine, make that decision openly
and consciously and maybe your

1421
01:32:39,480 --> 01:32:43,160
small town can be that place
that becomes the next data

1422
01:32:43,160 --> 01:32:50,480
center desert or whatever.
But that if it's not going to be

1423
01:32:50,480 --> 01:32:52,640
some place where they want to do
a lot of them, it's and you're

1424
01:32:52,840 --> 01:32:56,520
trying to pick this place, it
has to have the tax base to

1425
01:32:56,520 --> 01:32:59,000
absorb it.
And then the data, the data

1426
01:32:59,000 --> 01:33:02,160
center industry, the technology
industry has a problem because

1427
01:33:02,160 --> 01:33:07,600
they're so big.
To have a community that's large

1428
01:33:07,600 --> 01:33:12,960
enough to absorb the tax base
loss of a billion, $2 billion

1429
01:33:12,960 --> 01:33:17,040
worth of buildings, that takes a
reasonably large community and

1430
01:33:17,040 --> 01:33:19,040
now you don't have the space
available.

1431
01:33:20,000 --> 01:33:24,760
So what I think has happened to
date is the industry is pushing

1432
01:33:25,000 --> 01:33:28,280
forward with, well, this is the
most appropriate thing for us to

1433
01:33:28,280 --> 01:33:30,320
build based on the business
problem that we have.

1434
01:33:30,840 --> 01:33:34,400
So we want to build this thing.
This thing doesn't fit in the

1435
01:33:34,400 --> 01:33:38,560
place that makes sense for
municipality to host.

1436
01:33:39,440 --> 01:33:41,520
And so now we're between a rock
and a hard place.

1437
01:33:41,520 --> 01:33:44,360
What do we do?
I think the industry needs to

1438
01:33:44,360 --> 01:33:48,200
solve that problem just like it
solved the water problem.

1439
01:33:48,800 --> 01:33:51,400
Stop building 3,000,000 square
feet of building.

1440
01:33:52,440 --> 01:33:54,080
Build.
Build smaller buildings.

1441
01:33:54,080 --> 01:33:58,000
Yes, it costs more.
Yes, there's more cost per

1442
01:33:58,000 --> 01:34:00,040
building.
You know, there's fixed cost per

1443
01:34:00,040 --> 01:34:02,680
building.
There's all that annoying zoning

1444
01:34:02,680 --> 01:34:05,920
and permitting nonsense that is
times 3 now instead of times

1445
01:34:05,920 --> 01:34:09,720
one.
I get all that, but just because

1446
01:34:09,720 --> 01:34:12,520
something is more convenient for
you doesn't mean you get to do

1447
01:34:12,520 --> 01:34:13,640
it.
Right.

1448
01:34:14,000 --> 01:34:16,880
You, you have to meet these
communities halfway.

1449
01:34:17,560 --> 01:34:23,240
If if you go into a a small town
and say I want to build a

1450
01:34:23,240 --> 01:34:28,800
100,000 square foot data center,
that might be perfectly fine.

1451
01:34:29,800 --> 01:34:33,040
It might be perfectly absorbable
depending on the size of the

1452
01:34:33,040 --> 01:34:38,160
community and and easy to get
approved but if you want

1453
01:34:38,160 --> 01:34:45,000
3,000,000 square feet then it
it's a non starter so it's a

1454
01:34:45,000 --> 01:34:47,880
hard problem to solve.
I get, and it's way easier said

1455
01:34:47,880 --> 01:34:53,520
than done, but I I'd think the
industry really needs to address

1456
01:34:54,040 --> 01:34:57,920
that.
The most important features that

1457
01:34:57,920 --> 01:35:01,040
they are searching for all
happen to be in these little

1458
01:35:01,040 --> 01:35:05,240
tiny towns that are overwhelmed
by the footprint of the

1459
01:35:05,240 --> 01:35:09,200
facility.
And I really want to put

1460
01:35:09,200 --> 01:35:11,680
pressure on them to solve for
that problem.

1461
01:35:12,440 --> 01:35:15,080
I don't know how they solve it.
Like they could easily just make

1462
01:35:15,080 --> 01:35:17,880
things smaller, but I know what
problems that visits upon them.

1463
01:35:18,600 --> 01:35:21,120
So I know it's not an easy
problem to solve, but I think

1464
01:35:21,120 --> 01:35:24,200
that's the real problem here
that they need to address.

1465
01:35:24,960 --> 01:35:28,080
That's a really interesting
thing that I've never thought

1466
01:35:28,080 --> 01:35:30,720
about up to this point because I
don't I guess I don't know

1467
01:35:30,720 --> 01:35:33,680
enough about the XS and OS to
know if it's possible.

1468
01:35:33,680 --> 01:35:40,760
But is it purely like, can it be
broken down to this amount of

1469
01:35:40,760 --> 01:35:45,200
square feet is needed and it
doesn't matter if it's one

1470
01:35:45,200 --> 01:35:48,360
building or 100 buildings, it
does the same thing.

1471
01:35:48,360 --> 01:35:50,480
Like I don't even know what kind
of equipment goes into it.

1472
01:35:50,480 --> 01:35:53,080
Or I, I don't, I have no idea
the XS and OS.

1473
01:35:53,080 --> 01:35:57,560
I mean, I'm a marketing guy.
I, I don't, I don't know what

1474
01:35:58,520 --> 01:36:01,760
is, is that like, because that
seems too easy.

1475
01:36:02,640 --> 01:36:07,560
Is it possible?
It's not easy because it it

1476
01:36:07,560 --> 01:36:12,080
require, it would require a lot
more build cost and build time

1477
01:36:13,160 --> 01:36:17,320
to build say five times as many
because they're all 20% of the

1478
01:36:17,320 --> 01:36:23,040
size that that's a that is a big
change that is not easily

1479
01:36:23,040 --> 01:36:26,760
accommodated and and it drives
up the IT drives up the cost.

1480
01:36:27,200 --> 01:36:29,440
See, I'm OK with that.
Oh, I know, I know you are.

1481
01:36:29,440 --> 01:36:31,480
But it, you know, everything has
a trade off, right?

1482
01:36:31,480 --> 01:36:37,720
And I don't, I don't want to
pretend that I don't want to.

1483
01:36:38,000 --> 01:36:41,160
I don't want to pretend I don't
care about, you know, trying to

1484
01:36:41,160 --> 01:36:43,480
help them solve a problem to
make a match.

1485
01:36:43,480 --> 01:36:47,520
You know, if if there is a match
here and you can build a couple

1486
01:36:47,520 --> 01:36:50,920
smaller ones here because they
fit into the community, maybe

1487
01:36:50,920 --> 01:36:53,920
that's a win for everybody.
I know what the side effect of

1488
01:36:53,920 --> 01:36:55,640
that is to your business.
And maybe we can have a

1489
01:36:55,640 --> 01:36:59,320
negotiation to talk about how to
make everybody happy.

1490
01:36:59,440 --> 01:37:01,480
I guess what negotiations
supposed to be about.

1491
01:37:02,040 --> 01:37:06,760
But these, they're building them
so big because artificial

1492
01:37:06,760 --> 01:37:08,960
intelligence is such an
expensive operation and they

1493
01:37:08,960 --> 01:37:14,040
need so many of them that
economically that's just simply

1494
01:37:14,040 --> 01:37:16,160
the most efficient thing to do
is make them massive.

1495
01:37:17,520 --> 01:37:19,760
We thought they were massive
before when cloud computing

1496
01:37:19,760 --> 01:37:24,080
became the thing and they were
building 100,200 thousand square

1497
01:37:24,080 --> 01:37:25,960
foot buildings.
Well, now there are 1,000,000

1498
01:37:26,160 --> 01:37:30,320
and and there are multiple
buildings per campus because the

1499
01:37:31,040 --> 01:37:32,880
footprint of the computing is so
big.

1500
01:37:34,400 --> 01:37:40,760
There's nothing technically
stopping them from having the

1501
01:37:40,760 --> 01:37:43,960
building cut in half where where
you have space between two

1502
01:37:43,960 --> 01:37:45,960
buildings.
Like they can make them smaller

1503
01:37:46,400 --> 01:37:49,640
and they're and we tie them
together with networks that that

1504
01:37:49,640 --> 01:37:52,640
happens all the time today.
You know, you do something on

1505
01:37:52,640 --> 01:37:55,280
your phone and you're probably
hitting multiple data centers.

1506
01:37:57,040 --> 01:37:59,400
So yeah, you can you could build
more of them.

1507
01:37:59,560 --> 01:38:01,960
It's just inconvenient and more
expensive.

1508
01:38:03,120 --> 01:38:09,000
But there's a real problem there
with the size and the top 2

1509
01:38:09,000 --> 01:38:12,680
criteria always seeming to land
in small towns.

1510
01:38:13,160 --> 01:38:17,320
Yeah.
And I just, I haven't yet seen

1511
01:38:17,320 --> 01:38:21,200
anybody acknowledge that and say
maybe there's a solution there.

1512
01:38:21,280 --> 01:38:23,920
I don't know.
Yeah, I could.

1513
01:38:24,400 --> 01:38:27,880
You know, the more I learn, I, I
kind of, I'm, I'm really glad to

1514
01:38:27,880 --> 01:38:33,280
hear you talk about the, the
making sense of being within the

1515
01:38:33,280 --> 01:38:35,680
landscape of large tax bases,
because that's kind of where my

1516
01:38:35,680 --> 01:38:38,120
brain was at too.
Like it, it has to be in these

1517
01:38:38,120 --> 01:38:40,160
areas.
And I, I completely like, I've

1518
01:38:40,160 --> 01:38:43,720
thought about the, the
constraints of the land there.

1519
01:38:43,720 --> 01:38:47,760
That's why they don't do it
there.

1520
01:38:48,160 --> 01:38:50,480
You know, I've thought of some
pie in the sky ideas in that

1521
01:38:50,480 --> 01:38:54,200
realm, but I guess we'll stick
in the, we'll stick along the

1522
01:38:54,200 --> 01:38:57,000
lens of not prognosticating.
I've probably held, I've held

1523
01:38:57,000 --> 01:38:59,120
enough of your time.
I really appreciate it.

1524
01:38:59,640 --> 01:39:03,840
It's been a really enlightening
conversation and I think it's

1525
01:39:03,840 --> 01:39:08,080
going to be really helpful.
I guess for for the folks

1526
01:39:08,080 --> 01:39:12,400
hanging on that run into this
situation.

1527
01:39:12,680 --> 01:39:18,840
What how does this layer of
support that you've created work

1528
01:39:18,840 --> 01:39:22,400
as opposed to how I find just
the interest I happened upon the

1529
01:39:22,400 --> 01:39:24,920
social media post like if it
could be if this is coming to a

1530
01:39:24,920 --> 01:39:28,520
community, is there it seems
there's an entity now that they

1531
01:39:28,520 --> 01:39:32,080
can reach out to.
Yeah, the the you there is

1532
01:39:32,080 --> 01:39:34,160
plural.
I, I haven't personally created

1533
01:39:34,160 --> 01:39:36,000
this.
It's a it's been an organic

1534
01:39:37,800 --> 01:39:44,440
organization that's formed in
the app Signal, where as more

1535
01:39:44,440 --> 01:39:52,200
communities and experts in
various vertical with vertical

1536
01:39:52,200 --> 01:39:56,640
expertises get involved that
we're all coming together and

1537
01:39:56,640 --> 01:40:00,000
we're, we're bringing friends in
and there's a big group of

1538
01:40:00,040 --> 01:40:03,600
people that talk all the time
and we'll reach out to other

1539
01:40:03,600 --> 01:40:07,440
communities when we hear about
proposals and offer our help.

1540
01:40:08,600 --> 01:40:12,080
If you want to find us.
I I don't have a home page for

1541
01:40:12,080 --> 01:40:16,920
doing that, but if you go.
Onto Facebook and look at any of

1542
01:40:16,920 --> 01:40:21,400
the communities that have an
active or, or even a rejected

1543
01:40:21,400 --> 01:40:23,680
proposal.
Now, whether it's Caledonia's or

1544
01:40:23,680 --> 01:40:28,360
Deforest or Port Washington or
whatever, you can find us

1545
01:40:28,360 --> 01:40:33,240
through those Facebook pages.
Just, if you just start asking

1546
01:40:33,240 --> 01:40:38,560
for help with data centers on
any of those pages, you'll get

1547
01:40:38,560 --> 01:40:40,520
to us really fast.
Perfect.

1548
01:40:40,520 --> 01:40:44,480
And we'll probably hear about
your proposal at the same time

1549
01:40:44,480 --> 01:40:48,640
you do and, and, and call and
offer our help.

1550
01:40:49,480 --> 01:40:51,120
That's what that's what we're
trying to do.

1551
01:40:51,120 --> 01:40:55,960
And in fact, there's a, there's
a meeting on Sunday out in

1552
01:40:55,960 --> 01:40:58,160
Menominee.
They've had a proposal that's

1553
01:40:58,160 --> 01:41:02,760
been sort of on and off and
community organizer out there

1554
01:41:02,760 --> 01:41:05,000
has put together a panel
discussion this Sunday.

1555
01:41:05,640 --> 01:41:11,280
So we're really active across
the whole state and, and even

1556
01:41:11,280 --> 01:41:14,120
the upper Midwest trying to help
as many folks as we can.

1557
01:41:14,120 --> 01:41:18,120
And it's, it's easy to find us.
You just drop a couple pings and

1558
01:41:18,120 --> 01:41:22,240
next thing you know it, you'll
have people offering to help and

1559
01:41:22,440 --> 01:41:26,000
provide materials that we've
gathered and prepared to help

1560
01:41:26,000 --> 01:41:30,080
educate and guide you on all the
major topics.

1561
01:41:30,360 --> 01:41:33,120
Perfect.
Well, my final note is that I

1562
01:41:33,120 --> 01:41:35,680
appreciate you doing something
you don't have to do.

1563
01:41:36,600 --> 01:41:38,960
It is actually.
I have to do it.

1564
01:41:38,960 --> 01:41:43,960
I I can't stand the imbalance.
I just it just drives me crazy

1565
01:41:43,960 --> 01:41:48,880
that small communities in
particular are getting stomped

1566
01:41:48,880 --> 01:41:51,000
on and I just want to how I have
to help.

1567
01:41:51,360 --> 01:41:55,200
Yeah, that that being compelled
or called to do something is

1568
01:41:55,200 --> 01:41:58,600
powerful, that's for sure.
So thank you for your time and

1569
01:41:58,600 --> 01:42:00,240
energy for doing it.
Yeah, my pleasure.

1570
01:42:00,240 --> 01:42:01,480
It's going to help a lot of
people.

1571
01:42:01,520 --> 01:42:02,920
And thanks for coming to chat
with me.

1572
01:42:03,040 --> 01:42:04,720
I I appreciate you having me on.