Oct. 2, 2023

Garrett Dietz - Driftless Trout Fishing, Marketing, and Passions - Ep.#4

Garrett Dietz is a creative writer, avid outdoorsman (especially chasing trout), marketing and communications professional, pilot and (almost) aerospace engineer who is passionate about the sustainability of our Earth. Garrett and Brad discuss Trout fishing in Wisconsin's Driftless area, taking up the game of golf, culture and ethics in marketing, competition within life, and transferring colleges, self-reflection, and a path from aeronautic engineering to creative writing, marketing and sustainability.

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Figure it.
How's it going, Brad?

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Good man.
Glad to have you.

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Glad to be here.
I love the space.

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Turned out good.
It turned out really well.

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Yeah, I've never, I've never
claimed to be like the master

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Carpenter.
Yeah, but it turned out alright.

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It's not all tongue and groove
or anything, but it looks great.

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Yeah, if it's the theme too.
Yeah.

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So what?
What happened last night?

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Did you find out?
Did we win our golf league?

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Yeah, we did.
And I got a drink out of

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Heather.
I got her by two strokes.

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So she she honored the deal.
And yeah, we won the golf

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league.
So good end of the season.

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Are you playing Fall League?
No.

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OKI need a partner then.
Yeah.

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What a way to find out.
Thanks.

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Thanks, man.
Yeah.

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How's the how's fishing been
this summer?

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I haven't had a chance to get
out with you.

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It's been good and I've went
quite a few times down to the

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drift list this summer, which is
a little bit of a change for me.

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And then also, you know, I went
to Montana there and fished by

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Yellowstone.
So done a lot of diverse fishing

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opportunities, a mix of fly
fishing and spin this year, but

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had a lot of fun, took some new
people out and got them engaged,

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interested.
It's always fun doing that.

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I think the best time of the
year was I took my dad out for

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Father's Day.
Fish.

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Some new sections of water ended
up landing like a few dozen

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fish, but just had a really nice
morning.

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Went out early on Father's Day
morning, a great way to start

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the day.
Coffee in the car, chatting with

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my dad, so that's cool.
That's probably the best time of

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the year.
We didn't catch anything like

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crazy size, wasn't coming back
with a 5 inch brown or anything

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out of a stream, but just caught
nice brookies and had a good

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time.
Yeah, you talk about the

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driftless a lot.
I'm excited to go down there.

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I mean, as you know, just
getting into trout fishing, I've

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always been a bass guy and you
kind of got me hooked on it.

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What, like for the people, maybe
the occasional trout fishermen

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are people like I was like, you
know, fish the Bay a lot for

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walleyes and bass and perch,
stuff like that.

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But I had never really gotten
into Trout that much.

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Like, what is, what is that area
of our state like, and what

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draws you there so much?
I know you go.

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You go there whenever you can.
Yeah, there's quite a few

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things.
So I grew up in the UP and that

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is totally different.
Trout fishing.

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I mean, you're coming in with a
machete sometimes just to try to

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get back to the streams.
It's so thick and the drift list

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is the complete antithesis of
that.

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I mean it is.
Flat farmland, it's easy access.

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The Wisconsin DNR has a ton of
easement access, sort of the

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counties, so fishermen don't
have to just keep their feet wet

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to be legal in the streams.
So there's a lot of public

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access.
So it makes it a fisherman's

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paradise really just to get to a
lot of good water.

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Another thing is the DNR did a
lot of restoration work probably

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30-40 years ago in the 80s into
the 90s of stocking those

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streams.
To just rehabilitate them

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really.
And they have the exact same

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stream habitat as in Europe.
Those chalk streams, those

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limestone streams are all spring
fed down the drift list.

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So it's literally paradise for
brown trout.

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That's their natural breeding
habitat.

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So the population is just crazy.
It feels more sometimes like

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catching than fishing.
So that's one one to lure and

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then also the size I mean.
Some real trophy fish down there

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and some real awesome
opportunities.

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So I think that's what keeps me
coming.

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It's easy to fish, it's fun.
You can go with a group.

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There's tons of awesome
properties to rent down there.

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We we do an annual family
fishing trip out for Turkey trip

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down there.
So yeah, I think that's that's

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kind of what keeps me coming
back.

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Yeah, talking about the
easements, man, you've got a

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really funny story this year.
So some go through farm fields,

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right?
And what what happened again?

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It was like a he got charged by
a bull or something.

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Yeah, so I brought my
brother-in-law down there for

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the first.
Time ever to the drift list for

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an extended stay.
He actually was the one that

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helped me scout it out.
Like six years ago we did a day

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trip.
We left at like 3:00 in the

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morning, got back at like 11 at
night and just fished like and

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how we're at 7 different streams
to try to see what was good.

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And that was really our test.
We took him back for the first

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time for a three night stay
right before the 4th.

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And I told you, waited six years
until he got back.

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Five.
I don't know the exact

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timeframe, but he's been fishing
me a couple times since then.

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But he was been at college,
things like that.

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So he's a little younger and
we've had some interesting

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experiences where like, cows
will cross right in front of

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you.
A whole herd.

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Like you said, it goes right
through farmland.

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It's public access and the
farmers are really chill about

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it.
But you do have to keep your

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head on a swiffle, so to speak,
because this year Jason was

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coming up the stream and he said
he heard a snort.

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And he looked up and there was a
bowl standing right there and he

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was posturing at him and then he
took, you know, those big round

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metal hay feeders like 6 foot
circles.

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The bull took that and bashed it
into the stream next to him,

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knocked over some trees.
Jason's like, I know it's only

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public access, but I need to
Sprint because he's scared.

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So he just booked it across the
field.

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I got back to the car and the
bummer was I was on a different

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stretch, no cell service.
He had to wait in the car for

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four hours for me to finish
fishing my stretch because it

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was like a mile and a quarter
each and we just were hopping

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bridges.
So he had to really think about

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what he did.
But no, it's always interesting

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down there and I've had bulls
snort at me or like I said,

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cattle Ford the river right in
front of you and you just kind

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of back off a little bit.
Give them some space.

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They're big animals.
Mostly nice, but.

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You never know of bulls, so
yeah, that's always the watch

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out.
And he found out the hard way.

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That's all those stories that
lives in like camp history,

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though.
Yeah, you know, like that one

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will go, that one will go down
in in the books.

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Oh yeah.
Speaking of books, you all keep

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at your deer camp saying for you
from the UP, Yeah, you keep a

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really cool log, too.
I think a lot of people do that

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at their camp.
So when did you start that again

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of like deer harvested and
stuff?

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Yeah, I mean, it's everything
people visited, like pranks

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played, deer harvested.
I think my grandpa.

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I built the camp 76 I think, but
in there late 70s, mid 70s and

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since the day it started there
was a log.

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First entry in the log is when
the camp was built, naming it

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Ted's temple after my
grandfather.

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And yeah, every year so we can
go back and see.

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We put in wind, temperature,
bucks, scene bucks harvested.

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And it's really interesting just
to see over the years and we put

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in what crop was in.
So we've noticed that when

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soybeans planted, we have a lot
of acreage.

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My grandpa was a farmer, so he
still rents out that property to

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some farmers to harvest.
And when soybean is in there, it

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seems like our buck yield goes
up.

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So just it's interesting to see
that over the years and kind of

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some of those trends.
Yeah, it's fun to keep history

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and.
There's some fun stories in

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there, too, some of them not so
legible late at night, you know,

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typical camp.
Absolutely, Yeah.

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Are there any?
It's awesome that that's a big

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part about, you know, the
enjoyment I get out of hunting

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is the, you know, finding those
patterns and learning the

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animals and spending time on the
doors.

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What, what kind of patterns have
you learned about Wisconsin

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trout?
Like what?

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What do you see in that?
Like is, you know, if water goes

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down, do you catch more after
rains?

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Like what patterns do you see
there?

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Yeah.
Well, that that's complex.

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That's actually a really good
question because it depends to

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on what type of fishing you're
doing.

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So if I'm fly fishing, it's
going to be different spin

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fishing, if you're just throwing
a spinner or a streamer like

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you're just trying to still hit
the holes, whatever you might

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target, you know an upper
section of the stream as the

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summer goes on and those trouts
start to stage for spawn and

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late fall, so they will migrate
up towards the headwaters.

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So just where you're fishing
might be different.

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But then, after a rain, you're
going to see if you're matching

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the Hatch with flies.
A lot more things get

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terrestrials is what we call
them.

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We'll get washed into the
stream.

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So then worms are in the stream
where you've got grasshoppers or

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other bugs that have been washed
in from heavy rain.

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So then you're switching your
tactic and trying to match that

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hatch, so to speak.
So that's another thing.

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You'll see the trout, especially
after a really heavy rain.

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If you catch them, you'll notice
that they've got worms, just

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stuff to the gills.
They're just gorging themselves

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on the stuff that gets washed
in.

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So it's really interesting.
I think it's rainfall, it's time

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of year and then temperature is
a real big thing for trout.

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And I don't want to get like too
scientific or technical, but

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also being conscious of when to
fish.

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Trout are really, really great
indicator species for stream

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health.
I've talked about that and like

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the more scientific side of like
Burke trout, they have a mucous

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membrane, right?
They don't scales like a

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traditional fish, so they're
susceptible to like pollutants

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in the water, things like that.
But another aspect is in the

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water temperature, it's really
high.

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And we've noticed that in recent
years, setting record highs in

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Wisconsin that you don't want to
fish midday when the water

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temperature is at peak because
that stresses the trout.

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So a trout without stressors,
without being caught, can

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survive up to like 80, maybe a
Burke trout.

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Brown trout are really
resilient.

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They can almost get to like 9088
or something like that where

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they'll survive.
But if you catch them in that

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condition, then the cortisol
level goes up and then they're

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stressed and then the chances
them dying if you're catching

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and releasing go up
dramatically.

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So there's also considerations
with water temperature for

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safety of trout and just a
sustainable fishery.

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I know that's a little nerdy,
but that's that's the stuff I

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geek out on and get passionate
about.

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Yeah, it's awesome that and
that's some like, that's one of

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the reasons that indicator
species things.

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That's one of the reasons that
brook trout are not only sought

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after, but like that's you find
them in kind of more untouched

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areas, right?
Yeah, that's been less impacted

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by human development or human
activity.

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Yeah, Crystal Clearwater.
You know, really, really calm or

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like interesting pockets
underwater, falls when you're

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hiking back to places.
Like, I always tease my wife and

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she laughs.
But every time we go past the

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stream, no matter where we are,
we're traveling across country.

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We're in the Bahamas is like you
think there's trout in there?

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Are there's trout in the?
I don't think so, no.

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00:10:01,450 --> 00:10:03,810
I I don't know for sure.
But I'm going to go with

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probably not.
Definitely not our kind of

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00:10:06,170 --> 00:10:07,010
drama.
Yeah, No.

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00:10:07,250 --> 00:10:09,690
Like sea trout are real.
But I don't know.

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00:10:09,890 --> 00:10:12,090
It's a good question.
I asked that question and no one

224
00:10:12,090 --> 00:10:17,210
answered me in my hypothetical
nice Do you do any of the trout

225
00:10:17,290 --> 00:10:20,530
in the Great Lakes?
Do you get after lake trout or

226
00:10:20,530 --> 00:10:23,410
the big Browns in Lake MI or
anything?

227
00:10:23,770 --> 00:10:26,770
No, not a lot.
I have done some charter fishing

228
00:10:27,130 --> 00:10:30,410
in Lake Superior.
Super great if you're trying to

229
00:10:30,410 --> 00:10:32,990
harvest food.
Cold water temperatures.

230
00:10:32,990 --> 00:10:35,430
I mean, those fish are about as
tasty as you can get.

231
00:10:35,430 --> 00:10:38,430
They're so good to smoke.
Yeah, yeah, Any way you make

232
00:10:38,430 --> 00:10:41,550
them, they're just that cold.
Temperature keeps them fresh, so

233
00:10:42,030 --> 00:10:44,270
a little bit of that.
Not a lot though.

234
00:10:44,270 --> 00:10:48,150
I'll do some of the stream run
fishing just to see if I can

235
00:10:48,150 --> 00:10:50,350
catch something.
Spring fall when the Browns will

236
00:10:50,350 --> 00:10:52,150
come up in stage before
spawning.

237
00:10:52,150 --> 00:10:55,510
I try not to fish, drink, spawn,
but you can get some big trout

238
00:10:55,510 --> 00:10:57,270
or it's cool even if you don't
catch them.

239
00:10:57,610 --> 00:11:00,570
You see giant trout in little
streams like as wide as this

240
00:11:00,570 --> 00:11:03,290
table, and there's like a 30
inch trout in there just staging

241
00:11:03,290 --> 00:11:04,770
for spawn.
Yeah, and you're just like,

242
00:11:04,770 --> 00:11:08,010
that's pretty sweet, yeah?
How did this happen, man in the

243
00:11:08,010 --> 00:11:11,130
in the inland streams, that's
kind of how you got me hooked.

244
00:11:11,130 --> 00:11:16,090
Seeing big fish in where you
feel like they shouldn't be or

245
00:11:16,090 --> 00:11:18,970
like you never would have
thought they were like that's

246
00:11:18,970 --> 00:11:21,490
what one thing that really is
appealed to me since you kind of

247
00:11:21,490 --> 00:11:25,090
showed me the ropes of this is
like that the 1st place that we

248
00:11:25,090 --> 00:11:29,930
went, like we didn't catch any,
but we saw what a handful,

249
00:11:29,930 --> 00:11:34,690
almost a handful of Browns that
were over 20 inches and like it

250
00:11:34,690 --> 00:11:36,650
seemed like we were walking in a
puddle.

251
00:11:36,650 --> 00:11:40,170
You know, that was wild to me.
And that's that's the appeal to

252
00:11:40,170 --> 00:11:41,170
me.
That's really neat.

253
00:11:41,290 --> 00:11:44,610
And that's, I think like the
purest form of the art, I guess

254
00:11:44,770 --> 00:11:48,600
I call it, but sight fishing.
Is especially with fly fishing.

255
00:11:48,600 --> 00:11:52,120
Like you're gonna go and you're
gonna look for that trout you

256
00:11:52,120 --> 00:11:55,240
can see either rising or staging
and really shallow water maybe

257
00:11:55,240 --> 00:11:58,240
sipping on this surface or
holding its spot and in really

258
00:11:58,240 --> 00:12:00,520
clear conditions and nice rivers
like that, especially small

259
00:12:00,520 --> 00:12:02,160
ones.
There's only so many places they

260
00:12:02,160 --> 00:12:03,760
can be.
So once you learn to read the

261
00:12:03,760 --> 00:12:06,240
water, like, oh Dang, look at
that thing and then you can cast

262
00:12:06,240 --> 00:12:08,080
to it and really work that one
fish.

263
00:12:08,480 --> 00:12:11,000
And that's, that's the beauty of
like, once you really get going,

264
00:12:11,000 --> 00:12:14,640
it's like, wow, I'm gonna really
dedicate my time to 1 fish maybe

265
00:12:14,640 --> 00:12:18,000
today, or maybe only five holes,
and really try to target that

266
00:12:18,000 --> 00:12:19,960
big fish.
You know, if you're looking for

267
00:12:19,960 --> 00:12:22,600
a trophy and just looking for a
picture or whatever, there's a

268
00:12:22,600 --> 00:12:25,760
lot of reasons.
But yeah, that tug from a big

269
00:12:25,760 --> 00:12:27,960
fish that's unmatched.
Yeah, absolutely.

270
00:12:27,960 --> 00:12:29,920
Just seeing them in that
environment was really cool to

271
00:12:29,920 --> 00:12:34,000
me, man.
So kind of flipping that

272
00:12:34,000 --> 00:12:38,120
something for you.
It's a you know, in in life

273
00:12:38,120 --> 00:12:41,520
there's things that we start and
that we've done forever, and

274
00:12:41,520 --> 00:12:42,880
then there's everything in the
middle, right?

275
00:12:43,000 --> 00:12:47,720
You're on what your your third
year of golfing like, Seriously

276
00:12:47,720 --> 00:12:50,440
now?
Yeah, yeah, The trout was all

277
00:12:50,440 --> 00:12:52,120
life.
Yeah, that's like, since I was a

278
00:12:52,120 --> 00:12:54,160
kid, I ain't got a picture of,
like me with a brick trout.

279
00:12:54,160 --> 00:12:57,960
My father and I was like 4.
Yeah, but golf, Yeah, not so

280
00:12:57,960 --> 00:13:00,120
much.
I worked at a golf course in the

281
00:13:00,120 --> 00:13:03,110
kitchen.
Got to golf either reduced or

282
00:13:03,110 --> 00:13:05,110
free.
I golfed once and I was so

283
00:13:05,110 --> 00:13:07,390
frustrated and I told them about
it and they're like, maybe you

284
00:13:07,390 --> 00:13:09,350
just shouldn't take advantage of
that benefit.

285
00:13:10,990 --> 00:13:14,550
So yeah, no, I I didn't really
golf until, yeah, just about

286
00:13:14,550 --> 00:13:16,310
three years ago.
I didn't know that part.

287
00:13:16,310 --> 00:13:18,390
So, so you as what Dish?
Washing dishes.

288
00:13:18,390 --> 00:13:20,790
Or, yeah, I wash dishes, help
cook, things like that.

289
00:13:20,790 --> 00:13:22,630
And I don't know, you kind of do
everything in a small golf

290
00:13:22,630 --> 00:13:26,190
course.
But yeah, yeah, it did not go

291
00:13:26,190 --> 00:13:28,030
well.
Like one or two times I went,

292
00:13:28,150 --> 00:13:29,820
yeah.
So what's got?

293
00:13:29,820 --> 00:13:31,460
What's got?
It seems like you're hooked on

294
00:13:31,460 --> 00:13:33,220
golf.
What?

295
00:13:33,740 --> 00:13:36,500
What's the journey been like
since starting a couple years

296
00:13:36,500 --> 00:13:37,500
ago?
Until now.

297
00:13:38,140 --> 00:13:41,860
I think it's the delusion of I
could be good.

298
00:13:42,140 --> 00:13:45,340
Yeah, that's what hooks you like
you hit, All you need is 1 good

299
00:13:45,340 --> 00:13:46,860
shot and everyone jokes about
it, right.

300
00:13:47,220 --> 00:13:49,700
But Brooke always laughs My wife
when I get home.

301
00:13:49,700 --> 00:13:52,060
I'm like, you know what on whole
5.

302
00:13:52,860 --> 00:13:54,460
I birdied it.
And that's the longest hole on

303
00:13:54,460 --> 00:13:56,740
the course or whatever, right?
And then you, you're like, I had

304
00:13:56,740 --> 00:13:59,300
two great shots.
Like, you know, I stayed in the

305
00:13:59,300 --> 00:14:02,300
fairway and then you're like, I
could do that every time when in

306
00:14:02,300 --> 00:14:04,860
reality it's like, Nah, I'm
going to hozle it the next time

307
00:14:04,860 --> 00:14:07,740
and on the next hole I'll
probably like 3 Putt.

308
00:14:08,500 --> 00:14:11,460
But it's that delusion of
wanting to be good or that you

309
00:14:11,460 --> 00:14:14,300
put in the time and you see
incrementally those changes.

310
00:14:16,060 --> 00:14:17,660
I think that kind of answers
that question.

311
00:14:17,660 --> 00:14:19,940
I think I took it my own way,
but I don't know.

312
00:14:19,940 --> 00:14:21,940
It's just it's a fun sport and
it's.

313
00:14:22,550 --> 00:14:26,350
I'm always competing against
myself and I think that's I

314
00:14:26,350 --> 00:14:29,950
always wanted to improve, right?
And looking at it week to week,

315
00:14:29,950 --> 00:14:31,510
I don't feel like I am
sometimes.

316
00:14:31,510 --> 00:14:34,390
And that's frustrating.
But I just golfed 18 and I'm not

317
00:14:34,390 --> 00:14:36,190
great, right?
And I'm a high handicapped

318
00:14:36,190 --> 00:14:37,430
golfer.
I've been golfing for a few

319
00:14:37,430 --> 00:14:41,110
years, but I was like, I broke
90 on 18.

320
00:14:41,350 --> 00:14:44,910
And a year ago I wasn't even
thinking, I'm like, can I get

321
00:14:44,910 --> 00:14:47,750
under 100 right?
And it's just to see over time,

322
00:14:47,750 --> 00:14:50,630
like, yeah, I go into the range
playing a lot of grounds, like.

323
00:14:52,350 --> 00:14:54,430
It does pay off and it's fun to
see that improvement.

324
00:14:54,790 --> 00:14:57,070
Like I said in the in the small
term, short term, sometimes you

325
00:14:57,070 --> 00:14:59,870
don't see that and then you just
fix it on that one good thing

326
00:14:59,910 --> 00:15:01,670
and that delusion of I can do
that every time.

327
00:15:01,670 --> 00:15:04,990
And like, yeah, if I I always, I
think you tease me and other

328
00:15:04,990 --> 00:15:07,670
people sometimes that I have a
really interesting outlook on

329
00:15:07,670 --> 00:15:09,190
golf.
I'm like always the perfect

330
00:15:09,190 --> 00:15:10,430
line.
But it was internal optimist.

331
00:15:10,430 --> 00:15:12,030
Yeah, you're the eternal
optimist.

332
00:15:12,230 --> 00:15:13,430
But it was funny.
Art short.

333
00:15:13,590 --> 00:15:16,350
Well, I try to be, so I think
it's that too.

334
00:15:16,350 --> 00:15:19,230
It's like, you know, my missus
aren't as terrible.

335
00:15:19,230 --> 00:15:22,100
I'm not in the woods 24/7.
And it's just fun to be out

336
00:15:22,100 --> 00:15:23,780
there.
And I like to start my days that

337
00:15:23,780 --> 00:15:24,500
way.
I don't know.

338
00:15:24,780 --> 00:15:28,620
I have a membership where I can
go out and get a three first 336

339
00:15:28,620 --> 00:15:30,580
thirty tee time.
That's back to Troll Fishing

340
00:15:30,580 --> 00:15:31,580
300.
Yeah, Yeah.

341
00:15:32,260 --> 00:15:35,220
Or I think 2:00 AM this morning.
Yeah, this year.

342
00:15:35,650 --> 00:15:37,130
That's a whole nother story with
the DN.

343
00:15:37,210 --> 00:15:41,450
Yeah, we don't need to get into
that movie, but no, I so I'm

344
00:15:41,490 --> 00:15:43,570
getting up early and I can even
get around him before work

345
00:15:43,570 --> 00:15:45,370
sometimes.
So I've really been trying to

346
00:15:45,370 --> 00:15:47,530
play cuz I want to be good.
I don't like that doing things

347
00:15:47,530 --> 00:15:49,250
if I don't feel confident or
whatever I do.

348
00:15:49,610 --> 00:15:52,650
So that's part of it.
I think that journey, yeah.

349
00:15:52,650 --> 00:15:55,650
And I mean you talked about
earlier like a 10 stroke

350
00:15:55,650 --> 00:15:59,010
difference in one year.
That's like, that's a golfers

351
00:15:59,010 --> 00:16:01,820
dream to make a 10 stroke
difference in one year.

352
00:16:01,820 --> 00:16:04,300
That doesn't, you know,
particularly happen a lot.

353
00:16:04,300 --> 00:16:06,220
It's one of those slow burns.
Golf.

354
00:16:06,220 --> 00:16:09,580
Is that like, you know, you feel
like you said earlier, you feel

355
00:16:09,580 --> 00:16:12,220
like you take one step forward
and then you can play around two

356
00:16:12,220 --> 00:16:14,060
days later and you take 2 steps
back.

357
00:16:14,100 --> 00:16:17,100
Oh yeah.
And and that's the frustrating

358
00:16:17,100 --> 00:16:19,380
but exciting part cuz then
you're like, I gotta go back cuz

359
00:16:19,380 --> 00:16:20,900
I know I'm better than that,
yeah.

360
00:16:21,950 --> 00:16:25,430
But I might not be.
Let's see you never really know

361
00:16:25,630 --> 00:16:30,350
the the the skill level of golf
or like even when you talk about

362
00:16:30,630 --> 00:16:32,630
a handicap is probably the best
reflection of it.

363
00:16:32,630 --> 00:16:35,590
But it's still not a good
reflection of how you are as a

364
00:16:35,590 --> 00:16:38,390
golfer because that day
determines how you are as a

365
00:16:38,390 --> 00:16:41,510
golfer.
It it's always different like

366
00:16:41,990 --> 00:16:45,710
you can go out one day and even
from the range to the round if

367
00:16:45,710 --> 00:16:47,870
you go on the I'm not a huge
range guy but sometimes if I

368
00:16:47,870 --> 00:16:50,190
have time I'll get out there and
you hit some good balls.

369
00:16:50,190 --> 00:16:51,670
You're like, all right, today
would be a good day.

370
00:16:52,200 --> 00:16:54,680
You get out and shoot 5 strokes
worse than you thought you were

371
00:16:54,680 --> 00:16:57,120
going to or like.
I mean as you've seen the the

372
00:16:57,120 --> 00:16:59,800
past two weeks, my putter has
just went ice cold.

373
00:17:00,120 --> 00:17:03,480
Yeah, ice cold and I've lost.
That's been the difference of

374
00:17:03,480 --> 00:17:08,560
probably 4 to 6 strokes around
for me just by not having putts

375
00:17:08,560 --> 00:17:09,880
drop.
And then things start happening

376
00:17:09,880 --> 00:17:14,200
like yesterday where I lip out
two that were that I felt were

377
00:17:14,200 --> 00:17:16,200
good.
I like, I felt like it was a

378
00:17:16,200 --> 00:17:17,920
solid putt.
Like that's going in.

379
00:17:17,920 --> 00:17:19,599
Things are right in the ship and
then they lip out.

380
00:17:20,089 --> 00:17:22,210
So then where does your golf
confidence go and where does

381
00:17:22,210 --> 00:17:24,970
what happens with the game.
That's why I that's what keeps

382
00:17:24,970 --> 00:17:27,329
me coming back and that's what
have, I don't know I probably

383
00:17:27,329 --> 00:17:34,730
started when I was 10 or 12 or
something and the the ebbs and

384
00:17:34,730 --> 00:17:39,450
flows that continue to happen
are are just like it's a really

385
00:17:39,450 --> 00:17:41,690
good reflection of life.
Like there's a there's a really

386
00:17:41,690 --> 00:17:44,410
cool life adage of like, you
know, you've probably heard,

387
00:17:44,410 --> 00:17:47,800
like ride the wave or whatever.
Like, don't try to impact what

388
00:17:47,800 --> 00:17:51,080
happens to you.
Go along with it and react to

389
00:17:51,080 --> 00:17:53,240
it.
Golf forces you to do that

390
00:17:53,320 --> 00:17:54,960
because there's nothing that you
can do about it.

391
00:17:55,200 --> 00:17:58,120
Yeah, I think especially someone
that's been golfing for a long

392
00:17:58,120 --> 00:18:00,400
time.
Like you said, since 10, you've

393
00:18:00,400 --> 00:18:02,000
really experienced all the highs
and lows.

394
00:18:02,000 --> 00:18:03,800
I'm still on the lows for the
most part.

395
00:18:04,420 --> 00:18:06,140
Well, sometimes there's no time
to say that.

396
00:18:06,180 --> 00:18:08,020
Well, it's still, it's
improving, right?

397
00:18:08,020 --> 00:18:09,740
Like I'm.
I'm still somewhere down here on

398
00:18:09,740 --> 00:18:11,740
the slope.
Eventually I want to get up

399
00:18:11,740 --> 00:18:13,380
here.
But it's a fun journey.

400
00:18:13,380 --> 00:18:15,900
I'm not disparaging the process
at all.

401
00:18:15,900 --> 00:18:18,100
It's actually really fun to go
out there and just put in reps.

402
00:18:18,660 --> 00:18:20,940
There's something about, you
know, using your hands or

403
00:18:20,940 --> 00:18:23,660
anything like that, like just
that repetition.

404
00:18:23,660 --> 00:18:26,380
And there's some sense of
serenity in that.

405
00:18:26,380 --> 00:18:28,500
Right.
And I think that's the beautiful

406
00:18:28,500 --> 00:18:31,020
thing about golf.
And you always walk and you

407
00:18:31,020 --> 00:18:33,460
always talk about.
Yeah, usually you walk.

408
00:18:34,180 --> 00:18:35,660
I ride.
I'm lazy sometimes.

409
00:18:36,580 --> 00:18:38,020
Don't like the heat doesn't
agree with me.

410
00:18:38,020 --> 00:18:41,780
But no, I think you would also
talk about that where it's just

411
00:18:41,780 --> 00:18:43,780
like it's calming and that
actually helps you kind of get

412
00:18:43,780 --> 00:18:45,820
in the right frame of mind of
just, you know, feeling the

413
00:18:45,820 --> 00:18:48,220
ground under your feet and like
walking up to the shot and

414
00:18:48,220 --> 00:18:50,300
thinking about it.
There's something nice just

415
00:18:50,300 --> 00:18:52,620
about being outdoors.
So I'm sure you can talk more on

416
00:18:52,620 --> 00:18:55,060
that, but I don't know.
Yeah, absolutely, man.

417
00:18:55,620 --> 00:18:59,860
I like 2-2 summers as I was
graduating high school, which is

418
00:18:59,860 --> 00:19:03,300
a long time ago now.
But two summers I there was a

419
00:19:03,300 --> 00:19:06,780
course close to my hometown that
had like $150.00 membership that

420
00:19:06,780 --> 00:19:10,580
I would buy for students.
So I would wake up in the

421
00:19:10,580 --> 00:19:12,420
morning and at that time I I
played.

422
00:19:12,420 --> 00:19:15,380
I'd like my whole life pretty
much revolved around football.

423
00:19:15,380 --> 00:19:17,420
But golf was like a secondary
love of mine.

424
00:19:17,700 --> 00:19:20,460
So I would wake up in the
morning and either do my lift or

425
00:19:20,460 --> 00:19:22,380
apply metrics or whatever kind
of workout I was doing.

426
00:19:22,380 --> 00:19:24,780
And then I would go to the golf
course and usually golf 18 to

427
00:19:24,780 --> 00:19:27,740
36.
And I would, I would do that

428
00:19:27,820 --> 00:19:30,340
still very early in the morning,
like I would have that, try to

429
00:19:30,340 --> 00:19:32,700
have that all done by like noon
or something.

430
00:19:32,700 --> 00:19:36,420
So golf takes a while, but that
was one of the most you

431
00:19:36,420 --> 00:19:38,620
mentioned serenity.
I mean, that was one of the

432
00:19:38,620 --> 00:19:43,660
most, like, you know, peaceful
routines that I ever had.

433
00:19:43,660 --> 00:19:46,860
Of course, there's a lot of less
obligations in life at that

434
00:19:46,860 --> 00:19:49,420
time, too.
But like, that's a, it's an

435
00:19:49,420 --> 00:19:51,660
awesome feeling, man.
Like, there's nothing better to

436
00:19:51,660 --> 00:19:55,300
me than an early, like, getting
the first tee time.

437
00:19:55,780 --> 00:19:58,620
And especially if there's some
dew on the grass where you can

438
00:19:58,620 --> 00:20:02,100
see your footsteps walking and
then just starting to walk

439
00:20:02,100 --> 00:20:06,050
around.
At that point, most of the time

440
00:20:06,410 --> 00:20:10,210
I I don't really think about the
score too much and I don't

441
00:20:10,210 --> 00:20:13,610
really think about the game.
And that's more of like that's

442
00:20:13,610 --> 00:20:17,410
an enjoyment of life that comes
outside of competing against

443
00:20:17,410 --> 00:20:18,850
myself or someone else or
anything.

444
00:20:18,850 --> 00:20:21,170
That's just one of those things
of a lot of the reasons why you

445
00:20:21,170 --> 00:20:23,170
fish too.
Yeah, you know, it's not always

446
00:20:23,170 --> 00:20:26,290
about the fishing and it's the
same way for golf sometimes.

447
00:20:26,630 --> 00:20:28,550
Yeah.
And I I kind of lost that a

448
00:20:28,550 --> 00:20:29,990
little this year.
Like, I was so focused.

449
00:20:29,990 --> 00:20:32,430
I want to be better, right?
I'd put in my air pods when I

450
00:20:32,430 --> 00:20:34,630
started the round, like said,
going early in the morning.

451
00:20:34,950 --> 00:20:37,830
And I did that like 2 rounds.
And I was like, what am I doing?

452
00:20:38,070 --> 00:20:40,150
Like, I don't hear any of the
birds tripping anything.

453
00:20:40,150 --> 00:20:41,310
Like I need to just take a
break.

454
00:20:41,310 --> 00:20:44,910
So the last few times I've went,
I had no air pods, no music.

455
00:20:45,070 --> 00:20:46,350
I'm just out there in the
morning.

456
00:20:46,350 --> 00:20:48,510
I mean, the rounds are quick.
When it's just you right in the

457
00:20:48,510 --> 00:20:50,870
morning like that, especially
when you got that 6:30 or

458
00:20:50,870 --> 00:20:53,310
whatever tea time you're, we're
in 15 minutes or whatever.

459
00:20:53,310 --> 00:20:57,020
You're not waiting, right?
But it's a lot more peaceful.

460
00:20:57,020 --> 00:20:59,860
And I also found that I scored
better or I just felt more

461
00:20:59,860 --> 00:21:02,700
confident, cuz I just felt like
I was in the moment.

462
00:21:03,060 --> 00:21:05,500
Yeah, I don't know.
I don't know, like just what you

463
00:21:05,500 --> 00:21:09,220
said, just kind of relying on
just like the the presence and

464
00:21:09,220 --> 00:21:11,180
just that Dewey grass and the
birdsong.

465
00:21:11,180 --> 00:21:13,420
And it's not, I'm not competing
against myself, I'm just

466
00:21:13,420 --> 00:21:15,220
enjoying it.
And then you tend to do a little

467
00:21:15,220 --> 00:21:16,740
better when you're not
overthinking, Right.

468
00:21:16,860 --> 00:21:18,780
Absolutely.
So yeah, What made you?

469
00:21:18,780 --> 00:21:19,980
What made you want to start
golfing?

470
00:21:19,980 --> 00:21:21,020
What made you want to get into
it?

471
00:21:23,920 --> 00:21:25,920
I think.
I think our work league okay,

472
00:21:27,520 --> 00:21:30,880
that and a really good friend of
mine started my wedding.

473
00:21:30,880 --> 00:21:33,720
One of our best friends.
Pretty good golfer golf this

474
00:21:33,720 --> 00:21:36,080
whole life.
I mean, grew up on a golf course

475
00:21:36,440 --> 00:21:39,520
and talked about it a lot and
how much fun it was and.

476
00:21:40,040 --> 00:21:42,440
So I think my first time I was
like, hey, I'm gonna, I want to

477
00:21:42,440 --> 00:21:45,240
do this league at work, but
would you give me like a little

478
00:21:45,240 --> 00:21:46,760
mini lesson?
I don't know what I'm doing.

479
00:21:46,760 --> 00:21:49,800
Like I can I played baseball.
I know the swings not really the

480
00:21:49,800 --> 00:21:52,800
same, but it's a, you know, a
hand eye coordination sport.

481
00:21:52,800 --> 00:21:56,440
Like maybe I can figure it out
and it wasn't great, but I made

482
00:21:56,440 --> 00:21:58,640
contact and I was like, yeah,
good enough to try this league.

483
00:22:00,000 --> 00:22:01,320
And I live right next to a
driving range.

484
00:22:01,320 --> 00:22:03,600
So I put in a lot of time that
first month that just like he

485
00:22:03,600 --> 00:22:05,680
gave me like two or three simple
drills.

486
00:22:06,130 --> 00:22:07,890
And I was like, I'm going to
keep doing these until I can at

487
00:22:07,890 --> 00:22:09,970
least make consistent contact.
I don't know my distances.

488
00:22:09,970 --> 00:22:11,650
I don't know anything.
I didn't want to make a fool out

489
00:22:11,650 --> 00:22:14,290
of myself.
So I think that was my initial

490
00:22:14,290 --> 00:22:15,770
motivation.
I was just like, I want to be

491
00:22:15,770 --> 00:22:18,210
social.
I was hired at my current job

492
00:22:18,210 --> 00:22:20,090
during COVID.
So it was a really good way for

493
00:22:20,090 --> 00:22:23,290
me to know people like I knew
like maybe 6 people and out of

494
00:22:23,330 --> 00:22:27,530
office of, I don't know like 30
in that area and hundreds at the

495
00:22:27,530 --> 00:22:29,210
company.
So I don't know.

496
00:22:29,910 --> 00:22:33,310
It's just like maybe a desire to
be more social or get outside in

497
00:22:33,310 --> 00:22:35,710
a really weird time.
Yeah, I think that's kind of

498
00:22:35,710 --> 00:22:38,070
what kindled it.
Yeah, absolutely.

499
00:22:38,550 --> 00:22:42,990
It's a really great the league
we play in is a great usher into

500
00:22:42,990 --> 00:22:45,710
golf because it's not like
people are going out there to be

501
00:22:45,710 --> 00:22:49,430
ultra competitive and that have
been golfing for a long time.

502
00:22:49,430 --> 00:22:52,230
Like, there's people that have
golfed less than much less than

503
00:22:52,230 --> 00:22:53,550
you.
And yeah, they're just starting

504
00:22:53,550 --> 00:22:55,870
and it's kind of a fun one to,
you know, start.

505
00:22:56,190 --> 00:22:57,950
With well, it's super
competitive.

506
00:22:57,950 --> 00:22:59,230
We started that.
We won the league.

507
00:22:59,430 --> 00:23:01,190
Oh yeah, Yeah, yeah, super
competitive.

508
00:23:01,190 --> 00:23:02,430
Really hard.
We're great golfers.

509
00:23:02,590 --> 00:23:05,270
Yeah.
No, it is actually.

510
00:23:05,270 --> 00:23:07,590
That was one of the reasons or
one of the things I think kept

511
00:23:07,590 --> 00:23:10,590
me around was it was just fun
and like said it's a great way

512
00:23:10,590 --> 00:23:13,470
to meet people and people of all
skill levels.

513
00:23:13,790 --> 00:23:16,310
And I think that's a really good
way to get more people into

514
00:23:16,310 --> 00:23:17,780
golf.
Because I would like, I said.

515
00:23:17,780 --> 00:23:21,380
I think that was one of the main
motivations for me, and I don't

516
00:23:21,380 --> 00:23:23,620
think I would have gotten into
it otherwise.

517
00:23:23,660 --> 00:23:27,220
And I'm really glad I did.
Yeah, I had a fun conversation a

518
00:23:27,220 --> 00:23:29,020
couple weeks ago.
Somebody asked me that question.

519
00:23:29,020 --> 00:23:32,980
I can't remember where I was.
I was obviously golfing, but I

520
00:23:32,980 --> 00:23:35,460
can't remember where.
And somebody asked me why I had

521
00:23:35,740 --> 00:23:39,660
started golfing, and I can
remember it vividly.

522
00:23:39,660 --> 00:23:41,980
I never would have started
golfing without Tiger Woods.

523
00:23:41,980 --> 00:23:45,140
It's it's so weird to have
followed his career trajectory

524
00:23:45,140 --> 00:23:48,760
and and kind of like as one of
my childhood heroes like follow

525
00:23:48,760 --> 00:23:52,600
along with his life and to see
like smash milestones and then

526
00:23:52,840 --> 00:23:55,960
crash down to as low as anybody
can go and then come back and

527
00:23:55,960 --> 00:24:02,160
then crash down again it's crazy
but I'll never forget like I I

528
00:24:02,160 --> 00:24:06,480
had paid 0 attention to golf as
a kid and none of my family were

529
00:24:06,480 --> 00:24:10,680
golfers so nothing like pushed
me in to golf and and I hadn't

530
00:24:10,680 --> 00:24:14,040
really paid attention to it
until I started seeing like

531
00:24:14,040 --> 00:24:17,800
Tiger Woods highlights and it
made it exciting to me.

532
00:24:17,800 --> 00:24:21,400
Yeah I was always a huge like I
can never remember not just like

533
00:24:21,400 --> 00:24:24,280
loving football more than
anything like watching it on TV

534
00:24:24,280 --> 00:24:25,880
and just being completely
entranced.

535
00:24:26,080 --> 00:24:30,240
I still spend way too much time
watching football, but I

536
00:24:30,240 --> 00:24:34,310
remember like, Tiger Woods
bringing in electricity to the

537
00:24:34,310 --> 00:24:35,870
game.
That had always been kind of

538
00:24:35,870 --> 00:24:38,350
boring to me.
And when I hear you say

539
00:24:38,350 --> 00:24:42,070
something like getting people
into golf, that's been like a

540
00:24:42,070 --> 00:24:43,790
minor passion of mine in my
life.

541
00:24:43,790 --> 00:24:46,590
Like, anytime I hear somebody
saying, like, they would like to

542
00:24:46,590 --> 00:24:49,630
try golf or if they want some,
like, introductory tips or

543
00:24:49,630 --> 00:24:51,070
something.
Like I've always jumped on that

544
00:24:51,070 --> 00:24:54,590
because like it's such a
wonderful game that flies under

545
00:24:54,590 --> 00:24:57,270
the radar for so many.
Although I think the popularity

546
00:24:57,270 --> 00:25:00,770
has grown.
You know, I mean if you're a

547
00:25:00,770 --> 00:25:03,330
middle-aged dude you probably
play golf a little bit now.

548
00:25:03,930 --> 00:25:07,770
But I like seeing other other
like demographics get into golf.

549
00:25:07,770 --> 00:25:12,130
Like it seems like I don't know
if there's a a smaller league

550
00:25:12,130 --> 00:25:14,730
before ours or something, but
there's always a lot of

551
00:25:14,970 --> 00:25:17,970
seemingly a lot of ladies that
tee off before us on the same 9

552
00:25:17,970 --> 00:25:19,570
in our league night.
That's awesome.

553
00:25:19,570 --> 00:25:22,370
I love seeing that the, like
watching the LPGA Tour grow

554
00:25:22,370 --> 00:25:26,570
slowly is cool and like, it's a
hidden gem, man.

555
00:25:26,690 --> 00:25:28,690
It really is.
And without Tiger Woods I I

556
00:25:28,690 --> 00:25:31,130
never would have done it.
So I don't know who that is now.

557
00:25:31,130 --> 00:25:34,770
Like, I don't know who's
exciting kids to golf.

558
00:25:35,010 --> 00:25:38,130
I think it's more probably like
YouTube, like influencers.

559
00:25:38,130 --> 00:25:41,050
Golf influencers have really
taken off and I think they've

560
00:25:41,250 --> 00:25:44,770
brought a fun dynamic to the
game and I've been introduced to

561
00:25:44,770 --> 00:25:46,890
a few different ones.
But I think that's another

562
00:25:46,890 --> 00:25:52,530
exciting aspect that golf isn't
just a $7,000,000 prize purse,

563
00:25:52,530 --> 00:25:55,660
and everyone's super serious.
And you can have fun with the

564
00:25:55,660 --> 00:25:57,980
game still.
And I see things sometimes on

565
00:25:57,980 --> 00:26:00,340
social media of like A1 Club
Challenge.

566
00:26:00,500 --> 00:26:04,140
Can you play nine holes with
only A7 iron or driver off the

567
00:26:04,140 --> 00:26:07,580
deck for one hole only, right.
I think some of that silly stuff

568
00:26:07,820 --> 00:26:09,900
is just a way to get some eyes
on the sport too.

569
00:26:10,420 --> 00:26:12,560
Yeah, absolutely.
Yeah.

570
00:26:12,560 --> 00:26:14,800
And I was just going to ask
producer Dan what the name of it

571
00:26:14,800 --> 00:26:17,400
is, but there's a there's a
TikTok account called Bob Does

572
00:26:17,400 --> 00:26:18,040
Sports.
Have you?

573
00:26:18,080 --> 00:26:19,880
Oh, yeah, 100%.
Yeah, I do.

574
00:26:20,160 --> 00:26:23,320
Yeah.
Like with Joey, Cold cuts and

575
00:26:23,320 --> 00:26:26,160
like when he went.
And some of it's not even about

576
00:26:26,160 --> 00:26:27,960
golf.
But like, a lot of their content

577
00:26:27,960 --> 00:26:30,400
revolves around golf.
And I could definitely see that.

578
00:26:30,400 --> 00:26:37,240
I could definitely see like you
know a kid my age when I started

579
00:26:37,240 --> 00:26:39,680
golfing.
Now seeing Bob does sports.

580
00:26:39,840 --> 00:26:42,640
I mean like that looks fun like
I hang out with my buddies like

581
00:26:43,000 --> 00:26:45,120
he always talk whenever I think
of him.

582
00:26:45,120 --> 00:26:48,760
I he did like 4 videos a row a
new restaurant opened in his in

583
00:26:48,760 --> 00:26:53,000
his town in his like area that
he lives and they had these good

584
00:26:53,000 --> 00:26:55,200
Caesar wraps and he loves
Caesars if you watch the.

585
00:26:55,360 --> 00:26:57,040
Sports.
Like, I'm not maybe that close

586
00:26:57,040 --> 00:26:58,160
of a fan.
Oh God.

587
00:26:58,560 --> 00:27:01,320
And he talked about it and he's
walking around and like, he's

588
00:27:01,320 --> 00:27:04,040
eating a Caesar wrap.
But at all, like it started with

589
00:27:04,040 --> 00:27:06,320
golf and that's where that's the
home of the content.

590
00:27:06,950 --> 00:27:12,270
And like stuff like that is
hopefully the next round of

591
00:27:12,270 --> 00:27:16,470
exciting.
Because now sports coverage has

592
00:27:16,470 --> 00:27:20,310
evolved to a place that I think
everybody sees it and it like it

593
00:27:20,310 --> 00:27:24,030
commands our our culture.
Sports does in a way.

594
00:27:24,030 --> 00:27:28,190
Like I was listening to
something earlier this week

595
00:27:28,190 --> 00:27:31,310
where I'm trying to remember how
they worded it.

596
00:27:31,630 --> 00:27:34,790
But like, it was just it was a
list of like influential people

597
00:27:34,830 --> 00:27:38,060
in one way or another.
And like, it seemed like 2 out

598
00:27:38,060 --> 00:27:42,180
of every three were athletes.
And it's weird to think about

599
00:27:43,580 --> 00:27:47,460
how that's evolved.
So that piece is in place now.

600
00:27:47,820 --> 00:27:53,420
How do we get it to, you know,
somebody that doesn't want to be

601
00:27:53,420 --> 00:27:56,180
on the PGA Tour but they want a
hobby with their friends or

602
00:27:56,260 --> 00:27:59,540
something like that?
No, I mean, I think that's such

603
00:27:59,540 --> 00:28:01,560
a good.
And observation.

604
00:28:01,680 --> 00:28:04,400
And I think it's interesting
that you said most of the

605
00:28:04,400 --> 00:28:07,720
influential people are athletes.
But it makes sense too, right?

606
00:28:07,720 --> 00:28:08,920
That's who gets all the screen
time.

607
00:28:09,560 --> 00:28:10,960
Like you said, it commands our
attention.

608
00:28:10,960 --> 00:28:12,400
Our culture revolves around
sports.

609
00:28:12,400 --> 00:28:16,560
We have so many sports analysts
like shows, and I love it.

610
00:28:17,040 --> 00:28:19,480
Yeah, there's a sports nerd too.
It's fun.

611
00:28:21,080 --> 00:28:23,440
But also other people that are
in the space, like Bob does

612
00:28:23,440 --> 00:28:25,080
sports and then I know it's
good.

613
00:28:25,080 --> 00:28:27,330
Good, right?
It's a it's a group of younger

614
00:28:27,330 --> 00:28:30,450
guys when they're young, 20s.
I think that inspires a lot of

615
00:28:30,450 --> 00:28:33,610
young people.
I don't know, there's just a lot

616
00:28:33,610 --> 00:28:36,450
of really cool influencers in
that space that are doing good

617
00:28:36,450 --> 00:28:39,050
things.
Yeah, I know that sometimes

618
00:28:39,050 --> 00:28:42,010
influencer can be a dirty word
that's just monetization or what

619
00:28:42,010 --> 00:28:44,730
the goal is, right?
But there's also some really

620
00:28:44,730 --> 00:28:47,890
great things happening.
It depends.

621
00:28:47,890 --> 00:28:49,930
I think you can tell motives
really easily.

622
00:28:50,250 --> 00:28:54,570
I think you can tell motives and
and like reasons for making the

623
00:28:54,570 --> 00:28:58,330
content, Like some of the stuff
you look at and scratch your

624
00:28:58,330 --> 00:29:01,330
head and it's like goodness that
makes money, but it does because

625
00:29:01,330 --> 00:29:05,330
it gets views and then there's
other people that do things just

626
00:29:05,330 --> 00:29:09,250
because the, you know, for the
love or the want to do

627
00:29:09,250 --> 00:29:11,410
something.
It's interesting people that

628
00:29:11,410 --> 00:29:14,410
like people keep asking me like
why, why I started the podcast,

629
00:29:14,410 --> 00:29:16,210
what was, what was in my mind
about it.

630
00:29:16,210 --> 00:29:18,810
I don't have a great answer yet.
I just like talking to people.

631
00:29:19,770 --> 00:29:21,250
So I don't know.
I don't.

632
00:29:21,250 --> 00:29:22,410
I don't have a great answer,
but.

633
00:29:22,810 --> 00:29:24,170
You like talking?
No.

634
00:29:24,930 --> 00:29:26,330
And I don't know.
I I don't.

635
00:29:27,330 --> 00:29:28,690
I don't know, but I know it's
not.

636
00:29:28,810 --> 00:29:31,810
I'm probably not going to make
millions of dollars, but if I

637
00:29:31,810 --> 00:29:36,010
did, it's cool.
But, man, I don't know.

638
00:29:36,050 --> 00:29:38,250
You know, Speaking of sports,
talking heads too, I saw this

639
00:29:38,250 --> 00:29:42,170
morning, you ever see that that
old clip where Richard Sherman

640
00:29:42,170 --> 00:29:45,090
was on First take and just laid
in to Skip Bayless?

641
00:29:45,090 --> 00:29:46,850
I'm like, I'm better than you at
life.

642
00:29:47,050 --> 00:29:51,400
Skip Bayless, I heard this
morning that Skip Bayless, now

643
00:29:51,400 --> 00:29:54,960
that Shannon Sharpe retired, is
putting together like a new

644
00:29:55,000 --> 00:29:56,920
lineup.
I don't know the show is going

645
00:29:56,920 --> 00:30:00,480
to be called or anything, but I
guess Richard Sherman is going

646
00:30:00,480 --> 00:30:04,080
to be one of the people on it.
Like it seems like he's going to

647
00:30:04,080 --> 00:30:08,600
have like a First Take vibe,
like rotate through people.

648
00:30:08,880 --> 00:30:12,040
And I'm not a First Take fan.
I'm not a Skip Bayless fan.

649
00:30:12,080 --> 00:30:14,720
I I don't.
I think that, like, knee jerk

650
00:30:14,760 --> 00:30:17,080
reaction is the type of content
that I don't like.

651
00:30:17,080 --> 00:30:22,850
Like I like, like authentic true
content, like the shock value.

652
00:30:22,850 --> 00:30:25,690
Like I think the Cowboys are the
pastor and This is why.

653
00:30:26,290 --> 00:30:30,490
But that might be like something
I tuned into because like

654
00:30:30,970 --> 00:30:35,050
thinking about that history and
where they are, it's probably

655
00:30:35,050 --> 00:30:38,410
going to lead to a, you know, an
interesting conversation.

656
00:30:39,050 --> 00:30:40,370
But here's the weird thing about
it.

657
00:30:41,130 --> 00:30:44,930
I I spent like 5 minutes just
digesting this news this morning

658
00:30:44,930 --> 00:30:50,710
and thinking about it and Skip
Bayless being who he is.

659
00:30:51,310 --> 00:30:55,710
Even that interview with Richard
Sherman, he probably ate it up

660
00:30:56,230 --> 00:30:58,710
on the inside.
He probably loved it because he

661
00:30:58,710 --> 00:31:01,750
knew it was going to go viral.
He does it purely for the

662
00:31:01,750 --> 00:31:05,910
attention seemingly, and I think
he probably loved it.

663
00:31:06,030 --> 00:31:09,110
So there probably is no bad
blood there, like they probably

664
00:31:09,110 --> 00:31:12,510
shut the cameras off and he
probably said, hey, thanks

665
00:31:12,510 --> 00:31:14,390
Richard, good interview.
A great episode.

666
00:31:14,390 --> 00:31:15,990
Like, seriously killed it.
Yep.

667
00:31:16,270 --> 00:31:19,310
Well, didn't he make some really
crazy remarks about DeMar

668
00:31:19,310 --> 00:31:21,190
Hamlin?
Like to keep playing.

669
00:31:21,190 --> 00:31:24,390
Like, I know that's old now, but
like, just like you said, that's

670
00:31:24,390 --> 00:31:28,830
the type of like, super
salacious, like predatory

671
00:31:28,830 --> 00:31:30,830
content.
Like just just for the views,

672
00:31:30,830 --> 00:31:32,630
just for the memes, whatever it
is.

673
00:31:32,950 --> 00:31:35,310
Like, yeah, I don't maybe
gravitate towards that, but it

674
00:31:35,310 --> 00:31:39,090
is, I mean.
Any good or any news is good

675
00:31:39,090 --> 00:31:40,610
news, right?
Any press is good press.

676
00:31:40,610 --> 00:31:43,010
Like, I feel like he embodies
that saying.

677
00:31:43,890 --> 00:31:46,090
Yeah, yeah.
And Shannon was.

678
00:31:46,250 --> 00:31:47,850
Shannon seemed pretty good on
that show.

679
00:31:47,850 --> 00:31:52,290
I I've watched probably a total
of, you know what, two hours the

680
00:31:52,290 --> 00:31:53,410
whole time they were on
together.

681
00:31:53,410 --> 00:31:55,650
But it was all probably clips on
TikTok and stuff.

682
00:31:55,730 --> 00:31:58,610
Less for me, yeah.
It's it's tough watch.

683
00:31:58,930 --> 00:32:04,210
I don't know how it stays on so
long and keeps going, but at the

684
00:32:04,210 --> 00:32:09,730
same time it's a, you know,
that's the weird symbiotic

685
00:32:09,730 --> 00:32:13,690
relationship between how sports
has gotten where it is and then

686
00:32:14,170 --> 00:32:17,810
what happens around it and how
you can make money.

687
00:32:17,810 --> 00:32:20,050
And the content made it similar
to the influencers is kind of

688
00:32:20,050 --> 00:32:24,370
where I wanted to circle that
into like there's there's some

689
00:32:24,370 --> 00:32:25,330
cool stuff.
Did you watch?

690
00:32:25,450 --> 00:32:27,810
Did you watch Quarterback yet?
I have not.

691
00:32:27,970 --> 00:32:29,450
You told me to watch it.
I'd.

692
00:32:29,450 --> 00:32:31,290
I haven't gotten around to it.
It's good.

693
00:32:31,290 --> 00:32:35,530
And Peyton Manning was in Green
Bay like a week or two ago.

694
00:32:35,530 --> 00:32:38,730
Really.
I'm assuming that that means he

695
00:32:38,730 --> 00:32:41,130
was probably here to try to
convince Jordan Love to do it.

696
00:32:41,730 --> 00:32:46,210
It could be for something else,
but I hope so that I think

697
00:32:46,210 --> 00:32:48,930
that'd be super interesting.
But the first season was great

698
00:32:49,090 --> 00:32:55,540
and it was really well produced
and it that's the kind of

699
00:32:55,540 --> 00:32:58,140
content I'm looking for.
Like, yeah, true.

700
00:32:58,140 --> 00:32:59,900
Behind the scenes stuff, It's
good.

701
00:33:00,380 --> 00:33:01,820
Yeah, I'll have.
I have to check it.

702
00:33:01,820 --> 00:33:03,140
It's on my list.
I know.

703
00:33:03,140 --> 00:33:05,220
Like similar to that.
Did you watch any of the Untold

704
00:33:05,420 --> 00:33:08,340
series on I Just Watched the
Johnny Manziel.

705
00:33:08,340 --> 00:33:09,740
One, OK.
I haven't watched that one yet.

706
00:33:09,740 --> 00:33:14,060
I watched shoot.
The name escapes me.

707
00:33:14,340 --> 00:33:19,380
It was the Notre Dame linebacker
with like, yeah, yeah, I mean,

708
00:33:19,380 --> 00:33:21,500
some of those are really good.
Like, I don't know, just a

709
00:33:21,500 --> 00:33:24,440
really interesting look.
Yeah, behind the scenes, cuz you

710
00:33:24,440 --> 00:33:28,360
don't get that right as a fan we
get, we get the, the polished

711
00:33:28,360 --> 00:33:32,120
view that, you know, the press
team is approved or like, you

712
00:33:32,120 --> 00:33:34,760
know, the really glamorous, like
the highlight reel.

713
00:33:34,760 --> 00:33:36,280
Right.
And I feel like that's a lot of

714
00:33:36,400 --> 00:33:38,920
social media now is just it's a
high right of your life, right?

715
00:33:39,080 --> 00:33:41,760
You can't live in 32nd clips.
There's a lot more that goes on

716
00:33:41,760 --> 00:33:43,720
in your day.
But it sure looks good

717
00:33:43,720 --> 00:33:46,160
sometimes.
Yeah, but yeah, those those are

718
00:33:46,160 --> 00:33:48,440
really interesting.
Is it similar to that, the

719
00:33:48,440 --> 00:33:49,240
Banzel one?
Yeah.

720
00:33:49,680 --> 00:33:51,640
Oh yeah.
Well, even the quarterback like,

721
00:33:51,960 --> 00:33:53,760
oh, a little.
Or is it more just it follows

722
00:33:53,760 --> 00:33:56,520
them for a season.
Quarterback gives you a unique

723
00:33:56,520 --> 00:34:00,440
look into what they actually do
to do their jobs well.

724
00:34:01,480 --> 00:34:04,400
One thing I'll say from
quarterback is I came out with a

725
00:34:04,400 --> 00:34:06,560
strange appreciation of Kirk
Cousins.

726
00:34:07,280 --> 00:34:11,679
Like I never, I never thought
that that would really be

727
00:34:11,679 --> 00:34:12,880
something that came out of my
mouth.

728
00:34:12,880 --> 00:34:16,199
Like I I've I've thought Kirk
Cousins is an underrated, as

729
00:34:16,199 --> 00:34:18,280
underrated as an NFL quarterback
for quite some time.

730
00:34:18,360 --> 00:34:19,800
Time.
Like he's really solid.

731
00:34:19,800 --> 00:34:24,280
He gets gets the short end of
the stick all the time, largely

732
00:34:24,280 --> 00:34:26,360
because of how media portray
him.

733
00:34:27,360 --> 00:34:31,080
But I came out with a really
strange appreciation of Kirk

734
00:34:31,080 --> 00:34:34,239
Cousins.
He is like one of the most

735
00:34:34,239 --> 00:34:40,159
normal dudes you'll ever see and
his commitment to his craft is

736
00:34:40,159 --> 00:34:42,560
unbelievable and you can see how
he balances.

737
00:34:42,880 --> 00:34:45,600
A large part of it is how they
balance it with their full

738
00:34:45,600 --> 00:34:48,670
lives.
So like how he stays present as

739
00:34:48,670 --> 00:34:54,710
a father and a husband was
really interesting to see and I

740
00:34:54,710 --> 00:34:59,910
think shines a new light on the
athlete per se.

741
00:34:59,990 --> 00:35:04,150
Because I think we're in a place
where athletes, because of the

742
00:35:04,150 --> 00:35:09,150
platform they have have become
these figures that people look

743
00:35:09,150 --> 00:35:16,310
at sometimes as like other
otherworldly or like not like

744
00:35:16,310 --> 00:35:20,900
you're fellow human right.
It's like with people feel like

745
00:35:20,900 --> 00:35:24,260
they can disparage them from a
keyboard or like just be

746
00:35:24,260 --> 00:35:28,100
complete like you know animals
against other people for lack of

747
00:35:28,100 --> 00:35:29,660
a better term in my mind right
now.

748
00:35:30,620 --> 00:35:32,980
And I think quarterback did a
really good job of humanizing

749
00:35:32,980 --> 00:35:36,660
that and and showing that and
that's why I would be excited to

750
00:35:36,660 --> 00:35:38,820
see Jordan Love's journey this
year.

751
00:35:39,180 --> 00:35:43,060
It would probably be a huge
distraction, but at the same

752
00:35:43,060 --> 00:35:47,020
time, like, talk about
something.

753
00:35:47,100 --> 00:35:54,300
Remove all of the sport from it.
Remove the absolutely crazy love

754
00:35:54,300 --> 00:35:58,100
of the Green Bay Packers that
Wisconsinites have, all the

755
00:35:58,140 --> 00:36:02,100
tumultuous stuff that happened
with Aaron Rodgers front and

756
00:36:02,100 --> 00:36:04,860
office management.
Remove all that stuff Jordan

757
00:36:04,860 --> 00:36:07,500
Love is a human right now.
Can you step into those shoes

758
00:36:07,500 --> 00:36:10,660
and think of like, wow, here,
this is my turn to do this.

759
00:36:10,700 --> 00:36:13,500
Just an unbearable amount of
pressure to perform.

760
00:36:14,000 --> 00:36:16,800
In a sport where your
performance is measured in like

761
00:36:16,920 --> 00:36:20,760
fractions of a percent of, like,
decision making, right, Or like

762
00:36:20,760 --> 00:36:24,240
as a quarterback, split seconds,
right, like that's all it takes.

763
00:36:24,360 --> 00:36:26,920
I don't know.
Yeah, I'm glad I'm not that.

764
00:36:26,960 --> 00:36:29,920
There's a reason that I'm not a
professional athlete besides

765
00:36:29,920 --> 00:36:32,520
MY57 build and like my slightly
pudgy.

766
00:36:32,560 --> 00:36:35,560
Yeah, whatever.
There are reasons, those are

767
00:36:35,560 --> 00:36:37,560
some of them, but I think
overall it's because I don't

768
00:36:37,560 --> 00:36:39,000
know if I can handle the
pressure, man.

769
00:36:39,000 --> 00:36:44,120
It'd be that'd be must see TV
for me to be able to take take

770
00:36:44,120 --> 00:36:49,520
that in like you and a lot of
them are built for, right?

771
00:36:49,520 --> 00:36:51,560
That's how you get to that stage
in the 1st place.

772
00:36:51,560 --> 00:36:55,680
Like, he's no stranger to a
field stadium playing football,

773
00:36:55,680 --> 00:37:02,960
but at the same time there is a
certain amount of weight that

774
00:37:02,960 --> 00:37:07,290
comes with that whole situation
that like probably is making

775
00:37:07,290 --> 00:37:08,970
him.
I'm assuming it's his choice if

776
00:37:08,970 --> 00:37:10,010
he wants to be on the show or
not.

777
00:37:10,170 --> 00:37:12,770
Making him think, do I want to
show this to the whole world?

778
00:37:12,810 --> 00:37:14,410
Like does everybody want to see
this?

779
00:37:14,650 --> 00:37:15,970
What if it ends up the other
way.

780
00:37:15,970 --> 00:37:19,810
So one of the other quarterbacks
on on on or the QB the first

781
00:37:19,810 --> 00:37:23,610
season was Marcus Mariota.
He had a really rough year.

782
00:37:23,650 --> 00:37:25,650
That's a rough look, yeah,
because it was it this past

783
00:37:25,650 --> 00:37:27,810
season, This past season, Oh
yeah, he got benched.

784
00:37:27,810 --> 00:37:30,730
And then he remember he left the
team weirdly.

785
00:37:30,970 --> 00:37:34,580
And it showed that from a
different angle about like how

786
00:37:34,580 --> 00:37:38,260
he kind of thought he was doing
the right thing because it was

787
00:37:38,260 --> 00:37:41,060
time to like, let another person
in.

788
00:37:41,060 --> 00:37:44,420
Maybe he was going to be a
distraction and he wanted to

789
00:37:44,420 --> 00:37:46,780
get, I think it was his knee.
You want to get his knee fixed

790
00:37:47,140 --> 00:37:50,380
for his next opportunity, right?
Which we can all understand and

791
00:37:50,380 --> 00:37:52,500
empathize.
All of those things.

792
00:37:53,260 --> 00:37:57,060
The media at the time, dude quit
on his team.

793
00:37:57,060 --> 00:37:58,940
Dude, you know that doesn't want
to do this.

794
00:37:58,940 --> 00:38:04,330
Marcus Mariota, where are you?
And I think that stuff, not just

795
00:38:04,330 --> 00:38:07,930
sports media, media in general.
Those are quick clip culture and

796
00:38:07,930 --> 00:38:10,770
our snippet of the thing that
everybody will listen to

797
00:38:12,130 --> 00:38:13,730
probably isn't always the best
thing.

798
00:38:13,730 --> 00:38:15,810
And that's weird for two
marketing guys to talk about.

799
00:38:16,570 --> 00:38:21,050
Well, it's it's context, right?
Everything we say is in context

800
00:38:21,450 --> 00:38:24,770
and social media does a great
job of removing that context

801
00:38:25,010 --> 00:38:28,490
because that doesn't the context
doesn't get clicks, right?

802
00:38:28,490 --> 00:38:31,010
The him abandoning his team
because he has a knee surgery

803
00:38:31,010 --> 00:38:33,480
doesn't sound good.
But him abandoning his team is a

804
00:38:33,480 --> 00:38:35,400
great headline.
I'm definitely reading that They

805
00:38:35,400 --> 00:38:40,600
click banded me right into it.
Yeah, it's almost insidious

806
00:38:40,600 --> 00:38:44,040
sometimes, but it's also the
world we live in and the job

807
00:38:44,040 --> 00:38:45,360
sometimes too.
I don't know.

808
00:38:45,640 --> 00:38:47,960
Yeah, how do you navigate that
dynamic?

809
00:38:50,680 --> 00:38:53,800
It's not easy.
I think you gotta be able to

810
00:38:53,800 --> 00:38:59,370
push back sometimes and say.
We can't do that or that is a

811
00:38:59,410 --> 00:39:02,410
gross misrepresentation.
I think in marketing sometimes

812
00:39:02,410 --> 00:39:05,130
we get the finger pointed ass
like all you do is bend the

813
00:39:05,130 --> 00:39:09,010
truth and I'll bend it a little
bit, but not, you know, like you

814
00:39:09,010 --> 00:39:11,650
can bend it, but we're not
breaking it or sidestepping into

815
00:39:11,650 --> 00:39:12,970
creating a parallel universe
here.

816
00:39:12,970 --> 00:39:14,730
Like we got to stay within our
bounds.

817
00:39:14,730 --> 00:39:18,050
Like if we say we're doing this,
we have to do it or we have to

818
00:39:18,050 --> 00:39:20,770
like make a really good effort
to do it or I'm not comfortable

819
00:39:20,770 --> 00:39:23,730
saying it.
So in a very like.

820
00:39:24,540 --> 00:39:26,220
Serious.
But I think, like, sometimes

821
00:39:26,220 --> 00:39:28,260
it's hard conversations like,
yeah, absolutely.

822
00:39:28,300 --> 00:39:30,500
That isn't happening.
And here's why.

823
00:39:30,740 --> 00:39:33,580
And this is the perception that
we'll have if we say this and

824
00:39:33,580 --> 00:39:35,700
then don't follow through or
can't back it up with data.

825
00:39:37,540 --> 00:39:40,500
And then other times it's, you
know, here's an alternative.

826
00:39:41,780 --> 00:39:44,220
I think those are a little more
well received.

827
00:39:44,620 --> 00:39:46,580
Yeah.
But sometimes it has to be.

828
00:39:46,580 --> 00:39:47,420
No.
Yeah.

829
00:39:47,420 --> 00:39:51,220
Or it has to be like, let's look
at some guiding factor if

830
00:39:51,220 --> 00:39:53,900
there's an institution you're
working with, like their values.

831
00:39:54,220 --> 00:39:56,980
Is there something you can lean
on to be like, hey, we stand for

832
00:39:56,980 --> 00:39:58,980
this and this is definitely not
that.

833
00:39:58,980 --> 00:40:01,420
I don't know.
What do you do?

834
00:40:01,940 --> 00:40:05,620
Yeah, the ethical piece of
marketing is has always been

835
00:40:05,620 --> 00:40:09,580
fascinating to me, and I've
always severely slanted towards

836
00:40:09,580 --> 00:40:13,140
the side of being transparent
and authentic like you have to

837
00:40:13,140 --> 00:40:14,820
be in.
I think we live in such a good

838
00:40:14,820 --> 00:40:18,540
time right now that's making
that happen because everything's

839
00:40:18,540 --> 00:40:21,260
available.
So like I think there was

840
00:40:21,260 --> 00:40:26,280
probably a stretch in like you
know the 80s, nineties, maybe

841
00:40:26,280 --> 00:40:30,080
even earlier or later that like
people could get away with just

842
00:40:30,080 --> 00:40:33,720
telling a story.
Actually great correlation here.

843
00:40:34,120 --> 00:40:37,600
This is great in the in the
untold for Johnny Manziel.

844
00:40:37,960 --> 00:40:42,760
Spoiler alert, Just the small
one though, His one of his like

845
00:40:42,760 --> 00:40:47,520
best friends was his pseudo
manager in college and Johnny

846
00:40:47,520 --> 00:40:49,960
started signing autographs for
money.

847
00:40:50,400 --> 00:40:51,520
Obviously, you're not supposed
to do that.

848
00:40:51,520 --> 00:40:57,440
Yeah, that was before.
Before Io and his buddy made-up

849
00:40:57,520 --> 00:41:02,600
this whole crafted this whole PR
story about how Johnny Manziel

850
00:41:02,600 --> 00:41:04,610
came from oil money.
Yeah, that.

851
00:41:04,770 --> 00:41:06,690
Yeah, I remember that.
And then he did.

852
00:41:06,770 --> 00:41:07,690
It's not true.
It's not.

853
00:41:07,770 --> 00:41:10,730
It's not true.
So it was just from like

854
00:41:10,810 --> 00:41:13,930
autographs or like other deals
that he got on the side throwing

855
00:41:13,930 --> 00:41:16,210
out the money.
Like his, his family has some

856
00:41:16,210 --> 00:41:19,290
money, but not billions of
dollars of oil money.

857
00:41:19,450 --> 00:41:22,650
Yeah, that was said.
And like, I remembered that too,

858
00:41:22,650 --> 00:41:24,090
like.
And they showed clips of, like,

859
00:41:24,090 --> 00:41:27,490
actually Skip Bayless and a
couple other people talking

860
00:41:27,490 --> 00:41:30,680
about this kid comes from oil
money, he doesn't need it, blah

861
00:41:30,680 --> 00:41:32,200
blah blah.
It was all fake.

862
00:41:32,200 --> 00:41:35,520
It was all a crafted narrative.
Just so he won't get busted for

863
00:41:35,520 --> 00:41:37,240
spending like copious amounts of
money.

864
00:41:37,240 --> 00:41:38,840
Because he's getting it from
these?

865
00:41:38,880 --> 00:41:42,640
Yep cuz at that time he like
they show a clips of him like he

866
00:41:42,640 --> 00:41:44,920
was the biggest star in in
America.

867
00:41:44,920 --> 00:41:47,160
He was he was partying with
LeBron.

868
00:41:47,800 --> 00:41:50,880
He was they have a clip of Drake
talking about being great

869
00:41:50,880 --> 00:41:53,800
friends with Johnny Menzel like
it seemed like everywhere he was

870
00:41:53,800 --> 00:41:58,760
like he was flinging money.
So his pseudo manager, I he his

871
00:41:58,760 --> 00:42:03,200
best friend, crafted this
narrative about him coming from

872
00:42:03,200 --> 00:42:05,000
oil money that was completely
not true.

873
00:42:05,480 --> 00:42:08,040
I mean, that friend is a real
one.

874
00:42:08,040 --> 00:42:11,240
Like he definitely put out for.
It was like I got your back, but

875
00:42:11,240 --> 00:42:13,680
yeah, and that takes a turn.
I'm not going to throw that

876
00:42:13,920 --> 00:42:15,920
story out at the end, but that
takes a turn.

877
00:42:16,440 --> 00:42:19,320
But yeah, circling back to what,
you know, what we were talking

878
00:42:19,320 --> 00:42:25,870
about, the, I think the the time
that we find ourselves in with

879
00:42:25,870 --> 00:42:32,310
the ease of finding information
and what people can do and how

880
00:42:32,310 --> 00:42:34,950
quickly that information can
spread is a good thing.

881
00:42:34,950 --> 00:42:36,950
I think that holds marketers
accountable.

882
00:42:37,630 --> 00:42:43,230
And I I think it's really,
really important to make sure

883
00:42:43,230 --> 00:42:49,030
you're telling the authentic
truth because now and probably

884
00:42:49,030 --> 00:42:51,270
always to a certain extent at
least the people who've done it

885
00:42:51,270 --> 00:42:56,630
well over the years, those two
things are synonymous with

886
00:42:56,630 --> 00:42:58,390
organizational or business
success.

887
00:42:59,750 --> 00:43:04,110
Whatever you're trying to do,
being authentic about what that

888
00:43:04,110 --> 00:43:08,790
is, knowing what and why you
want to do what you're doing and

889
00:43:08,790 --> 00:43:13,230
then marketing, it's their job
to share that story.

890
00:43:13,670 --> 00:43:19,190
So how content is created and
shared, I think is bigger than

891
00:43:19,190 --> 00:43:23,910
ever in in marketing.
And what that content is has to

892
00:43:23,910 --> 00:43:27,830
reflect and embody the activity
and the value of the

893
00:43:27,830 --> 00:43:30,030
organization.
And if it doesn't, you need to

894
00:43:30,030 --> 00:43:32,710
have those hard conversations
you were talking about and that

895
00:43:32,710 --> 00:43:36,390
can be difficult.
The great thing about it is that

896
00:43:36,790 --> 00:43:39,990
if you're doing that, there's
always a landing spot for you

897
00:43:39,990 --> 00:43:43,430
and that's easy to convey.
If you're with an organization

898
00:43:43,430 --> 00:43:45,390
that says that, you know that's
not it.

899
00:43:45,390 --> 00:43:48,860
If they want, if they want to
try to deceive or something,

900
00:43:48,860 --> 00:43:51,060
which I think happens
significantly less than it did

901
00:43:51,060 --> 00:43:53,540
at some point.
But you know, the stories like

902
00:43:53,540 --> 00:43:56,780
that still say that it can.
You know, if everybody,

903
00:43:56,860 --> 00:43:59,980
especially with like if you're
shooting for the PR angle of

904
00:43:59,980 --> 00:44:03,980
marketing, if you know how to
pull those strings and wires a

905
00:44:03,980 --> 00:44:07,220
little bit, a lot of those
people are talking heads, man.

906
00:44:07,220 --> 00:44:10,620
They they got it on a prompter
and they're going to read it and

907
00:44:10,620 --> 00:44:13,140
they're really good at
emphasizing it in a certain way.

908
00:44:13,140 --> 00:44:16,670
Or like I always kind of joke
that like some of some of those

909
00:44:16,670 --> 00:44:21,190
people, although I respect their
craft, their craft is being good

910
00:44:21,190 --> 00:44:28,190
at emoting and reading as
opposed to like the the actual

911
00:44:28,190 --> 00:44:31,830
telling the story of it.
And if you can still tug those

912
00:44:31,830 --> 00:44:33,430
wires, you know, it's a little
bit different.

913
00:44:33,430 --> 00:44:39,880
But I think, to get back to the
original point, that there's

914
00:44:39,880 --> 00:44:41,960
always a landing place for the
person who can do that

915
00:44:41,960 --> 00:44:44,520
effectively and tell the story.
Yeah, I feel like we have a lot

916
00:44:44,520 --> 00:44:46,360
of great orators in our time,
right?

917
00:44:46,560 --> 00:44:49,760
They can speak, but there's not
a lot of substance once you dig

918
00:44:50,720 --> 00:44:51,720
sometimes.
Sometimes.

919
00:44:51,760 --> 00:44:53,680
Yeah, that's a gross
generalization.

920
00:44:53,680 --> 00:44:57,200
But just to that point of that
person that you're describing

921
00:44:57,400 --> 00:45:00,680
and actually Speaking of like
crazy marketing, like authentic,

922
00:45:00,680 --> 00:45:02,360
amazing.
Did you see?

923
00:45:02,840 --> 00:45:06,200
I think it was France's Woman's
World Cup.

924
00:45:06,640 --> 00:45:09,640
Like add no.
I've got to lay this up cuz it's

925
00:45:09,640 --> 00:45:11,240
just crazy.
I saw this and I was like

926
00:45:11,240 --> 00:45:13,720
sharing it with my team.
I was like this is like

927
00:45:13,720 --> 00:45:16,560
authentic, amazing inspirational
marketing.

928
00:45:16,960 --> 00:45:20,160
So they had a whole highlight
reel, like maybe a 15 second

929
00:45:20,200 --> 00:45:23,680
montage of it looked like the
men's team their best plays of

930
00:45:23,680 --> 00:45:26,160
the year.
And I mean like bicycle kicks

931
00:45:26,160 --> 00:45:30,040
into the goal like they're doing
like some crazy stuff, just just

932
00:45:30,040 --> 00:45:31,960
amazing.
And I'm not a huge soccer

933
00:45:31,960 --> 00:45:35,000
football fan, but I was like
drawn in.

934
00:45:35,000 --> 00:45:36,880
I was like, yeah, this is sick
highlight reel and it says like,

935
00:45:37,200 --> 00:45:39,280
you know, This is why we
support.

936
00:45:39,280 --> 00:45:43,960
And then in in French it was the
men's team and then it showed.

937
00:45:44,080 --> 00:45:46,880
But really and it was all
edited.

938
00:45:46,880 --> 00:45:50,240
They were all highlights from
the women's team and they just

939
00:45:50,440 --> 00:45:52,760
edited it.
They do in post to have the

940
00:45:52,760 --> 00:45:56,110
men's faces on them.
So then it went through the

941
00:45:56,110 --> 00:45:59,750
highlights, the real version.
And you're like, oh Dang, like

942
00:45:59,790 --> 00:46:02,990
this is like, they got us, but
I'm in it now.

943
00:46:02,990 --> 00:46:06,430
I want to watch like, it was
just so authentic and like, you

944
00:46:06,430 --> 00:46:08,310
know, we shouldn't just care
about men's sports.

945
00:46:08,310 --> 00:46:10,710
Like, this is a big moment for
our country and there's so much

946
00:46:10,710 --> 00:46:13,230
national pride.
And like, so just it was such a

947
00:46:13,230 --> 00:46:15,950
great idea, so well executed.
I was like, like, so I had to

948
00:46:15,950 --> 00:46:17,270
share with my team.
I was like, you guys gotta check

949
00:46:17,270 --> 00:46:19,390
this out.
So that was sweet.

950
00:46:19,550 --> 00:46:21,150
That's great.
I'll have to check that out.

951
00:46:21,150 --> 00:46:24,670
So what they do?
They superimposed or like change

952
00:46:24,670 --> 00:46:28,270
the visuals to men's bodies?
Yeah, they in post, they change

953
00:46:28,270 --> 00:46:32,830
the faces and like everything.
And then you find out, right, I

954
00:46:32,870 --> 00:46:35,390
have the big reveal is this is
the women's team all along and

955
00:46:35,390 --> 00:46:39,310
you're like, why would I care
any less about these highlights

956
00:46:39,470 --> 00:46:40,910
objectively, right.
Yeah.

957
00:46:41,150 --> 00:46:42,670
But men's sports are bigger,
right?

958
00:46:42,670 --> 00:46:44,220
It's a bigger market.
Yeah.

959
00:46:44,260 --> 00:46:47,020
So they were just trying to feed
on that market and like I said,

960
00:46:47,100 --> 00:46:50,620
super well executed and all
props to the women's team.

961
00:46:50,620 --> 00:46:53,740
I mean, obviously they're super
talented and like the wins World

962
00:46:53,740 --> 00:46:55,020
Cup has been interesting to
watch.

963
00:46:55,020 --> 00:46:57,380
I got up.
I got up early one night,

964
00:46:57,460 --> 00:46:59,340
certainly like 1:00 AM, three am
first.

965
00:46:59,380 --> 00:47:01,700
I haven't watched any.
Yeah, well.

966
00:47:03,270 --> 00:47:06,350
Didn't turn out great for us.
Yeah, if you didn't miss, so you

967
00:47:06,350 --> 00:47:08,230
got up early to watch the US.
Yeah, just.

968
00:47:08,750 --> 00:47:10,270
A little bit.
Or like, was it the one they

969
00:47:10,270 --> 00:47:13,630
lost in the round of 16?
No, it was the last pool play,

970
00:47:13,870 --> 00:47:15,830
OK Yeah, they got in.
But their last pool play when

971
00:47:15,950 --> 00:47:16,390
they tied.
Yeah.

972
00:47:16,830 --> 00:47:19,190
And then they, like, looked like
they were happy about it.

973
00:47:19,510 --> 00:47:21,470
Like, yeah, I don't know.
I know there was some

974
00:47:21,470 --> 00:47:25,670
controversy about, like
sportscasters, like berating

975
00:47:25,670 --> 00:47:28,230
them for celebrating, just
making it like you should be

976
00:47:28,230 --> 00:47:31,160
dominant.
And I actually don't mind that.

977
00:47:31,160 --> 00:47:33,040
I think you need to keep people
honest.

978
00:47:33,040 --> 00:47:37,200
And if you're like, hey, in a
competition, you celebrate the

979
00:47:37,200 --> 00:47:38,480
winner.
This is the World Cup.

980
00:47:38,480 --> 00:47:40,560
You don't get participation
trophies.

981
00:47:40,560 --> 00:47:42,560
I don't know.
Is that really bad to call out?

982
00:47:43,600 --> 00:47:48,160
Yeah, I don't think so either.
You play, You play sports to

983
00:47:48,320 --> 00:47:49,880
win.
Yeah.

984
00:47:50,120 --> 00:47:51,600
You know, Yeah, there's a lot
of.

985
00:47:52,080 --> 00:47:54,640
That's why I play.
Yeah, it's completely fine to do

986
00:47:54,640 --> 00:47:58,790
so Yeah, there's a I don't know
much about the conversation but

987
00:47:59,110 --> 00:48:01,190
it sticks in my head cuz just
cuz I saw it like yesterday, the

988
00:48:01,190 --> 00:48:03,470
day before.
My wife likes watching that.

989
00:48:04,190 --> 00:48:06,630
I think it started off as
YouTube content and now it's on

990
00:48:06,630 --> 00:48:09,430
Hulu where they eat like the hot
wings and the interviews.

991
00:48:10,270 --> 00:48:13,670
With Sean Evans, I think, I
don't know, is that what it is,

992
00:48:13,670 --> 00:48:14,950
the hot wings?
Yeah, where they eat the hot

993
00:48:14,950 --> 00:48:16,590
wings and there's the, you know,
it's across the table.

994
00:48:16,590 --> 00:48:20,820
But Terry Crews was on there and
Terry Crews, I I was just like

995
00:48:20,860 --> 00:48:22,300
in passing.
I didn't watch the whole episode

996
00:48:22,300 --> 00:48:24,020
or anything.
But I saw Terry Crews and he

997
00:48:24,020 --> 00:48:27,820
said something about he doesn't
believe in competition or he

998
00:48:27,820 --> 00:48:31,500
doesn't believe in competing.
I've heard others say that I

999
00:48:31,500 --> 00:48:34,660
don't know the, I don't know
like the methodology behind

1000
00:48:34,660 --> 00:48:37,220
that.
I'm I'm sure there's like a more

1001
00:48:37,220 --> 00:48:40,540
than just that concept, you
know, like that comes into you

1002
00:48:40,540 --> 00:48:43,060
know, existence from somewhere.
I don't know if you ever heard

1003
00:48:43,060 --> 00:48:49,150
of that, but I I don't, you
know, I I like, I like

1004
00:48:49,150 --> 00:48:50,510
competing.
I enjoy it.

1005
00:48:50,510 --> 00:48:55,030
And I I think there's a there's
a certain amount of that

1006
00:48:55,030 --> 00:48:57,910
scenario is kind of weird
because like, they did make it

1007
00:48:57,910 --> 00:48:59,750
to the next round.
Although they were the glaring

1008
00:48:59,750 --> 00:49:02,110
favorites, they didn't lose.
And that's a weird thing in

1009
00:49:02,110 --> 00:49:04,830
soccer cuz you can tie.
That's a weird thing in general.

1010
00:49:04,910 --> 00:49:06,350
Yeah.
But I mean, I don't think I've

1011
00:49:06,350 --> 00:49:08,910
ever been excited about not
losing, Right.

1012
00:49:09,030 --> 00:49:11,590
Right.
Like that's yeah, you made it

1013
00:49:11,590 --> 00:49:13,230
like that is good, right?
You, you made the cut.

1014
00:49:13,230 --> 00:49:15,980
You are advancing.
Granted, you didn't make it any

1015
00:49:15,980 --> 00:49:17,980
further really.
Realistically, like had you

1016
00:49:17,980 --> 00:49:20,460
played another game or not, you
still went home well before.

1017
00:49:20,460 --> 00:49:21,980
You probably should have.
Yeah.

1018
00:49:22,860 --> 00:49:26,140
And part of it was that it made
their next game significantly

1019
00:49:26,140 --> 00:49:27,780
harder, right?
Like there was this path.

1020
00:49:27,980 --> 00:49:33,780
I read a story about how kind of
like the FIFA powers that be had

1021
00:49:33,780 --> 00:49:37,820
scheduled around when they
thought the the games would be

1022
00:49:37,820 --> 00:49:39,220
because they thought the US
would be there.

1023
00:49:39,420 --> 00:49:42,580
So I guess that kind of threw
their plan for a loop when they

1024
00:49:42,580 --> 00:49:44,940
lost because they were the
favorites.

1025
00:49:45,380 --> 00:49:49,660
So there's still a loss in that
non loss, right?

1026
00:49:49,660 --> 00:49:53,060
Yeah, yeah.
No, it's it's interesting.

1027
00:49:53,380 --> 00:49:56,500
The Terry Cruz thing though, the
competition, I can kind of

1028
00:49:56,500 --> 00:50:01,260
empathize a little bit, but
maybe not in the way that he

1029
00:50:01,260 --> 00:50:01,980
meant.
I don't know.

1030
00:50:01,980 --> 00:50:04,310
I don't know the context.
But I think that neither do I.

1031
00:50:05,030 --> 00:50:06,510
That's good.
That's even better.

1032
00:50:06,510 --> 00:50:08,910
Let's go on that then because
it'll be more fun to just like

1033
00:50:08,910 --> 00:50:14,070
assume we know this all.
So Terry CUSA, like, I think we

1034
00:50:14,070 --> 00:50:16,150
get stuck up in everything's a
competition.

1035
00:50:16,830 --> 00:50:19,430
Yeah.
Like we we take that mentality

1036
00:50:19,430 --> 00:50:22,350
and apply it to our life.
Like you don't have to win every

1037
00:50:22,350 --> 00:50:24,430
argument.
You can disagree and that is

1038
00:50:24,430 --> 00:50:27,590
totally acceptable and you can
give a valid reason and you

1039
00:50:27,590 --> 00:50:29,780
know, talk to someone and.
If they don't see eye to eye

1040
00:50:29,780 --> 00:50:31,860
with you, like at least they
have a new perspective.

1041
00:50:31,860 --> 00:50:35,180
Maybe when they go and analyze
their side or their belief and

1042
00:50:35,180 --> 00:50:37,180
they can say, well, he brought
up an interesting point, they

1043
00:50:37,180 --> 00:50:40,020
brought up an interesting point
or even in the workplace, right

1044
00:50:40,020 --> 00:50:42,220
you don't have to win.
It might be you need to

1045
00:50:42,220 --> 00:50:45,940
accomplish a goal or you have to
do your job, but that doesn't

1046
00:50:45,940 --> 00:50:49,100
mean that you have to beat other
people or put them down to do

1047
00:50:49,100 --> 00:50:50,540
it.
Granted, that's the extreme

1048
00:50:50,540 --> 00:50:53,060
case, but I think there's
something to be said for that

1049
00:50:53,060 --> 00:50:56,620
mentality and that might be just
being optimistic or whatever

1050
00:50:56,620 --> 00:51:00,100
that looks like.
But I kind of appreciate that if

1051
00:51:00,100 --> 00:51:02,100
that's what the context it was
meant in.

1052
00:51:02,100 --> 00:51:03,620
That's glaringly true.
Yeah.

1053
00:51:03,740 --> 00:51:07,060
And I mean, I think that's a,
that's a piece of the

1054
00:51:07,060 --> 00:51:11,820
conversation, important part of
of that that whole that whole

1055
00:51:11,820 --> 00:51:17,380
conversation because there's a
place for competing.

1056
00:51:17,380 --> 00:51:20,300
So when I say that, Yeah, when I
say that, I mean I should say I

1057
00:51:20,300 --> 00:51:22,420
like competing in sports, you
know?

1058
00:51:22,780 --> 00:51:26,900
But at the same time,
competition does bleed over to

1059
00:51:26,900 --> 00:51:30,800
places where it could be more of
like a all for one, one for all

1060
00:51:30,800 --> 00:51:32,480
mentality would be better for
everybody.

1061
00:51:32,480 --> 00:51:34,280
That's a really good point.
Yeah, and I'm not saying that

1062
00:51:34,280 --> 00:51:36,560
you shouldn't have tenacity or
drive like it's good to have

1063
00:51:36,560 --> 00:51:38,120
goals in life and to go for
them.

1064
00:51:38,120 --> 00:51:41,400
Like I'm all for that, or like
to take risks and you want to

1065
00:51:41,400 --> 00:51:43,600
better yourself for your
situation or whatever your

1066
00:51:43,600 --> 00:51:46,120
motivation is, right?
Like that is amazing.

1067
00:51:46,120 --> 00:51:49,280
I think those are all admirable.
But yeah, So what you're saying

1068
00:51:49,280 --> 00:51:51,840
like that, what's collect around
a goal and accomplish it

1069
00:51:51,840 --> 00:51:55,200
together that could be missed
sometimes in that competition?

1070
00:51:55,240 --> 00:51:57,720
I don't know, like win a nine
hole golf league.

1071
00:51:58,430 --> 00:52:03,350
Well, I mean, not to toot the
horn, yeah, but if the horn

1072
00:52:03,350 --> 00:52:05,110
could be tooted.
I think we should mention it at

1073
00:52:05,110 --> 00:52:07,030
least three more times.
Just so you know.

1074
00:52:07,470 --> 00:52:12,670
I'll wear a medal from now on.
Just waiter, actually.

1075
00:52:12,670 --> 00:52:14,710
I haven't been too insufferable
at home about that.

1076
00:52:15,940 --> 00:52:17,700
I'll have to really dial that up
this weekend.

1077
00:52:17,700 --> 00:52:19,740
Make sure Brooke really gets the
brunt of that one.

1078
00:52:20,780 --> 00:52:23,180
Brooke has a competitive drive,
right?

1079
00:52:23,260 --> 00:52:24,780
You said she's quite the
competitor.

1080
00:52:24,900 --> 00:52:27,140
Definitely more competitive than
me, but she's also more

1081
00:52:27,140 --> 00:52:30,180
athletic.
So I think like, her skill cap

1082
00:52:30,500 --> 00:52:33,620
is higher.
Like I'm probably getting close

1083
00:52:33,620 --> 00:52:35,620
to mine for most things like,
you know?

1084
00:52:36,300 --> 00:52:39,220
But she has like she's very
athletic, she's very driven.

1085
00:52:39,220 --> 00:52:42,780
So I think that also is like she
wants to be good at everything.

1086
00:52:43,320 --> 00:52:45,480
And she's willing to try and get
there.

1087
00:52:45,480 --> 00:52:48,720
Like she'll put in the work.
Like we just got a mat for our

1088
00:52:48,720 --> 00:52:51,920
backyard so we can hit golf
balls in our backyard and you

1089
00:52:51,920 --> 00:52:54,240
can hit a full sand wedge and
that's it.

1090
00:52:55,400 --> 00:52:56,720
That's how much yard space we
have.

1091
00:52:56,920 --> 00:52:59,200
And then we have a net and stuff
like that so we can hit some

1092
00:52:59,200 --> 00:53:01,840
other clubs.
But she every night out there

1093
00:53:02,120 --> 00:53:05,280
practicing her swing, she got a
lesson like it's awesome to see

1094
00:53:05,280 --> 00:53:06,800
and also to share in that
journey.

1095
00:53:07,040 --> 00:53:10,200
And it's fun that now she well,
I don't know if this is fun, but

1096
00:53:10,200 --> 00:53:12,760
now I get some critiques.
Like, you know, when I got my

1097
00:53:12,800 --> 00:53:14,320
instructor.
Lesson You're not really doing

1098
00:53:14,320 --> 00:53:17,200
this the right way and I'm like
I was self-taught and it goes

1099
00:53:17,200 --> 00:53:19,120
straight.
So like well mostly straight.

1100
00:53:19,880 --> 00:53:21,960
Well, three out of five, I don't
know.

1101
00:53:21,960 --> 00:53:24,520
There was one yesterday.
Went almost 90 degrees right.

1102
00:53:24,720 --> 00:53:27,000
Yeah, well, that was one.
You're allowed to have one bad

1103
00:53:27,000 --> 00:53:30,920
shot around.
Yeah, that was bad, though.

1104
00:53:30,920 --> 00:53:32,320
That was like bad.
But I haven't done that in a

1105
00:53:32,320 --> 00:53:34,440
while.
That was, it almost was like a

1106
00:53:34,440 --> 00:53:35,680
boomerang.
I thought it was gonna start

1107
00:53:35,680 --> 00:53:39,400
coming back, actually.
But no, it's not fun to share in

1108
00:53:39,400 --> 00:53:41,620
that.
You know, passion or sport or

1109
00:53:41,620 --> 00:53:43,740
whatever.
So, yeah, you know, before we

1110
00:53:43,740 --> 00:53:46,260
move on from the marketing stuff
too much, I wanted to talk a

1111
00:53:46,300 --> 00:53:48,260
little bit about, I've been
intrigued.

1112
00:53:48,260 --> 00:53:51,100
We've talked a lot about like
how we both got to where we are

1113
00:53:51,100 --> 00:53:53,260
in our careers and our
educational journeys.

1114
00:53:54,820 --> 00:53:56,580
I want to talk a little bit
about yours.

1115
00:53:56,580 --> 00:54:02,060
There's so much value in there,
like how how did you diagnose?

1116
00:54:02,380 --> 00:54:06,740
So you started off in it's
aeronautics engineering,

1117
00:54:06,860 --> 00:54:08,780
aerospace, aerospace
engineering.

1118
00:54:08,780 --> 00:54:11,260
Yeah, aeronautics is like
strictly planes.

1119
00:54:11,580 --> 00:54:14,540
OK, nautical.
Well, oh, and you were gonna go

1120
00:54:14,540 --> 00:54:16,780
see the lizard people.
Yeah, we were going to Mars.

1121
00:54:16,820 --> 00:54:20,500
No, There actually was like a
poll in one of my first classes

1122
00:54:20,500 --> 00:54:22,140
ever.
Like, I think 80 were in my

1123
00:54:22,140 --> 00:54:25,220
cohort through the aerospace
program.

1124
00:54:25,700 --> 00:54:28,060
And how many people wanna go to
Mars?

1125
00:54:28,060 --> 00:54:30,340
And like, I was one of only
three that didn't raise my hand.

1126
00:54:31,020 --> 00:54:32,830
I was like, I kinda like.
Earth.

1127
00:54:34,990 --> 00:54:36,470
Yeah.
So aerospace engineering, it

1128
00:54:36,470 --> 00:54:38,870
was, I mean, their focus areas
within there.

1129
00:54:39,470 --> 00:54:44,230
But it was anything from, you
know, fuselage build for planes

1130
00:54:44,230 --> 00:54:50,030
to rocket propulsion to
supersonic math, which after

1131
00:54:50,030 --> 00:54:51,830
like Mach 5 and six gets really
wild.

1132
00:54:52,550 --> 00:54:54,790
Not even going to try.
Yeah, no.

1133
00:54:55,950 --> 00:54:58,710
So yeah, I started.
That's a term like supersonic

1134
00:54:58,710 --> 00:55:03,240
math is something that's.
Well, the math models for

1135
00:55:03,240 --> 00:55:06,680
supersonic speeds.
OK, what happens in colliding

1136
00:55:06,680 --> 00:55:08,840
particles is like really hard to
model.

1137
00:55:10,240 --> 00:55:12,960
It just flight is hard at really
fast speeds.

1138
00:55:12,960 --> 00:55:15,520
We'll just ended at that.
Like, there's a reason like the

1139
00:55:15,520 --> 00:55:18,920
Blackbird, the, you know, our
best stealth fighter ever made

1140
00:55:18,920 --> 00:55:22,840
any like Kelly Johnson and Skunk
Works would fly like 80,000

1141
00:55:22,840 --> 00:55:24,440
feet.
There's a reason that it would

1142
00:55:24,440 --> 00:55:28,320
leak fluids when it was on the
runway because the friction when

1143
00:55:28,320 --> 00:55:31,760
you fly that fast.
Causes everything to expand, so

1144
00:55:31,760 --> 00:55:33,680
that would close up the gaps in
the fuse lodge.

1145
00:55:34,360 --> 00:55:36,520
That's crazy.
So like just the the what

1146
00:55:36,520 --> 00:55:40,160
happens with friction and air
and aerodynamics at high speeds

1147
00:55:40,160 --> 00:55:44,600
is crazy Mind boggling.
Like shreds planes.

1148
00:55:45,680 --> 00:55:47,520
So yeah.
Anyway, that's not what you

1149
00:55:47,520 --> 00:55:50,400
asked, but I just don't know.
I wanted to talk about all of

1150
00:55:50,400 --> 00:55:53,080
that because there it's clear
you're clearly still passionate

1151
00:55:53,080 --> 00:55:55,160
about it at places and it's
something like you keep your

1152
00:55:55,160 --> 00:55:56,760
active pilots license, I know
that.

1153
00:55:57,360 --> 00:55:58,880
So we'll probably talk about
that a little bit too.

1154
00:55:58,880 --> 00:56:03,360
But like the, I think the very
unique part about it, like a lot

1155
00:56:03,360 --> 00:56:06,600
of people go through that,
right, that that transition of,

1156
00:56:06,880 --> 00:56:09,080
you know, trying to figure out
what you want to do and then

1157
00:56:09,080 --> 00:56:11,200
ultimately landing somewhere for
a little while and then you

1158
00:56:11,200 --> 00:56:12,720
probably change again as you
move on.

1159
00:56:13,360 --> 00:56:15,720
But I think the really
interesting thing about yours is

1160
00:56:15,720 --> 00:56:18,040
that you're still passionate
about it and you know a ton

1161
00:56:18,040 --> 00:56:22,400
about it and you did it like a
lot of people in that scenario.

1162
00:56:22,520 --> 00:56:27,110
So, like, to take my scenario in
the example, like, there's no

1163
00:56:27,110 --> 00:56:29,830
way I was going to keep doing it
because I just stopped, you

1164
00:56:29,830 --> 00:56:33,510
know, Like, I just stopped.
And no one was ever going to let

1165
00:56:33,510 --> 00:56:35,430
me be an engineer because I
stopped trying to be an

1166
00:56:35,430 --> 00:56:38,270
engineer.
You were like three years in,

1167
00:56:38,750 --> 00:56:40,990
you had passed all your classes.
You did a good job.

1168
00:56:40,990 --> 00:56:42,190
Like, of course you did.
You.

1169
00:56:42,230 --> 00:56:44,190
You was extremely smart
individual.

1170
00:56:44,750 --> 00:56:47,070
You passed all your stuff.
And then three years into the

1171
00:56:47,070 --> 00:56:49,230
thing, you're like, I'm going to
be a creative writer.

1172
00:56:49,430 --> 00:56:53,110
Like, that's really unique, man.
Well, I mean, so I didn't really

1173
00:56:53,110 --> 00:56:56,230
know.
So it starts further back.

1174
00:56:56,660 --> 00:57:00,500
Like high school for me, I was
good at math and science.

1175
00:57:01,060 --> 00:57:04,660
I I took like I didn't have math
classes I could take at my high

1176
00:57:04,660 --> 00:57:06,660
school.
Like dual credit really wasn't

1177
00:57:06,660 --> 00:57:09,860
an option in the UP, Wasn't a
very well funded school.

1178
00:57:10,700 --> 00:57:12,380
So they're just like, well,
you're good at math and science,

1179
00:57:12,380 --> 00:57:13,980
like engineering is the logical
path.

1180
00:57:13,980 --> 00:57:17,460
A buddy of mine was a year old.
They're really looked up to him.

1181
00:57:17,460 --> 00:57:19,380
Super great guy.
He's an engineer, super

1182
00:57:19,380 --> 00:57:22,620
successful now.
And I just like, yeah, like he's

1183
00:57:22,620 --> 00:57:24,540
doing it like I've been all his
classes.

1184
00:57:24,540 --> 00:57:27,050
Like I'm going to do it too.
I didn't really know another

1185
00:57:27,050 --> 00:57:29,210
option and I knew that my
parents said how did I mean,

1186
00:57:29,250 --> 00:57:31,090
you're going to college, you're
going to college.

1187
00:57:31,770 --> 00:57:33,130
That wasn't something that they
did.

1188
00:57:33,130 --> 00:57:35,930
My mom had a one year
certificate in baking.

1189
00:57:35,930 --> 00:57:39,890
Management opened a bakery for a
few years, but really they

1190
00:57:40,210 --> 00:57:42,170
weren't full time.
College students didn't have any

1191
00:57:42,170 --> 00:57:44,730
degrees like associates or.
Anything like that.

1192
00:57:44,730 --> 00:57:45,970
So that was, you're going to
college?

1193
00:57:45,970 --> 00:57:48,650
So I was going to college.
I applied to one school, the

1194
00:57:48,650 --> 00:57:52,170
University of Michigan somehow
got in, and I was like, the only

1195
00:57:52,170 --> 00:57:54,490
reason I picked them is they're
the closest aerospace program.

1196
00:57:54,730 --> 00:57:59,650
Because it's it's pretty.
It's pretty nonchalant to say

1197
00:57:59,650 --> 00:58:03,330
somehow got in.
Because I think there's there's

1198
00:58:03,330 --> 00:58:06,970
very few listening with the
academic accolades that that you

1199
00:58:06,970 --> 00:58:08,970
had.
Maybe, Yeah, I was.

1200
00:58:08,970 --> 00:58:11,170
I was involved.
But I I wanted to go there

1201
00:58:11,170 --> 00:58:12,730
because the next closest school
is like.

1202
00:58:13,310 --> 00:58:15,270
Across the country for
aerospace.

1203
00:58:15,270 --> 00:58:17,190
And the reason I wanted
aerospace is cuz I googled at

1204
00:58:17,190 --> 00:58:19,750
the time what the high paying
engineer was cuz of course if

1205
00:58:19,750 --> 00:58:21,230
I'm gonna be it I wanna make
money.

1206
00:58:21,230 --> 00:58:22,630
So I was like well what's the
highest paid one?

1207
00:58:22,630 --> 00:58:24,510
Like yeah, why not?
I could like do that.

1208
00:58:24,910 --> 00:58:27,070
So I wasn't like super
passionate about planes or

1209
00:58:27,070 --> 00:58:30,750
anything until I got in one.
And then between my freshman and

1210
00:58:30,750 --> 00:58:32,710
sophomore year I was able to
knock out my whole pilot's

1211
00:58:32,710 --> 00:58:35,390
license and I was like, yeah
flying's cool but I don't really

1212
00:58:35,390 --> 00:58:38,710
like the engineering part.
Like I had internships, didn't

1213
00:58:38,710 --> 00:58:40,590
like them.
Had a few of them worked at a

1214
00:58:40,590 --> 00:58:43,510
startup, which was.
Really cool, fast-paced, weird

1215
00:58:43,510 --> 00:58:46,350
consulting, but it wasn't
something that I could see

1216
00:58:46,350 --> 00:58:48,950
myself doing.
Worked at United Airlines, a big

1217
00:58:48,950 --> 00:58:51,590
company, saw that side of it and
I was like, I don't want to do

1218
00:58:51,590 --> 00:58:54,030
this for the next 30 years.
And I had.

1219
00:58:54,030 --> 00:58:57,390
At that time I was working
towards a minor in the history

1220
00:58:57,390 --> 00:59:00,910
of ancient or philosophy of
ancient religion.

1221
00:59:01,900 --> 00:59:04,620
And I did a lot of writing.
And just like, I mean, what do

1222
00:59:04,620 --> 00:59:06,380
you think you're going to write
about when you're talking about

1223
00:59:06,380 --> 00:59:07,540
that?
Like, it's silly stuff.

1224
00:59:07,780 --> 00:59:09,980
Like if you actually look back
at, you're like, this stuff's

1225
00:59:09,980 --> 00:59:12,220
been argued about for like 2003
thousand years.

1226
00:59:12,220 --> 00:59:14,740
I'm not adding anything new, but
it's fun.

1227
00:59:14,740 --> 00:59:17,660
It's like a mental exercise.
And I was like, I really like

1228
00:59:17,660 --> 00:59:20,060
that side of like, writing and
just engaging.

1229
00:59:20,060 --> 00:59:21,540
So I started like looking up
things.

1230
00:59:21,540 --> 00:59:26,100
And yeah, I don't know.
I took a creative writing class

1231
00:59:26,100 --> 00:59:29,580
at another college and I was
like, this is fun.

1232
00:59:30,070 --> 00:59:32,110
I like storytelling.
I like speaking.

1233
00:59:32,110 --> 00:59:35,430
And I was like, I like all of
the things that this encompasses

1234
00:59:35,430 --> 00:59:38,950
and I'm not terrible at it.
Like let's go this way.

1235
00:59:38,950 --> 00:59:41,550
I don't know why I think I gave
my parents a heart attack.

1236
00:59:41,550 --> 00:59:44,030
Like lost a lot of scholarship
money.

1237
00:59:44,030 --> 00:59:47,670
Like that was also, I think a
decider was my scholarship was

1238
00:59:47,670 --> 00:59:51,790
engineering specific and I
wasn't able to afford or going

1239
00:59:51,790 --> 00:59:53,950
to afford going to the
University of Michigan without a

1240
00:59:53,950 --> 00:59:57,050
scholarship.
So if I got out of engineering,

1241
00:59:57,050 --> 00:59:59,370
and I probably didn't advocate
my myself, I probably could have

1242
00:59:59,370 --> 01:00:01,650
talked to people about finding
other money.

1243
01:00:01,650 --> 01:00:05,330
Like, that's one thing that I've
learned now is that there's a

1244
01:00:05,330 --> 01:00:07,330
lot more help.
Like, I just felt helpless.

1245
01:00:07,330 --> 01:00:10,370
I stopped going to class my
last, like, semester, so I

1246
01:00:10,370 --> 01:00:12,130
passed every class until that
last semester.

1247
01:00:12,130 --> 01:00:14,570
I ended up skipping a final for
one so to set the record

1248
01:00:14,570 --> 01:00:16,170
straight.
OK, so that was a fail.

1249
01:00:16,170 --> 01:00:18,410
Yeah, yeah.
But if you don't go to the

1250
01:00:18,410 --> 01:00:21,480
final, it's.
It's a little tough, but at that

1251
01:00:21,480 --> 01:00:24,560
point I decided that I wasn't
gonna be an engineer and I

1252
01:00:24,560 --> 01:00:27,000
didn't know how else to do it
cuz I was too immature.

1253
01:00:27,120 --> 01:00:29,720
Besides, like I failed out.
I didn't know I could just

1254
01:00:29,720 --> 01:00:32,360
switch, cuz college was my goal
and I was told that I was gonna

1255
01:00:32,360 --> 01:00:34,880
be an engineer and I was like,
yeah, I'll be an engineer and I

1256
01:00:34,880 --> 01:00:37,160
didn't know there was an
alternative or I felt at the

1257
01:00:37,160 --> 01:00:41,420
time that's so stupid.
It's stupid when I say this out

1258
01:00:41,420 --> 01:00:45,420
loud, but that's really what I
felt like and I needed that to

1259
01:00:45,580 --> 01:00:47,660
spur me in a new direction.
Yeah, absolutely.

1260
01:00:47,660 --> 01:00:49,260
So that's.
How I got to creative writing

1261
01:00:49,260 --> 01:00:51,820
and then marketing.
Yeah, and well, identifying that

1262
01:00:51,820 --> 01:00:56,280
is awesome because that, like,
the process there got you to

1263
01:00:56,280 --> 01:00:57,800
somewhere that you were happy
about.

1264
01:00:58,080 --> 01:01:02,000
It's funny because the the
overlaps of our two stories are

1265
01:01:02,000 --> 01:01:04,600
nearly identical.
Also an engineer or perspective

1266
01:01:04,600 --> 01:01:06,520
engineer.
Perspective engineer academic

1267
01:01:06,520 --> 01:01:12,200
scholarship only for engineering
and failed out unknowingly at

1268
01:01:12,200 --> 01:01:17,280
the time probably on purpose
hadn't didn't have the capacity

1269
01:01:17,280 --> 01:01:23,440
to identify that yet which is a
whole another conversation

1270
01:01:23,440 --> 01:01:25,320
right.
Because like like we think about

1271
01:01:25,320 --> 01:01:28,320
talking about the Johnny Manziel
until that's a 20 year old kid

1272
01:01:28,600 --> 01:01:32,040
making grown person decisions.
Same thing for us.

1273
01:01:32,040 --> 01:01:33,960
You know, I was, I was 19 at
that time.

1274
01:01:34,320 --> 01:01:38,520
I I wasn't.
I I wasn't in a position to have

1275
01:01:38,520 --> 01:01:44,200
the ability to make the
decisions I needed to.

1276
01:01:44,480 --> 01:01:47,680
Yeah.
Which is a large reason about

1277
01:01:47,680 --> 01:01:52,570
why I decided to transition
careers, you know, even a little

1278
01:01:52,570 --> 01:01:55,130
bit later in life.
Again, because I I wanted to do

1279
01:01:55,130 --> 01:01:59,610
something where I could help
people in that situation because

1280
01:01:59,610 --> 01:02:02,970
there is there, there are so
many ways out of that situation

1281
01:02:03,050 --> 01:02:07,250
other than other than that exit.
But at the time, I can

1282
01:02:07,410 --> 01:02:09,330
completely understand what
you're saying.

1283
01:02:09,690 --> 01:02:13,970
The way out is to say, oh
couldn't do it fail, just

1284
01:02:14,250 --> 01:02:17,050
couldn't do it.
When really could have done it,

1285
01:02:17,170 --> 01:02:20,250
didn't want to do it.
Yeah, Not not passionate.

1286
01:02:20,250 --> 01:02:23,610
Couldn't, couldn't even muster
the the gumption to be like just

1287
01:02:23,610 --> 01:02:25,890
get this one more assignment
done and go to the exam.

1288
01:02:26,570 --> 01:02:29,690
Like, yeah, yeah.
So I mean that that's

1289
01:02:29,690 --> 01:02:32,210
fascinating.
But like the the identification

1290
01:02:32,210 --> 01:02:35,530
factor is key about being able
to pick out what you did

1291
01:02:35,690 --> 01:02:40,170
actually like and and move on
from that and then who knows

1292
01:02:40,170 --> 01:02:41,970
what the next thing is.
It might be something completely

1293
01:02:41,970 --> 01:02:44,370
different.
But that skill, that ability to

1294
01:02:44,370 --> 01:02:48,140
be able to identify that stuff,
I think comes with a certain

1295
01:02:48,140 --> 01:02:52,500
level of a combination of
experience and maturation,

1296
01:02:52,580 --> 01:02:58,460
right.
And experience is a large piece

1297
01:02:58,460 --> 01:03:03,180
of that, that, like you said,
high schools in smaller towns,

1298
01:03:03,180 --> 01:03:05,700
you're good at math and science.
Here's what you should do.

1299
01:03:06,340 --> 01:03:08,940
Nothing against that person.
That's probably the that's the

1300
01:03:08,940 --> 01:03:12,500
best advice they could give.
That's the same exact stuff I

1301
01:03:12,500 --> 01:03:13,980
got.
You're good at math and science

1302
01:03:13,980 --> 01:03:16,690
here.
You engineers and I was always

1303
01:03:16,730 --> 01:03:18,770
relatively decent at
communicating with people, so it

1304
01:03:18,770 --> 01:03:21,450
was told to me if you can be an
engineer and communicate with

1305
01:03:21,450 --> 01:03:23,090
people, you can make a lot of
money.

1306
01:03:23,530 --> 01:03:26,970
So same thing like engineering
managers in your future, like

1307
01:03:26,970 --> 01:03:30,130
you've got all these things like
also probably the only guy in

1308
01:03:30,130 --> 01:03:33,690
engineering that got a
philosophy minor and like was

1309
01:03:33,690 --> 01:03:36,930
trying to do writing on the
side, but that's neither here

1310
01:03:36,930 --> 01:03:38,010
nor there.
But yeah, same thing.

1311
01:03:38,010 --> 01:03:40,770
It's like all the path is made
for you, like not only you're an

1312
01:03:40,770 --> 01:03:43,250
engineer, you have a
personality, which I take

1313
01:03:43,250 --> 01:03:44,770
exception to.
I have a lot of friends.

1314
01:03:44,770 --> 01:03:47,210
Our engineers have 100
personalities 100%.

1315
01:03:47,210 --> 01:03:49,650
They're just maybe not as
outgoing all the time.

1316
01:03:49,650 --> 01:03:51,250
Like I don't have an off switch.
Yeah.

1317
01:03:51,250 --> 01:03:52,770
Or they communicate a little bit
differently.

1318
01:03:52,770 --> 01:03:54,130
Yeah.
But yeah, absolutely.

1319
01:03:54,250 --> 01:03:57,370
I I agree.
I agree wholeheartedly where

1320
01:03:57,610 --> 01:04:00,410
they, they get kind of undersold
at times a little bit.

1321
01:04:01,410 --> 01:04:05,370
But man, you know, you you think
about that, that journey and

1322
01:04:05,370 --> 01:04:08,370
everybody goes through it.
So I thought it was important to

1323
01:04:08,850 --> 01:04:10,930
dig a little deeper into what
we've talked about.

1324
01:04:10,970 --> 01:04:14,690
Yeah, and I think what I've
learned since and over the years

1325
01:04:14,690 --> 01:04:17,200
now is.
Taking that time from

1326
01:04:17,200 --> 01:04:21,400
identifying I don't like to
taking action and shortening

1327
01:04:21,400 --> 01:04:24,040
that as much as possible.
Cuz it was probably a year and a

1328
01:04:24,040 --> 01:04:26,880
half where I was like starting
like my grades.

1329
01:04:26,880 --> 01:04:29,880
I was still passing but now I'm
instead of A's I'm at B's or

1330
01:04:29,880 --> 01:04:30,960
like I'm not putting in the
work.

1331
01:04:30,960 --> 01:04:32,440
I'm not going to the labs
anymore.

1332
01:04:32,440 --> 01:04:35,160
Like I just knew the minimum to
get by cuz I was already like I

1333
01:04:35,160 --> 01:04:37,320
don't like this.
I was so disengaged, but I

1334
01:04:37,320 --> 01:04:39,120
didn't know that I should switch
and.

1335
01:04:39,660 --> 01:04:41,260
Over the time now, I'm like
okay.

1336
01:04:41,260 --> 01:04:44,380
I don't like something.
I can either stop, I can change

1337
01:04:44,380 --> 01:04:46,540
something, or I can go in like a
new direction.

1338
01:04:46,540 --> 01:04:48,900
There are options, and
shortening that time from

1339
01:04:48,900 --> 01:04:52,620
identification to action is like
something I really strive to try

1340
01:04:52,620 --> 01:04:55,620
to be mindful of when I
encounter situations like that.

1341
01:04:55,740 --> 01:05:00,700
Yeah, absolutely the the.
So spending a while as a career

1342
01:05:00,700 --> 01:05:05,980
advisor, that time frame
frustrated so many people of

1343
01:05:06,620 --> 01:05:10,100
that you can't, you know you
can't make this decision in the

1344
01:05:10,100 --> 01:05:12,180
day.
You need to, you need to consult

1345
01:05:12,180 --> 01:05:14,620
people around you.
You need to take some time

1346
01:05:14,620 --> 01:05:16,980
reflecting and think about that
stuff.

1347
01:05:17,300 --> 01:05:20,220
And it's all unnatural things,
things that we don't allow

1348
01:05:20,220 --> 01:05:23,780
ourselves in our culture to do.
In general, people don't allow

1349
01:05:23,780 --> 01:05:27,140
themselves time to reflect on
themselves and think and

1350
01:05:27,300 --> 01:05:32,020
consider what they like and
enjoy and why they enjoy those

1351
01:05:32,020 --> 01:05:34,100
things.
Because you could still enjoy

1352
01:05:34,100 --> 01:05:38,390
math, but maybe in a different
way or for a different reason.

1353
01:05:38,390 --> 01:05:42,270
Maybe it's because you're really
methodical in liking doing

1354
01:05:42,270 --> 01:05:44,190
things in order or something
like that.

1355
01:05:45,110 --> 01:05:48,710
In that time, frustrated people
so much, man, because I'd be

1356
01:05:48,710 --> 01:05:52,110
like I'd they'd leave our
meetings with a, you know, a

1357
01:05:52,830 --> 01:05:55,830
short to medium list of things
to do that I would recommend.

1358
01:05:55,830 --> 01:05:58,230
Like talk to this person in your
circle.

1359
01:05:59,030 --> 01:06:01,190
Think about why you like doing
this.

1360
01:06:02,770 --> 01:06:06,570
Think about why you told me, the
three people that you'd go to

1361
01:06:06,570 --> 01:06:09,890
dinner with, why you picked
those people, not just who you

1362
01:06:09,890 --> 01:06:12,130
picked.
And then we're going to talk in

1363
01:06:12,130 --> 01:06:14,770
a week.
And a lot of times emails would

1364
01:06:14,770 --> 01:06:18,650
come in that week saying, you
know, I'm so glad I took this

1365
01:06:18,650 --> 01:06:20,970
time.
Can we meet earlier?

1366
01:06:21,530 --> 01:06:24,890
Can we do that?
But there's always that.

1367
01:06:24,890 --> 01:06:30,490
It's that unavoidable reflection
and thought time that's Uber

1368
01:06:30,490 --> 01:06:32,530
important.
That is not easy.

1369
01:06:32,530 --> 01:06:35,410
That's another slow burn.
Yeah, and I don't like that.

1370
01:06:35,650 --> 01:06:37,610
You know, me.
My personality is like, go, go,

1371
01:06:37,610 --> 01:06:39,130
go.
Like, I just want to move.

1372
01:06:39,210 --> 01:06:41,690
Yeah, I have trouble with this,
like sit still, be

1373
01:06:41,690 --> 01:06:43,410
introspective.
I just want to do the thing.

1374
01:06:43,570 --> 01:06:47,050
Yeah, like 100% do the thing.
Yeah.

1375
01:06:48,170 --> 01:06:52,130
Yeah, man, that's wild.
Boy, we could go a lot of

1376
01:06:52,130 --> 01:06:53,210
different.
What do you think about this

1377
01:06:53,210 --> 01:06:54,690
table?
I like it.

1378
01:06:54,770 --> 01:06:57,580
I was.
I was wondering if we could

1379
01:06:57,580 --> 01:07:00,260
count the rings and figure out
how old I am or how old is that.

1380
01:07:00,260 --> 01:07:01,740
Might be that math part coming
out though.

1381
01:07:01,740 --> 01:07:05,900
Like I like to quantify things
but it looks as sweet.

1382
01:07:06,260 --> 01:07:12,140
We could probably estimate you
know if I do this is five rings,

1383
01:07:12,740 --> 01:07:20,780
so if I do 101520308540 and they
get tighter in the middle.

1384
01:07:20,780 --> 01:07:24,100
So I think you're probably had a
pretty good guess, I bet it's

1385
01:07:24,450 --> 01:07:27,490
between 80 and 100 I would say.
Yeah, that's impressive.

1386
01:07:27,770 --> 01:07:33,450
It was massive.
It was weird buying this because

1387
01:07:33,450 --> 01:07:35,450
I bought it.
How do you find this?

1388
01:07:35,770 --> 01:07:38,090
Yeah, well that actually is a
good question.

1389
01:07:38,090 --> 01:07:41,770
Really good question.
I was looking for a unique table

1390
01:07:41,850 --> 01:07:45,170
for the podcast and I knew I
wanted it to have something to

1391
01:07:45,170 --> 01:07:47,090
do with Maple.
Like I wanted it to be made of

1392
01:07:47,090 --> 01:07:49,240
Maple.
You're a Maple syrup producer

1393
01:07:49,240 --> 01:07:51,240
too, like you.
You get to the scale of the I

1394
01:07:51,240 --> 01:07:54,120
learned some lessons from you.
You have an operation, just you

1395
01:07:54,120 --> 01:07:56,720
have good equipment too.
I mean, equipment makes a huge

1396
01:07:56,720 --> 01:08:00,040
difference to cut down time.
Yeah, I knew I wanted it to be

1397
01:08:00,040 --> 01:08:03,840
something to do with Maple, so I
was searching for and I love,

1398
01:08:03,840 --> 01:08:05,920
I've always loved live edge
stuff like this.

1399
01:08:08,040 --> 01:08:12,400
But I was thinking more along
the lines of, like potentially I

1400
01:08:12,400 --> 01:08:15,120
would cut down a tree that was,
you know, nearing the completion

1401
01:08:15,120 --> 01:08:17,200
of its life or something and
make a table out of it.

1402
01:08:17,960 --> 01:08:22,479
And I found this from a really
cool dude just South of Green

1403
01:08:22,479 --> 01:08:25,760
Bay away is kind of in between
like Green Bay and Oshkosh

1404
01:08:26,840 --> 01:08:31,359
geographically.
And he had a different one that

1405
01:08:31,359 --> 01:08:33,760
was really unique looking.
It was significantly smaller

1406
01:08:33,760 --> 01:08:35,359
than this.
And it was completely done.

1407
01:08:36,200 --> 01:08:38,840
And we had sent some messages
back and forth.

1408
01:08:38,840 --> 01:08:42,970
He's like, you know, I got some
bigger ones too, Okay, Let's see

1409
01:08:42,970 --> 01:08:44,810
what you got.
So he sent me the pictures of a

1410
01:08:44,810 --> 01:08:47,810
couple and and there was this
one that from the picture looked

1411
01:08:47,810 --> 01:08:52,770
massive, like Okay got to see
that relatively impulsive.

1412
01:08:52,770 --> 01:08:56,569
So drove down there the next day
and like this thing was sitting

1413
01:08:56,569 --> 01:09:00,649
there and I didn't really
explore the opportunity.

1414
01:09:00,649 --> 01:09:03,010
It was unfinished at the time.
It wasn't done.

1415
01:09:03,010 --> 01:09:06,170
It didn't have the epoxy on.
It had this big gap in it.

1416
01:09:06,810 --> 01:09:08,569
That's filled.
That's filled, yeah.

1417
01:09:09,220 --> 01:09:11,140
And some character.
Yeah, absolutely.

1418
01:09:11,420 --> 01:09:13,939
Seeing some things.
Yeah, dude, that's the coolest

1419
01:09:13,939 --> 01:09:16,899
part about trees.
Obsessed with trees.

1420
01:09:16,899 --> 01:09:20,899
But went down there, saw this
thing, knew I was going to have

1421
01:09:20,899 --> 01:09:23,620
to have it.
He the price he had given me was

1422
01:09:24,020 --> 01:09:28,260
a completed table.
And my motherinlaw's husband is

1423
01:09:28,260 --> 01:09:30,020
relatively handy with this kind
of stuff.

1424
01:09:30,020 --> 01:09:32,300
So I said, what would you, what
would you part with it for?

1425
01:09:32,300 --> 01:09:34,899
Just the stand and this big
chunk of wood.

1426
01:09:35,319 --> 01:09:40,160
So we came to a deal and I
bought this chunk of wood, which

1427
01:09:40,160 --> 01:09:42,760
is a weird thing to do because I
have Maple trees everywhere.

1428
01:09:42,760 --> 01:09:46,319
Make Maple syrup.
Yeah, but nothing this huge that

1429
01:09:46,319 --> 01:09:48,720
was cut so well, Like, he cut it
to make a table out of it.

1430
01:09:48,720 --> 01:09:50,200
Yeah, So it was well worth it to
me.

1431
01:09:51,109 --> 01:09:56,430
And then Kevin was able to, you
know, do some epoxy work to the

1432
01:09:56,430 --> 01:09:59,830
top of this, filled it in and it
just turned out awesome.

1433
01:09:59,830 --> 01:10:03,310
And he, he messaged me about
this dripping stuff down the

1434
01:10:03,310 --> 01:10:04,430
side.
And he was like, do you want

1435
01:10:04,430 --> 01:10:06,830
this epoxy too?
Like he could have epoxy inside.

1436
01:10:07,390 --> 01:10:11,230
And I was like, that looks
exactly like dripping Maple SAP.

1437
01:10:11,590 --> 01:10:13,790
Like we have it does.
We have to leave that.

1438
01:10:13,990 --> 01:10:16,550
I was trying to lick it before,
yeah, where the camera came.

1439
01:10:16,550 --> 01:10:18,630
I'm glad we just waited till I
was done with that.

1440
01:10:18,670 --> 01:10:23,990
But yeah, so that's that's the
story behind the table, and I

1441
01:10:23,990 --> 01:10:25,590
couldn't be more excited about
it.

1442
01:10:26,430 --> 01:10:28,350
It's a statement piece.
Yeah, man.

1443
01:10:28,430 --> 01:10:32,070
It brings the space together.
Yeah, So that was pretty cool.

1444
01:10:32,070 --> 01:10:33,070
How long have you?
How long?

1445
01:10:33,310 --> 01:10:37,430
Like, when were you introduced
to making Maple syrup?

1446
01:10:37,430 --> 01:10:41,230
Like when do you first remember
seeing Maple SAP being boiled

1447
01:10:41,230 --> 01:10:42,790
and collected?
Really young.

1448
01:10:42,950 --> 01:10:46,840
I mean four or five.
But I did a science fair project

1449
01:10:46,840 --> 01:10:49,880
on it in like 6th grade where I
took a little stump and I

1450
01:10:49,880 --> 01:10:52,120
drilled a hole and through the
top and through the side and put

1451
01:10:52,120 --> 01:10:54,880
a sponge in there and filled
with water so it would drip out

1452
01:10:55,560 --> 01:10:57,080
at like a speed that was
consistent.

1453
01:10:57,080 --> 01:11:00,080
So not very scientific.
I just put more sponges until it

1454
01:11:00,080 --> 01:11:03,120
slowly dripped.
But then like I really got into

1455
01:11:03,120 --> 01:11:05,760
it and I made candy and like all
the kinds of stuff with it.

1456
01:11:06,080 --> 01:11:08,240
So then I was a little more
active help.

1457
01:11:08,240 --> 01:11:12,560
My my grandparents were the ones
that had the sugar shack and the

1458
01:11:12,560 --> 01:11:16,610
Maple trees and.
Between like 80 and 120 trees or

1459
01:11:16,610 --> 01:11:18,570
something.
I'm not sure on the exact

1460
01:11:18,570 --> 01:11:20,050
number.
I was just the helper always

1461
01:11:20,050 --> 01:11:23,130
when I was younger and then as I
got older I was at college or

1462
01:11:23,130 --> 01:11:26,690
whatnot or working now and so
yeah, I don't know, but it was

1463
01:11:26,690 --> 01:11:28,890
young.
Did you always make it with your

1464
01:11:28,890 --> 01:11:33,330
family too or no, we're only
you'd never know it by like

1465
01:11:33,330 --> 01:11:36,330
joining the Sugar Shack now.
But we started I think, I think

1466
01:11:36,330 --> 01:11:39,910
this year was our sixth year,
something like that.

1467
01:11:40,070 --> 01:11:42,430
And did you make it with someone
else first or did you just like

1468
01:11:42,430 --> 01:11:44,030
research?
And like, I want to do this.

1469
01:11:44,150 --> 01:11:47,190
It was always me and my dad, my
dad and I from the beginning.

1470
01:11:47,510 --> 01:11:49,430
I did most of like the research
about it.

1471
01:11:51,190 --> 01:11:54,230
And my dad is like, he's a he's
just a real handy dude, you

1472
01:11:54,270 --> 01:11:56,070
know, like, he can, he can make
stuff out of.

1473
01:11:56,150 --> 01:11:58,070
He's a Wisconsin gent.
Absolutely.

1474
01:11:58,070 --> 01:11:59,190
He can make stuff out of
nothing.

1475
01:11:59,190 --> 01:12:02,510
He but it still amazes me.
He built our whole sugar shack

1476
01:12:02,510 --> 01:12:05,230
out of pretty much just stuff he
had like laying around in his

1477
01:12:05,230 --> 01:12:07,630
woods.
It's fantastic.

1478
01:12:08,330 --> 01:12:13,850
And so he brought like that side
of that that like and still does

1479
01:12:13,850 --> 01:12:17,290
brings that like creative
building side to it.

1480
01:12:17,730 --> 01:12:23,210
And then I'm I just bring like
that that constant continuous

1481
01:12:23,210 --> 01:12:25,930
improvement mentality to it.
We're like, I just like to do

1482
01:12:25,930 --> 01:12:27,450
things as efficiently as
possible.

1483
01:12:28,050 --> 01:12:31,410
So I love learning new things
and I search it out and then I

1484
01:12:31,410 --> 01:12:34,970
get obsessed with it.
And now the combination of those

1485
01:12:34,970 --> 01:12:37,940
two things has us in a place
where we make quite a bit, and

1486
01:12:37,940 --> 01:12:40,340
it's just super, super fun.
And it's great that it's just

1487
01:12:40,340 --> 01:12:42,180
something I get to do with him
every year.

1488
01:12:42,180 --> 01:12:45,300
And it's a great time to get out
of the, you know, out of the

1489
01:12:45,300 --> 01:12:47,180
house.
By that time, you're ready to

1490
01:12:47,180 --> 01:12:48,860
get outside.
You're itching to be out of out

1491
01:12:49,060 --> 01:12:51,580
of the house.
Winter tends to drag on some

1492
01:12:51,580 --> 01:12:52,380
years.
Yeah.

1493
01:12:52,500 --> 01:12:56,540
Sometimes I I laugh sometimes
because I like, I like and I

1494
01:12:56,540 --> 01:12:58,820
like winter.
Like I firmly belong in

1495
01:12:58,820 --> 01:13:01,940
Wisconsin or like here or north
of where we are.

1496
01:13:01,940 --> 01:13:05,920
Because, like, you know, July
doesn't treat me well.

1497
01:13:06,080 --> 01:13:06,960
Really.
So I'm.

1498
01:13:07,040 --> 01:13:10,120
I'm here.
But at at the same time there is

1499
01:13:10,120 --> 01:13:14,000
a certain freshness about spring
that you're ready to change and

1500
01:13:14,000 --> 01:13:16,120
and just like, start that new
year.

1501
01:13:16,840 --> 01:13:19,200
So that's a great time to do
Maple syrup.

1502
01:13:19,200 --> 01:13:22,560
But that's why that's why I
decided to buy the table.

1503
01:13:22,560 --> 01:13:25,640
I knew I wanted something.
Maple by happenstance.

1504
01:13:25,640 --> 01:13:28,680
Life's a really weird thing that
points you in the directions

1505
01:13:28,680 --> 01:13:30,120
that you don't know you should
find.

1506
01:13:30,120 --> 01:13:32,960
And I connected with this dude
who had this big old Maple.

1507
01:13:33,410 --> 01:13:36,010
I think he called it a cookie.
That's a word.

1508
01:13:36,010 --> 01:13:38,890
I guess I a word in what he does
because he made some

1509
01:13:38,890 --> 01:13:42,730
unbelievable looking stuff and I
think he called this a Maple

1510
01:13:42,730 --> 01:13:44,930
cookie.
I I couldn't believe like how

1511
01:13:44,930 --> 01:13:48,810
thick it was and how.
Heavy is this.

1512
01:13:49,410 --> 01:13:51,170
It's pretty heavy.
You can ask producer Dan.

1513
01:13:51,170 --> 01:13:54,010
He helped me carry it up before
we started Today.

1514
01:13:54,810 --> 01:13:57,010
It's it's heavy enough.
It's.

1515
01:13:57,570 --> 01:14:01,520
Not like it's heavy enough and
fun fact, it's not even

1516
01:14:01,520 --> 01:14:04,920
connected to the pedestal yet.
Just sitting on there, yeah.

1517
01:14:05,160 --> 01:14:09,280
So I'm gonna put some like lag
bolts in it later today or maybe

1518
01:14:09,280 --> 01:14:11,600
over the weekend.
I'll try not to break it.

1519
01:14:11,720 --> 01:14:14,840
Yeah, it's probably it would
shake, but it's heavy enough

1520
01:14:14,840 --> 01:14:17,920
that it's not gonna fall and if
it does, like whichever way it

1521
01:14:17,920 --> 01:14:19,720
goes like we're not going to be
a happy.

1522
01:14:20,160 --> 01:14:23,080
No, I'll flip instead of Bush.
Yeah.

1523
01:14:24,040 --> 01:14:26,200
Yeah.
So you all you talked about

1524
01:14:26,200 --> 01:14:29,160
Maple candy in there?
I saw something cool.

1525
01:14:29,160 --> 01:14:31,480
This was years ago and this is
something that's like floated to

1526
01:14:31,480 --> 01:14:35,160
the the back burner for me.
But what was your candy process

1527
01:14:35,160 --> 01:14:35,960
like?
How'd you do it?

1528
01:14:37,360 --> 01:14:41,080
So take the Maple syrup, bring
it inside and then put it on the

1529
01:14:41,080 --> 01:14:43,640
stove to get it really, really
hot.

1530
01:14:43,640 --> 01:14:45,160
I don't, I don't remember the
temperature.

1531
01:14:45,160 --> 01:14:47,960
It's been a while now, but there
was a certain temperature point

1532
01:14:47,960 --> 01:14:50,760
we're shooting for.
And then just boil it.

1533
01:14:50,760 --> 01:14:52,520
I mean like almost like you're
gonna make like.

1534
01:14:53,240 --> 01:14:54,640
Caramel or something like that,
right?

1535
01:14:54,840 --> 01:14:57,720
You've got your butter and your
brown sugar and you're going

1536
01:14:57,720 --> 01:14:59,880
after it.
That's a really weird

1537
01:14:59,880 --> 01:15:03,240
description for that process.
But do that.

1538
01:15:03,240 --> 01:15:05,360
And then I just poured it into
molds, like cool.

1539
01:15:05,400 --> 01:15:08,440
And I made suckers.
So you'd put sticks in there or

1540
01:15:08,640 --> 01:15:11,000
just molds like little.
I don't know, look like rip your

1541
01:15:11,000 --> 01:15:13,560
barrels or something like just
little circular molds or

1542
01:15:13,560 --> 01:15:15,360
cylindrical molds.
It was.

1543
01:15:15,400 --> 01:15:17,200
It was easy.
It's just all temperature.

1544
01:15:17,240 --> 01:15:18,840
Same as actually making this up,
right?

1545
01:15:18,840 --> 01:15:20,600
You're looking for certain
temperature points, You're

1546
01:15:20,600 --> 01:15:22,400
looking for certain sugar
content.

1547
01:15:22,640 --> 01:15:24,400
You're trying to get that when
you're trying to get to

1548
01:15:24,400 --> 01:15:27,200
crystallized too, Yeah.
Well, don't tell the hardcore

1549
01:15:27,200 --> 01:15:30,160
Maple there's that, because it's
density you're looking for which

1550
01:15:30,160 --> 01:15:32,480
creates a temperature.
That's that.

1551
01:15:32,480 --> 01:15:35,600
Sugar content though is a
measure of density, cuz it's the

1552
01:15:35,600 --> 01:15:38,480
amount of sugar content per
whatever instrument you're

1553
01:15:38,480 --> 01:15:40,480
making.
A lot of people go wrong because

1554
01:15:40,480 --> 01:15:43,820
the the temperature can be
different even by the day.

1555
01:15:43,940 --> 01:15:45,420
Yeah, well, that's barometric
pressure.

1556
01:15:45,420 --> 01:15:47,420
Like all that.
It is more nuanced than I'm

1557
01:15:47,420 --> 01:15:49,380
making it sound.
I'm not trying to disparage

1558
01:15:50,220 --> 01:15:53,580
Maple syrup and makers or
enthusiasts.

1559
01:15:54,860 --> 01:15:59,060
Yes, yeah, but yeah, it mostly
is temperature.

1560
01:15:59,220 --> 01:16:02,620
But the I asked because a few
years ago I saw this thing.

1561
01:16:02,700 --> 01:16:04,420
Still don't know if it's true,
haven't explored it.

1562
01:16:04,420 --> 01:16:06,900
But it's something that's one of
those, like little worms that

1563
01:16:06,900 --> 01:16:09,900
like dug into my mind and stuck
where they.

1564
01:16:10,580 --> 01:16:13,700
All they did to make the Maple
candy was boiled it too far, got

1565
01:16:13,700 --> 01:16:15,940
it too dense and dumped it in
snow piles.

1566
01:16:16,420 --> 01:16:24,740
And it made like this moldable
kind of like kind of like a

1567
01:16:24,740 --> 01:16:30,220
taffy consistency that they
rolled onto a stick and then it

1568
01:16:30,220 --> 01:16:35,250
hardened like that and that.
That was the Maple candy one,

1569
01:16:35,290 --> 01:16:37,210
you know.
One kind of bummer about that is

1570
01:16:37,210 --> 01:16:41,170
that would be an expensive
sucker, You know, because if you

1571
01:16:41,170 --> 01:16:43,690
go too far, you have less
product as is.

1572
01:16:44,010 --> 01:16:48,410
And say you have 1/2 / 1/3 of a
pint in there.

1573
01:16:48,810 --> 01:16:52,050
You know that's like a $5 sucker
that you're having, but it might

1574
01:16:52,050 --> 01:16:54,290
be worth it.
You never know, but I've always

1575
01:16:54,290 --> 01:16:57,250
been curious if that would work.
I don't remember how long they

1576
01:16:57,250 --> 01:16:59,170
lasted, so I don't know if
they're worth it like the

1577
01:16:59,170 --> 01:17:01,330
suckers themselves, like it
might have only been like 10,

1578
01:17:01,650 --> 01:17:04,360
like 10 minutes.
I don't know what your price

1579
01:17:04,360 --> 01:17:07,000
point for 10 minutes of
enjoyment are Maple syrup, but

1580
01:17:07,000 --> 01:17:08,920
it depends on the day.
I think that would work, cuz

1581
01:17:08,920 --> 01:17:11,360
I've ever seen like people like
with the taffy hooks, because

1582
01:17:11,360 --> 01:17:14,980
I'd be the same concept right?
Yeah, how fun does that job?

1583
01:17:14,980 --> 01:17:17,740
Look dude, I could do that for a
while the with the taffy hooks

1584
01:17:18,300 --> 01:17:20,620
and doing the different.
Colors does sweat make it taste

1585
01:17:20,620 --> 01:17:23,580
better?
Because I would not be cut out

1586
01:17:23,580 --> 01:17:27,580
for that job unless they have
like a whole sweat band or on my

1587
01:17:27,580 --> 01:17:29,740
forehead and like a catcher
under my chin.

1588
01:17:29,980 --> 01:17:31,740
It would be extra salty.
That's taffy.

1589
01:17:31,740 --> 01:17:34,340
I'm done everything.
Like, is this like salted

1590
01:17:34,340 --> 01:17:35,900
caramel?
I was like, no, it's that's a

1591
01:17:35,900 --> 01:17:38,060
Garret.
That's a Garret product, man.

1592
01:17:38,060 --> 01:17:39,660
That's where saltwater taffy
comes from.

1593
01:17:39,980 --> 01:17:43,650
That's that could be.
Cuz it's gotta be hot, right?

1594
01:17:44,090 --> 01:17:46,850
Cuz it's warm, but it's cool to
a certain temperature where it's

1595
01:17:46,850 --> 01:17:50,010
still pliable because when it
fully cools it gets pretty hard.

1596
01:17:50,090 --> 01:17:52,890
Yeah, I don't think I could do
it.

1597
01:17:53,090 --> 01:17:56,210
I think the radiant heat I would
turn into something disgusting.

1598
01:17:57,490 --> 01:18:03,870
Yeah, you do get moist.
Makes, I think.

1599
01:18:04,870 --> 01:18:05,870
I sweat.
Glands work.

1600
01:18:05,870 --> 01:18:08,310
I think we talked about that one
time you came, played basketball

1601
01:18:08,310 --> 01:18:11,230
a couple times, and that's a
that's an untalked about

1602
01:18:11,230 --> 01:18:13,870
advantage in basketball.
No one ever wants to guard the

1603
01:18:13,870 --> 01:18:15,030
dude the.
Slippery dude.

1604
01:18:15,310 --> 01:18:19,070
Yes, shirts versus skins.
I'll be skins all day, even if

1605
01:18:19,070 --> 01:18:21,710
it's not like I'm not Pete
Garrett physique right now.

1606
01:18:22,070 --> 01:18:25,230
But I would do it because yeah,
you can't.

1607
01:18:25,230 --> 01:18:27,670
You try to put a hand on me.
Like hand check, like great pass

1608
01:18:27,670 --> 01:18:28,750
me.
It works.

1609
01:18:28,830 --> 01:18:31,150
It works.
We all know it like that is

1610
01:18:31,150 --> 01:18:34,150
definitely throwing me off my
game and playing pick up all

1611
01:18:34,150 --> 01:18:38,390
we're like if someone slimed
right up I'm not coming like I'm

1612
01:18:38,390 --> 01:18:41,310
gonna do the old age you go
right by and I'll try to block.

1613
01:18:41,390 --> 01:18:43,030
Out I'll try to swipe as you
pass.

1614
01:18:43,350 --> 01:18:45,950
Make it look like I tried.
If I don't get it, your big man

1615
01:18:45,950 --> 01:18:49,150
downstairs problem because I'm
not trying to play that game and

1616
01:18:49,150 --> 01:18:52,750
like.
Yeah, that's no, I sweat a lot.

1617
01:18:52,830 --> 01:18:54,830
I don't know if it was like,
that's why I was conditioned

1618
01:18:54,830 --> 01:18:56,510
growing up and my dad was always
like.

1619
01:18:57,030 --> 01:18:59,190
I can't take more off.
Y'all can put more on if you're

1620
01:18:59,190 --> 01:19:02,830
too cold and that was that was
our house model or motto.

1621
01:19:03,070 --> 01:19:06,270
So we always kept the A/C low
and I I like that to this day.

1622
01:19:06,270 --> 01:19:11,510
Like oh me and heat.
Yeah, not really matching, man.

1623
01:19:11,510 --> 01:19:14,070
My wife's in the same boat.
Samantha says the same thing.

1624
01:19:14,150 --> 01:19:17,270
She likes a cold house.
And we didn't think about like

1625
01:19:17,270 --> 01:19:19,910
buying a two-story house, how
the second story stays a little

1626
01:19:19,910 --> 01:19:22,070
bit warmer to where you have the
thermostat set.

1627
01:19:22,110 --> 01:19:25,430
You know she doesn't.
Bedroom on the first or second

1628
01:19:25,470 --> 01:19:27,960
floor for you second.
Yeah, it's tough.

1629
01:19:27,960 --> 01:19:31,080
Look, we got the same situation.
That's how I know it's a tough

1630
01:19:31,120 --> 01:19:32,560
look.
It's like I'll go sleep in the

1631
01:19:32,560 --> 01:19:36,760
basement tonight.
Yeah, absolutely, man.

1632
01:19:37,280 --> 01:19:39,000
Yeah, the weird things that our
bodies do.

1633
01:19:40,080 --> 01:19:45,120
All I can think about now is the
the taffy making process.

1634
01:19:45,120 --> 01:19:48,360
Like I I've seriously thought
about that in my life.

1635
01:19:48,360 --> 01:19:52,000
Like do though, does that kind
of like work ever appeal to you,

1636
01:19:52,000 --> 01:19:56,980
where it's more of like that you
can see an immediate product

1637
01:19:57,220 --> 01:20:01,860
from your output?
I just had a conversation.

1638
01:20:01,980 --> 01:20:04,620
Just it was a few months ago, I
had a conversation and one of my

1639
01:20:04,620 --> 01:20:07,460
engineering friends, he's a
computer scientist, does a lot

1640
01:20:07,460 --> 01:20:10,830
of code and he's like, you know
how hard it is to develop a

1641
01:20:10,830 --> 01:20:12,350
product that you can never
touch?

1642
01:20:12,990 --> 01:20:15,190
And I never thought about that
job specifically, right.

1643
01:20:15,470 --> 01:20:17,470
But then I started thinking
about even, you know, marketing,

1644
01:20:17,470 --> 01:20:19,710
Like, I get to read what I write
or other people do.

1645
01:20:19,710 --> 01:20:21,710
So there's like sometimes
something tangible or there's a

1646
01:20:21,710 --> 01:20:24,390
magazine or some publication
like, that's cool, right?

1647
01:20:24,870 --> 01:20:28,710
But I'm not building anything
that will be useful as a

1648
01:20:28,790 --> 01:20:32,190
physical commodity.
I'm not saying what I do isn't

1649
01:20:32,190 --> 01:20:35,470
useful or beneficial at times.
I do it because I think it can

1650
01:20:35,470 --> 01:20:38,680
be, and it is.
But the fact of building

1651
01:20:38,680 --> 01:20:41,000
something that you can, like,
hand to somebody, like here,

1652
01:20:41,240 --> 01:20:46,360
enjoy this thing, seems awesome.
And I wish sometimes I'd like

1653
01:20:46,360 --> 01:20:49,840
sometimes I think about just the
gratification of even like, I

1654
01:20:49,840 --> 01:20:52,680
like messing around with some
carpentry, like made a nice

1655
01:20:52,680 --> 01:20:55,600
headboard for Brooke and I with
switches and lights and all this

1656
01:20:55,600 --> 01:20:56,800
stuff.
We can plug our phones right

1657
01:20:56,800 --> 01:20:58,400
into the headboard.
We've got.

1658
01:20:58,520 --> 01:21:02,210
It's nothing crazy, but now I
get to see everything like,

1659
01:21:02,210 --> 01:21:05,410
yeah, like I we use that, like
that is such a benefit like that

1660
01:21:05,410 --> 01:21:07,650
has some great features that we
didn't have before.

1661
01:21:08,090 --> 01:21:10,330
So yeah, I I can identify at
that.

1662
01:21:10,370 --> 01:21:12,650
Are you in the same boat like?
There's such an appeal to it.

1663
01:21:12,770 --> 01:21:16,050
There's such an appeal to it
that like I make it a point to

1664
01:21:16,050 --> 01:21:20,290
do stuff like that because I
have to get that outlet

1665
01:21:20,450 --> 01:21:22,370
sometimes because there's such
an appeal.

1666
01:21:22,650 --> 01:21:26,410
I think that go and even past
having like the tangible product

1667
01:21:26,410 --> 01:21:32,050
at the end.
Just having it be a more a more

1668
01:21:32,250 --> 01:21:35,890
active thing to do.
So I think a really relevant

1669
01:21:35,890 --> 01:21:39,170
thing to this right now is the
whole UPS conversation.

1670
01:21:39,450 --> 01:21:43,050
Where have you seen all that
their wages are getting raised?

1671
01:21:43,330 --> 01:21:47,460
Yeah, which is awesome.
Really livable minimum wages now

1672
01:21:47,460 --> 01:21:49,900
for full time.
Like high salaries, right?

1673
01:21:49,900 --> 01:21:52,140
Super high salaries, yeah, full
time U, PS:.

1674
01:21:52,140 --> 01:21:55,500
Drivers, I think they're raising
it to like $44.00 an hour from

1675
01:21:55,500 --> 01:21:57,780
like 40 or 41, something like
that.

1676
01:21:59,780 --> 01:22:03,980
And one, there's a couple couple
layers to that conversation that

1677
01:22:03,980 --> 01:22:08,300
we could talk about.
But one, it's weird to me to see

1678
01:22:08,740 --> 01:22:12,700
the, like the people comment to
like the web trolls, you know,

1679
01:22:12,700 --> 01:22:17,050
comment on that stuff and say.
If they make 44, I deserve 54

1680
01:22:17,050 --> 01:22:20,410
because I do this and I do that.
It's like, well, that's a really

1681
01:22:20,410 --> 01:22:22,170
weird thing.
Like, I looked up how much money

1682
01:22:22,170 --> 01:22:25,490
UPS profited, and it's plenty.
So they're doing just fine.

1683
01:22:25,490 --> 01:22:27,970
Why can't the employees have
some of the people actually

1684
01:22:27,970 --> 01:22:32,930
doing it, Which is awesome.
It's a valued commodity.

1685
01:22:32,930 --> 01:22:36,570
We all need stuff delivered.
Places like and since Amazon

1686
01:22:36,570 --> 01:22:39,690
like if it's not next day or two
day, you're not competing in the

1687
01:22:39,690 --> 01:22:40,730
market anymore.
Yep.

1688
01:22:41,170 --> 01:22:44,890
So it's a crucial need because
like we are conditioned to think

1689
01:22:44,890 --> 01:22:48,250
that now a. 100%, yeah, we we
are the puppets on the strings

1690
01:22:48,250 --> 01:22:53,210
that now expect that because
we've gotten it, but what we can

1691
01:22:53,210 --> 01:22:54,890
maybe talk about that more in a
in a second.

1692
01:22:54,890 --> 01:22:56,170
So I don't forget what I'm
getting at.

1693
01:22:56,170 --> 01:23:03,890
But no, the the, the aspects of
that job, the actual job,

1694
01:23:03,890 --> 01:23:07,610
thinking about doing that all
day has a certain appeal to me.

1695
01:23:09,960 --> 01:23:13,240
At the end of the day, you know
exactly the outcome.

1696
01:23:13,720 --> 01:23:17,120
There's really not a whole lot
to bring with you past that.

1697
01:23:17,440 --> 01:23:21,560
You know it it's start again the
next day which has an appeal,

1698
01:23:21,720 --> 01:23:26,680
right.
And just the the activity now I

1699
01:23:26,680 --> 01:23:29,320
saw now we can dive into that
whole money thing because I

1700
01:23:29,320 --> 01:23:30,880
think it's an interesting thing
to talk about.

1701
01:23:31,040 --> 01:23:35,440
We could probably geek out a
little bit, but the the classic

1702
01:23:35,560 --> 01:23:37,840
media spin that we've been
talking about in the show.

1703
01:23:38,380 --> 01:23:42,420
The headlines have been like
$170,000 a year are what you

1704
01:23:42,420 --> 01:23:44,460
know they make.
Well, if you do the quick math

1705
01:23:44,460 --> 01:23:47,220
and you had 40 bucks an hour
isn't getting you $170,000 a

1706
01:23:47,220 --> 01:23:49,300
year.
That's total compensation

1707
01:23:49,300 --> 01:23:51,660
package.
So they have a really aggressive

1708
01:23:51,660 --> 01:23:54,620
pension that they put a
significant amount of money in

1709
01:23:54,620 --> 01:23:58,820
every year for the employees.
That's added in, of course,

1710
01:23:59,260 --> 01:24:01,540
Health insurance benefits, stuff
like that.

1711
01:24:02,230 --> 01:24:05,670
And another thing is that UPS
drivers work a ton of overtime

1712
01:24:05,670 --> 01:24:08,550
from what I understand like
especially busy times.

1713
01:24:08,590 --> 01:24:11,030
My holidays peak times, I'm
sure.

1714
01:24:11,230 --> 01:24:12,790
Prime day?
Absolutely.

1715
01:24:12,790 --> 01:24:13,750
Just get.
Slammed.

1716
01:24:13,830 --> 01:24:16,870
Yep.
So you're thinking about, OK, 44

1717
01:24:16,870 --> 01:24:19,990
dollars is going to turn into 66
really quickly.

1718
01:24:19,990 --> 01:24:24,040
Now that's a boatload of money.
But to me, again, I've always

1719
01:24:24,040 --> 01:24:25,800
been kind of a workers rights
junkie.

1720
01:24:25,800 --> 01:24:27,200
Like, I like people making
money.

1721
01:24:27,280 --> 01:24:30,880
Like, you know, we've seen CEO
salaries raise and raise and

1722
01:24:30,880 --> 01:24:31,840
raise.
Let's pay the people.

1723
01:24:32,280 --> 01:24:33,920
So that's great.
I think it's awesome that

1724
01:24:33,920 --> 01:24:36,440
they're getting paid, but like,
it's worth time.

1725
01:24:36,440 --> 01:24:40,480
And 1/2 when they're on, you
know, I'll wear 11 away from

1726
01:24:40,480 --> 01:24:44,240
their family and let that person
make their money.

1727
01:24:44,240 --> 01:24:46,480
It's weird to me that the online
trolls get after him.

1728
01:24:46,480 --> 01:24:48,600
And they're like, Oh my
goodness, I need this because I

1729
01:24:48,600 --> 01:24:50,080
do this.
Yeah.

1730
01:24:50,360 --> 01:24:53,000
And it's so that that might be
that competition that Terry

1731
01:24:53,000 --> 01:24:54,720
Crews was talking about, like
that one.

1732
01:24:54,720 --> 01:24:56,840
Yeah.
Like, does that really impact

1733
01:24:56,840 --> 01:25:00,360
you?
And why am I mad about it?

1734
01:25:00,520 --> 01:25:03,800
Because like you said that for
everything that we're talking

1735
01:25:03,800 --> 01:25:05,360
about, it's a benefit to the
employees.

1736
01:25:05,880 --> 01:25:09,400
Why don't we want more companies
to create benefits for their

1737
01:25:09,400 --> 01:25:12,000
employees or livable wages or
increase salaries?

1738
01:25:12,460 --> 01:25:14,660
I don't think anyone's gotten a
pay raise and be like, darn, I

1739
01:25:14,660 --> 01:25:16,500
got a pay raise this year.
I wish they would have cut it.

1740
01:25:16,740 --> 01:25:18,780
No, that's never happened in the
history of the world.

1741
01:25:18,780 --> 01:25:21,780
I feel like what?
So why are you jealous?

1742
01:25:21,780 --> 01:25:25,100
Like it's not a competition.
Go be a UPS driver, then then

1743
01:25:25,100 --> 01:25:26,940
you can compete with them and
like, get your route done

1744
01:25:26,940 --> 01:25:27,820
faster.
I don't know.

1745
01:25:28,220 --> 01:25:30,820
I don't know what your metric
is, if there's bonuses for that,

1746
01:25:30,820 --> 01:25:33,740
but just like, OK, then you can
do something about it though,

1747
01:25:33,740 --> 01:25:35,780
like you can change.
Yeah, I don't know.

1748
01:25:35,900 --> 01:25:37,860
I always get mad when you
complain and don't have a

1749
01:25:37,860 --> 01:25:41,070
solution, or if you critique and
don't have a good solution

1750
01:25:41,070 --> 01:25:43,350
because I was just complaining
or I don't know, I came up with

1751
01:25:43,350 --> 01:25:45,510
some quote that I thought
sounded smart and I regurgitated

1752
01:25:45,510 --> 01:25:49,430
sometimes.
Yeah, and that's a thing.

1753
01:25:49,590 --> 01:25:52,230
I another thing I saw, I don't
know how true this is, but it

1754
01:25:52,230 --> 01:25:55,950
takes them a long time to be the
full time certified status.

1755
01:25:55,950 --> 01:25:59,870
A lot of people kind of toil
through the part time for years

1756
01:26:00,150 --> 01:26:02,910
waiting for that full time
positional because I don't know

1757
01:26:02,910 --> 01:26:04,670
if they have specific routes or
how they do it.

1758
01:26:05,190 --> 01:26:10,690
But yeah, I think that's a.
That's a common misconception.

1759
01:26:10,690 --> 01:26:15,370
I think and I think some of it
comes from, I don't know that

1760
01:26:15,410 --> 01:26:19,130
everyone has a really solid
understanding of like corporate

1761
01:26:19,130 --> 01:26:21,090
profit structure and things like
that.

1762
01:26:21,090 --> 01:26:25,330
Because I think a lot of our
lenses come from small business.

1763
01:26:25,330 --> 01:26:28,690
That's what we are like.
We all have a neighbor.

1764
01:26:28,690 --> 01:26:30,930
We all have a friend.
We all have a family member that

1765
01:26:30,930 --> 01:26:34,690
owns a small business and
understand the.

1766
01:26:35,670 --> 01:26:39,430
Some of the hurdles that that
can be to pay somebody what you

1767
01:26:39,430 --> 01:26:41,910
wish you could.
As a small business owner

1768
01:26:42,670 --> 01:26:45,670
working broadcasting for a
while, I saw that first hand of

1769
01:26:45,670 --> 01:26:49,670
how small business is impacted
compared to when you know what

1770
01:26:49,670 --> 01:26:53,470
your bottom line is and you know
what the place is making that

1771
01:26:53,470 --> 01:26:57,510
can be really tough.
That's a very, very different

1772
01:26:57,510 --> 01:27:00,430
thing than U PS:'s goes through
on a daily basis.

1773
01:27:00,860 --> 01:27:03,740
And they've made the decision to
treat their employees well

1774
01:27:03,740 --> 01:27:06,940
because they know it's going to
end up good for business in the

1775
01:27:06,940 --> 01:27:09,540
long run.
We hear about everybody.

1776
01:27:09,540 --> 01:27:12,020
This war for talent have been
struggling to find people.

1777
01:27:12,020 --> 01:27:15,740
I guarantee they're not at a
loss of applicants to be full

1778
01:27:15,740 --> 01:27:18,140
time delivery driver.
No, I mean if you can increase

1779
01:27:18,140 --> 01:27:21,980
your wages by what is that 10%,
a $4.00 increase at $40 or

1780
01:27:21,980 --> 01:27:25,740
something like that, yeah.
Who's not going to take a 10%

1781
01:27:25,740 --> 01:27:27,380
increase?
Yeah, that's unheard of.

1782
01:27:27,380 --> 01:27:31,570
I feel like in like besides like
maybe where you have big bonus

1783
01:27:31,570 --> 01:27:33,530
structures and day trading or
something like that when you're

1784
01:27:33,530 --> 01:27:38,050
hitting quotas or sales, but in
a regular 9:00 to 5:00 or maybe

1785
01:27:38,050 --> 01:27:41,450
in this area six to two like in
manufacturing, you're not seeing

1786
01:27:41,450 --> 01:27:44,050
that, you're over, you're seeing
your cost of living increase.

1787
01:27:44,050 --> 01:27:46,770
And if you're lucky and it might
not even keep up with inflation,

1788
01:27:46,770 --> 01:27:50,170
especially these last few years,
like, yeah, no, good for you.

1789
01:27:50,170 --> 01:27:52,170
UPS, You said UPS.
Yeah.

1790
01:27:52,250 --> 01:27:53,690
OK, Yeah.
Yeah.

1791
01:27:53,930 --> 01:27:56,450
No, I'll have to look into that.
I feel so uninformed.

1792
01:27:57,890 --> 01:27:59,850
Man, But yeah, that so kind of
get back.

1793
01:28:00,510 --> 01:28:03,190
That type of work, there's a,
there's a draw, there's a draw

1794
01:28:03,190 --> 01:28:07,390
to it, and I think that outlet
comes out, you know, for

1795
01:28:07,390 --> 01:28:09,950
everyone in different ways
probably, yeah.

1796
01:28:10,070 --> 01:28:12,630
Tell me about that.
So you made a headboard and you

1797
01:28:12,630 --> 01:28:18,070
put outlets and stuff in it.
Yeah, well, I it works.

1798
01:28:18,070 --> 01:28:20,350
It has, though.
I put a power strip on the back

1799
01:28:20,910 --> 01:28:24,190
and then I ran chargers that
came out.

1800
01:28:24,190 --> 01:28:27,790
And so there's individual, like
instead of night stands, they're

1801
01:28:27,790 --> 01:28:30,710
built into the headboard.
There's little shelves, and then

1802
01:28:30,710 --> 01:28:34,550
they have little chargers that
sit and a little adapter, so you

1803
01:28:34,550 --> 01:28:36,550
can just plug your phone right
into the headboard, flush with

1804
01:28:36,550 --> 01:28:38,710
it pretty much, and then you've
got your phone charging.

1805
01:28:38,710 --> 01:28:41,030
And then we've got individual
lights with switches right on

1806
01:28:41,030 --> 01:28:43,550
the side.
So like, I read a lot, something

1807
01:28:43,550 --> 01:28:45,470
I really enjoy.
So if I'm reading at night, I

1808
01:28:45,470 --> 01:28:47,750
can just toggle my switch on and
off just by reaching over.

1809
01:28:47,750 --> 01:28:49,270
I don't have to go flip a switch
anywhere.

1810
01:28:49,470 --> 01:28:51,670
So everything's wired.
So it comes directly to your

1811
01:28:51,670 --> 01:28:53,710
side.
So I don't know.

1812
01:28:54,110 --> 01:28:56,190
You know what boggles my mind is
that you do it most of your

1813
01:28:56,190 --> 01:28:59,920
reading on your phone.
Oh well, I get the Kindle

1814
01:28:59,920 --> 01:29:02,800
Unlimited app.
It's a monthly subscription and

1815
01:29:03,360 --> 01:29:06,080
I am the customer they didn't
plan the app for.

1816
01:29:07,080 --> 01:29:09,560
I make sure I get every dollar
worth cuz I read as much as

1817
01:29:09,560 --> 01:29:12,440
possible.
Yeah, so that's why I probably

1818
01:29:12,440 --> 01:29:15,910
read most on my phone.
I have every library membership

1819
01:29:15,910 --> 01:29:19,150
in the county too, but rarely do
I pick up a physical book

1820
01:29:19,150 --> 01:29:21,030
nowadays.
Samantha's been doing that too,

1821
01:29:21,430 --> 01:29:23,550
but I do.
You have a Kindle too?

1822
01:29:23,590 --> 01:29:25,150
No, you don't.
So you don't even have the

1823
01:29:25,150 --> 01:29:26,350
Kindle.
You have Kindle Unlimited and

1824
01:29:26,350 --> 01:29:28,910
you just do it on your phone.
Yep, See, she has the Kindle and

1825
01:29:28,910 --> 01:29:32,910
the phone and there will be
strategically placed throughout

1826
01:29:32,910 --> 01:29:36,180
the house, I've noticed.
Having a 2 year old, it's

1827
01:29:36,180 --> 01:29:38,580
different when you get time to
do something.

1828
01:29:38,580 --> 01:29:41,500
So she'll have him placed like
okay if he's sitting and eating

1829
01:29:41,500 --> 01:29:43,020
for a while.
Bang, I'm gonna read on my

1830
01:29:43,020 --> 01:29:45,140
Kindle for a little bit.
If she gets a chance to sit on

1831
01:29:45,140 --> 01:29:47,060
the couch for a minute, boom,
she can read her phone there.

1832
01:29:47,580 --> 01:29:52,740
Yeah, Ida.
And it's probably.

1833
01:29:53,090 --> 01:29:55,290
Easier than I think it would be,
because it's the same as

1834
01:29:55,290 --> 01:29:57,770
strolling, scrolling, you know,
Like you just, yeah, and you can

1835
01:29:57,770 --> 01:30:00,170
adjust the text size, everything
like that.

1836
01:30:01,050 --> 01:30:03,970
I do it cuz I like I'm the weird
guy, like I'm waiting at a

1837
01:30:03,970 --> 01:30:05,370
concert.
There's an hour we got there an

1838
01:30:05,370 --> 01:30:07,370
hour early.
I'll SWIP up my phone and read

1839
01:30:07,970 --> 01:30:09,610
like, I don't know, I need to
pass the time.

1840
01:30:09,610 --> 01:30:12,410
And if I'm not with a group,
people like, whatever, I'll just

1841
01:30:12,410 --> 01:30:14,610
read.
So I like just having it on me

1842
01:30:14,610 --> 01:30:16,330
all the time.
I got that thing on me.

1843
01:30:18,210 --> 01:30:19,610
Keep it loaded.
Lots of books.

1844
01:30:21,290 --> 01:30:23,510
Yeah, man.
Well, yeah, So that's that's

1845
01:30:23,510 --> 01:30:25,390
probably why I read on my phone.
Just convenience.

1846
01:30:25,510 --> 01:30:28,230
Yeah, I'm wondering if.
I'm wondering if we're going to

1847
01:30:28,230 --> 01:30:31,190
be able to hear my cat eating
right now.

1848
01:30:31,190 --> 01:30:33,470
I forgot to.
I forgot to lock the cat door

1849
01:30:33,630 --> 01:30:35,790
and luckily he's leaving.
That one.

1850
01:30:35,790 --> 01:30:38,030
Doesn't really.
That one cares so much about

1851
01:30:38,030 --> 01:30:40,230
what people think.
Yeah, don't touch that one, I

1852
01:30:40,270 --> 01:30:42,150
was told.
Yeah, he does this.

1853
01:30:43,070 --> 01:30:46,870
So he's the classic cat where,
like, he tries to intimidate

1854
01:30:46,910 --> 01:30:48,910
anybody that comes in the house
that doesn't live here.

1855
01:30:48,910 --> 01:30:50,990
Like he literally thinks he's a
lion.

1856
01:30:51,690 --> 01:30:54,370
And he's ��3.00 or ��7.00 or
whatever a cat is.

1857
01:30:54,810 --> 01:30:57,130
So his couple of his go to
moves.

1858
01:30:57,130 --> 01:31:00,050
Someone will come over and like
sit on our couch and he'll like

1859
01:31:00,410 --> 01:31:04,450
perch right behind their head
and just be like, I'm here, I'm

1860
01:31:04,450 --> 01:31:07,490
here and he'll like look at him
monitoring, monitoring,

1861
01:31:07,490 --> 01:31:11,290
watching.
And then he does this.

1862
01:31:12,330 --> 01:31:16,450
He plays this possum.
Or like he's very fluffy and

1863
01:31:16,530 --> 01:31:20,610
he's incredibly soft.
And he just looks really cute.

1864
01:31:20,890 --> 01:31:24,330
So he'll do this thing where he,
like everybody thinks that he

1865
01:31:24,330 --> 01:31:28,370
wants you to pet them All signs
point to pet me, I'm a Kitty.

1866
01:31:28,970 --> 01:31:35,210
And then as soon as the hand
touches a cat, complete 180 and

1867
01:31:35,210 --> 01:31:39,210
you're bit.
So yeah, he he plays this, he

1868
01:31:39,210 --> 01:31:41,610
plays this part really well of
the villain.

1869
01:31:41,770 --> 01:31:44,970
I think he thinks that he he
could probably take down the

1870
01:31:44,970 --> 01:31:49,110
wildebeest by himself, but.
Yeah, he's something else.

1871
01:31:49,110 --> 01:31:51,510
You don't touch.
That one was a fellow cat

1872
01:31:51,510 --> 01:31:52,430
person.
Yeah.

1873
01:31:52,470 --> 01:31:55,070
Like, I came in right away.
And what's the Gray one's name?

1874
01:31:55,150 --> 01:31:56,910
Leo.
Yeah, I was scratching Leo's

1875
01:31:56,910 --> 01:31:57,630
chin.
I'd.

1876
01:31:57,910 --> 01:31:59,550
I don't know.
My cat woke me up by sitting

1877
01:31:59,550 --> 01:32:02,190
like, literally on my face today
and the fluffy one.

1878
01:32:02,190 --> 01:32:05,070
And I'm like, like inhaling
cattail.

1879
01:32:05,070 --> 01:32:08,350
And I was like, what is this?
So I was like 4:00 AM and I was

1880
01:32:08,350 --> 01:32:10,750
like, alright, like.
We're putting you outside?

1881
01:32:11,270 --> 01:32:13,710
No, just outside our bedroom.
Like, occasionally, like,

1882
01:32:13,710 --> 01:32:15,030
alright, we gotta actually
sleep.

1883
01:32:15,790 --> 01:32:19,480
So yeah, no, I I was going to
pet them, but I will not.

1884
01:32:19,880 --> 01:32:21,800
Cats are interesting creatures,
man.

1885
01:32:22,640 --> 01:32:27,760
They're a great patent companion
and who says otherwise is a

1886
01:32:27,760 --> 01:32:30,120
liar.
It's like any creature that they

1887
01:32:30,120 --> 01:32:31,880
all have their own
personalities, though, and

1888
01:32:31,880 --> 01:32:35,320
that's what's so wild to me.
Like, we have one that is the

1889
01:32:35,320 --> 01:32:38,760
biggest cuddler ever.
Our little cat, our tabby Oliver

1890
01:32:39,000 --> 01:32:43,080
and adorable and just if you are
on the couch, he is on your lap

1891
01:32:43,080 --> 01:32:44,960
or he's right next to you.
If you're in the bed, he's in

1892
01:32:44,960 --> 01:32:47,280
the bed laying against you.
Like he just wants to be pet.

1893
01:32:47,440 --> 01:32:49,880
You bring him to the vet, he was
gonna bite everyone.

1894
01:32:50,120 --> 01:32:51,720
Like it's just like it's just
crazy.

1895
01:32:51,840 --> 01:32:54,320
The other one doesn't want to be
by you, goes to the vet, doesn't

1896
01:32:54,320 --> 01:32:55,680
care.
Like it's just crazy their

1897
01:32:55,680 --> 01:32:58,200
personality, like how much it
switches in certain

1898
01:32:58,200 --> 01:33:00,320
circumstances.
Or just from cat to cat.

1899
01:33:00,400 --> 01:33:03,200
Yeah, I've come around.
I've come around like.

1900
01:33:04,200 --> 01:33:08,080
Samantha is the cat person of
the two the cat she's the you

1901
01:33:08,080 --> 01:33:11,000
know she the cat came with her.
Leo originally and then I've

1902
01:33:11,000 --> 01:33:14,000
turned into a cat person.
Like I'm like the I'm the come a

1903
01:33:14,000 --> 01:33:16,000
longer you know I came with a
dog.

1904
01:33:16,680 --> 01:33:19,000
Sadly he's gone.
But I was always, you know, I

1905
01:33:19,000 --> 01:33:22,880
grew up with a dog same.
And it didn't.

1906
01:33:22,880 --> 01:33:24,800
It didn't take much.
It didn't take you hear.

1907
01:33:24,800 --> 01:33:26,960
You hear people like disparage
cats a little bit.

1908
01:33:26,960 --> 01:33:28,920
You're right.
They they they're the people

1909
01:33:28,920 --> 01:33:31,840
that don't understand cats.
They don't get the vibe, Yeah.

1910
01:33:31,840 --> 01:33:35,390
And they're so low maintenance.
I don't want to have to like, I

1911
01:33:35,390 --> 01:33:37,470
don't know, I can go for a
vacation.

1912
01:33:37,470 --> 01:33:40,070
I don't have to worry about
finding like a dog sitter.

1913
01:33:40,630 --> 01:33:42,910
And we got like 5 litter boxes.
It feels like around the house

1914
01:33:42,910 --> 01:33:45,750
we got automatic feed or water
fountain, like they're living in

1915
01:33:45,750 --> 01:33:46,790
luxury.
It's great.

1916
01:33:46,950 --> 01:33:48,190
Like good for them.
Yeah.

1917
01:33:48,350 --> 01:33:51,030
So I don't know, I'm cat person
with you.

1918
01:33:51,030 --> 01:33:53,830
Producer Dan recently got a cat
within the past few years, and

1919
01:33:53,830 --> 01:33:59,150
he's come around too.
We're slowly, slowly

1920
01:33:59,150 --> 01:34:01,270
assimilating more people to our
side, yeah.

1921
01:34:01,670 --> 01:34:02,950
Yeah, they're cool little
critters.

1922
01:34:03,670 --> 01:34:06,430
Funky, strange.
Same scenario, that one, you

1923
01:34:06,430 --> 01:34:07,950
know.
And then Leo is like the

1924
01:34:07,950 --> 01:34:10,390
ultimate needy cat.
He constantly wants to be

1925
01:34:10,390 --> 01:34:12,950
petted, constant anywhere you
are.

1926
01:34:12,950 --> 01:34:16,790
Like he's trying to dig in and
and get his clothes as possible.

1927
01:34:16,790 --> 01:34:19,070
And it's wild.
Yeah.

1928
01:34:19,590 --> 01:34:21,830
No, I I love pets.
Having a pet in the house

1929
01:34:21,830 --> 01:34:24,030
though, it's like I don't think
I could do no pet.

1930
01:34:24,430 --> 01:34:26,620
Yeah, I don't know.
I've always grown up with pets.

1931
01:34:26,620 --> 01:34:29,780
Like I had dogs growing up and
parents always had labs

1932
01:34:30,340 --> 01:34:33,500
predominantly.
I'd say it'd be quiet, but cats

1933
01:34:33,500 --> 01:34:37,500
are relatively quiet so it'd be,
I don't know, mine are always

1934
01:34:37,500 --> 01:34:41,420
knocking shit over like we're
waking up in the middle of

1935
01:34:41,420 --> 01:34:43,460
night.
There's a big crash and like he

1936
01:34:43,460 --> 01:34:45,740
knocked over one of our chairs
from our table.

1937
01:34:45,740 --> 01:34:48,620
Like how does a whole chair?
How does a nine pound cat do

1938
01:34:48,620 --> 01:34:50,900
that?
Apparently if you slam your body

1939
01:34:50,900 --> 01:34:53,220
at the back of the chair hard
enough, it falls over, is what

1940
01:34:53,220 --> 01:34:54,540
we've learned.
Cuz he's now done it multiple

1941
01:34:54,540 --> 01:34:58,600
times the whole like a wooden,
like a wooden hardwood chair

1942
01:35:00,000 --> 01:35:02,440
this gas a psycho.
He's like human like he's a he's

1943
01:35:02,440 --> 01:35:05,360
a kitten Wrecking Ball, a furry
furry machine of destruction.

1944
01:35:05,760 --> 01:35:08,640
I don't understand.
And like we have, Brooke bought

1945
01:35:08,640 --> 01:35:12,360
like a 36 pack of their favorite
toy one day and they're all

1946
01:35:12,360 --> 01:35:14,000
under the couch.
Not even one day.

1947
01:35:14,000 --> 01:35:16,120
It's six hours.
It's like, what are you doing?

1948
01:35:16,120 --> 01:35:17,120
Like, come on.
What?

1949
01:35:17,120 --> 01:35:18,320
What's the favorite toy?
What is it?

1950
01:35:18,640 --> 01:35:21,440
It's a little like fluff ball.
It's literally just a yarn ball,

1951
01:35:21,440 --> 01:35:23,000
multi colored.
And then the other one is like

1952
01:35:23,000 --> 01:35:25,520
little plastic springs.
So each cat has their favorite

1953
01:35:25,520 --> 01:35:27,720
toy and they'll carry them
around in their mouth and meow

1954
01:35:27,720 --> 01:35:29,120
until you throw and play fetch
with them.

1955
01:35:29,840 --> 01:35:31,960
So you can just sit there and
play fetch with them for minutes

1956
01:35:31,960 --> 01:35:35,720
on end.
Yeah, and I'll just go get it.

1957
01:35:35,720 --> 01:35:38,840
Oliver, the older one for a long
time, like until you stop

1958
01:35:38,840 --> 01:35:41,680
throwing it and then he'll
continue to meow until he gets

1959
01:35:41,680 --> 01:35:45,200
sick of it.
The younger 1 Onyx one or two

1960
01:35:45,200 --> 01:35:49,040
times, he's not as trainable.
He's got, he's the one that

1961
01:35:49,040 --> 01:35:50,440
knocks over the chairs and
stuff.

1962
01:35:50,440 --> 01:35:53,400
It's like a tornado every night.
That's great.

1963
01:35:53,400 --> 01:35:55,480
So he doesn't when he gets like
the some people call it the

1964
01:35:55,480 --> 01:35:57,520
zoomies, some people we call it
getting in a mood.

1965
01:35:57,760 --> 01:35:59,920
He does it when he starts
running around and then yeah, we

1966
01:35:59,920 --> 01:36:03,400
just hear things like crashing.
We don't know what they are cuz

1967
01:36:03,400 --> 01:36:05,280
we don't have that many things
like out in our house.

1968
01:36:05,280 --> 01:36:07,480
Like it's just my wife and I
like freaking.

1969
01:36:07,480 --> 01:36:09,320
I don't have that much stuff I
feel like.

1970
01:36:09,320 --> 01:36:11,360
But it's a good thing you don't,
like, have your address.

1971
01:36:11,440 --> 01:36:15,160
Outwardly, you know, it'd be
easy to break and enter just

1972
01:36:15,160 --> 01:36:16,280
Oliver.
Just the cat.

1973
01:36:16,280 --> 01:36:20,560
Or just Onyx, Just the cat.
Yeah, I mean, we do lock our

1974
01:36:20,560 --> 01:36:23,970
doors, but he might he might
tear someone up though.

1975
01:36:23,970 --> 01:36:25,850
He's a little psycho.
He really is crazy.

1976
01:36:26,090 --> 01:36:29,130
Yeah, we just found out.
I I just saw it earlier in the

1977
01:36:29,130 --> 01:36:34,770
week on our son can now reach
the deadbolt of the of the door

1978
01:36:35,290 --> 01:36:37,170
to get outside.
So that'll be a whole another.

1979
01:36:37,690 --> 01:36:38,930
You got a runner?
Yeah.

1980
01:36:38,930 --> 01:36:39,490
Where?
Yeah.

1981
01:36:40,050 --> 01:36:42,850
He walked out into the garage
all by himself yesterday.

1982
01:36:44,090 --> 01:36:47,210
I was upstairs and I heard
Samantha say, where you going?

1983
01:36:47,690 --> 01:36:49,450
And she had to run out of the
garage.

1984
01:36:49,450 --> 01:36:52,750
He was out there all by himself.
Just taking it, going for a

1985
01:36:52,750 --> 01:36:57,590
drive off.
Crazy.

1986
01:36:57,750 --> 01:36:59,470
Yeah, it.
Was awesome having you on the

1987
01:36:59,470 --> 01:37:01,390
show, man.
I appreciate you having me.

1988
01:37:01,390 --> 01:37:01,990
It was fun.